consultant business plan sample pdf

Consulting Business Plan: Complete Consultant Template & PDF

consulting business plan

This consulting business plan is a comprehensive copy/paste example that includes an operating and marketing plan for any kind of consulting business. You can download it and make edits to create a plan for your business, whether you’re a startup consultant business or an existing consulting firm that wants to grow faster.

(Estimated reading time: 19 minutes)

Table of Contents

Consulting Business Plan Template

This plan for consultants contains in-depth information to build your own version. Simply modify the examples in this consulting plan to fit your specific line of work and you can quickly create a plan for industries such as (but of course not limited to):

  • management consulting business plan
  • advertising and marketing agency business plan
  • healthcare consulting business plan
  • IT consulting business plan
  • fintech consultant business plan
  • environmental consulting business plan
  • security consulting business plan
  • software consultant business plan

This business plan for consultants covers the following topics that go into a plan: your service list and descriptions, target market, marketing strategies for consultants, competition, and financial projections. You can download this example plan as a Google Doc for easy editing in Google Docs, Microsoft Word, Apple Pages, or save it as a PDF:

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How to Use This Consultant Business Plan to Attract Clients

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  • Consulting Business Plan Template – This section provides guidance on what to include in each part of your business plan.
  • Sample Consulting Business Plan Text – This part includes actual text from a real consulting business plan example that you can use as-is or modify to fit your specific needs.

Since many consulting businesses are established by solo practitioners, this consulting business plan example will focus on one-person firms. However, if you have partners or are part of a larger company, you can easily adapt this plan by replacing singular pronouns (I) with plural forms (we).

To help you chart a revenue course to starting your consulting business, this business plan example also includes a brief overview of a marketing plan. I recommend taking a look at (even downloading) my detailed marketing plan example as a model for yours.

Sample Consulting Business Plan

Let’s begin with the sections that make up your consulting business plan. I include sample text below the description of what to focus on within each section.

The first section of your business plan introduction is critical for framing your consulting practice.

1. Consulting Business Plan Executive Summary

business plan executive summary

Here are the key topics to focus on in this section of your consultant business plan:

  • An introduction to your consulting business and the services you offer
  • A summary of your target market and their needs
  • Your key differentiators and what sets your consulting business apart from competitors
  • Your approach to delivering high-quality consulting services and achieving measurable results
  • A summary of your marketing strategy and how you plan to reach your target market

Consultant Business Plan Executive Summary Example

what is executive coaching

I specialize in strategic planning, market research, and growth strategies for small and medium-sized technology businesses that cater to the financial sector (i.e., fintech). Additionally, I offer consulting resources such as training programs, workshops, and customized solutions tailored to each client’s unique needs.

My consulting business is built on the belief that every business has the potential for growth and success. To achieve this, I work closely with my clients to understand their goals and challenges, and develop customized solutions that help them achieve their objectives.

My target market consists of small and medium-sized businesses in the financial technology industry, a.k.a. fintech, who are looking to make their operations more efficient based on data and methodical research. My management consulting services are tailored to meet their unique needs, and my approach is focused on delivering measurable results that align with their business objectives.

What sets my consulting business apart from competitors is my focus on collaboration and transparency. I believe in working closely with my clients to develop solutions that are customized to their specific needs, and I keep them involved in the process every step of the way.

To reach my target market, I will establish a strong online presence through content marketing and search engine optimization (SEO for consultants). I will leverage social media platforms to engage with potential clients and showcase my expertise in the fintech industry as a top consultant.

My consulting business is committed to helping businesses solve challenging business management problems that require rigorous analysis and careful calculations. With a focus on delivering innovative solutions and building strong relationships with my clients, I am confident in my ability to help businesses succeed and thrive in today’s competitive market.

2. Consulting Business Plan Service Description

Every consulting business description is slightly different. I’ve provided two variations in this section so that you can identify which one resonates best with your goals. Each version provides similar information, but is structured differently. I have also included consulting service description examples for each version.

Version 1: Service Description

service description in business plan

Focus on these elements for this section of your business plan:

  • The types of consulting services you offer and their value proposition
  • A description of the types of clients you serve and the problems you solve for them
  • A summary of your consulting methodologies and tools
  • An explanation of the benefits your clients can expect to receive from your services

If you are an independent consultant or small group, even in serving in a consulting capacity at a different firm, you can introduce the fact that your years of experience enable you to offer the same caliber of services that larger more expensive firms provide at significantly higher rates.

Sample Consulting Service Description

successful consulting business

  • Achieving product-market fit
  • Improving operational efficiency
  • Enhancing strategic planning and decision-making processes
  • Implementing change management initiatives
  • Developing growth strategies and market expansion plans
  • Optimizing financial performance and risk management

My consulting methodologies are based on a data-driven approach that combines qualitative and quantitative analysis to identify and solve business problems. I use a variety of tools and techniques, including process mapping, benchmarking, and SWOT analysis to develop customized solutions for each client.

Working closely with my clients, I help them develop actionable plans and implement them efficiently to achieve measurable results. By leveraging my expertise and experience, my clients can expect to:

  • Improve profitability and reduce costs
  • Increase efficiency and productivity
  • Enhance customer satisfaction and loyalty
  • Expand into new markets and drive growth
  • Stay ahead of the competition and achieve sustainable success

I will share examples of past projects that provide a detailed framework along with results to show clients what they can achieve by hiring my consulting business.

With my 15 years of niche industry experience and wealth of successfully completed projects, I am able to offer exceptional high caliber service at lower overall rates than larger firms. My management consulting services are designed to help businesses achieve their full potential and thrive in today’s competitive marketplace.

Version2: List of Business Consulting Services

services offered

Before you start writing this section, ask yourself the following questions to help define and refine your consulting services. For this consultant business plan example, I’ve included the following prompts to focus on what a management consultant would focus on. Tweak these as needed for your line of consulting.

  • Types of consulting services : Describe the different types of management consulting services you offer, such as strategy consulting, organizational design, change management, or project management.
  • Delivery methods : Explain how you deliver your consulting services, such as through workshops, one-on-one consultations, or online platforms.
  • Benefits : Highlight the benefits of your consulting services for clients, such as increased efficiency, optimized performance, improved profitability, or streamlined operations.
  • Unique value proposition : Describe how your consulting services are unique and different from those of competitors. This could include your methodology, tools, experience, or industry knowledge.
  • Website URL : Include the URL of your website where clients can learn more about your consulting services and contact you for more information.

financial consulting

Below is my example of a management consulting services write up, including descriptions of each service, the benefits they provide, and your unique approach to delivering them. You can modify this section of your consultant business plan to fit your exact services offered.

This version is a little shorter than the one above and also includes a case study example link, since content like that will help clients understand the value you bring to the table. You can add a link like this in version 1 above as well.

Example: Management Consulting Services Offered

consultant business plan

  • Strategy consulting : We work with businesses to develop effective strategic plans that align with their mission and vision and drive business growth.
  • Organizational design and development : We help businesses optimize their organizational structure and processes to improve performance and efficiency.
  • Change management : We assist businesses in managing organizational change effectively to minimize disruption and achieve desired outcomes.
  • Project management : We provide project management services to help businesses plan, execute, and deliver projects on time and within budget.
  • Performance management : We help businesses implement performance management frameworks that align employee goals with business objectives and drive results.

Our management consulting services are delivered through a combination of workshops, one-on-one consultations, and online platforms. We use a data-driven approach that combines qualitative and quantitative analysis to identify and solve business problems. Our unique value proposition is based on our extensive experience working with businesses in diverse industries, combined with our personalized approach and commitment to delivering results.

Clients can expect to achieve a range of benefits, including improved organizational performance, increased profitability, enhanced employee engagement, and optimized project outcomes. See our go-to-market strategy case study example for details on the types of results clients can expect from our team.

3. Consultancy Business Plan Target Market and Buyer Persona

consultancy business plan

It is important to focus on a niche rather than offering generic services.

Consulting as an industry is highly competitive, so prospects may not be able to determine who is the best consultant for them. When you focus, your marketing efforts can be customized to the niche you specialize in.

Think of it this way: if you were to implement Salesforce or Hubspot in your business, would you hire a general IT consultant or a specialist in the product? A general IT consultant may have experience with different systems but may not be as familiar with the intricacies of how to set up Salesforce or Hubspot in a way that makes the most sense for your company.  A specialist, however, will have in-depth knowledge and experience and most all will use best practices for your business.

You would pick the Salesforce or Hubspot specialist without question. In my prior companies, I went through this exact exercise and hired specialists for each of these products.

Similarly, your management consulting business plan should focus on a specific target group so that you become known as a specialist for your niche.

Additionally, create a buyer persona – or a few – to get a clear picture of who you plan to target.

What Goes Into a Buyer Persona for a Consultancy

start a financial planning firm

  • Sample Name, Job Title and Role : I always like to give each persona a name to make it more real. Then, include the specific job title and role of the individual who is most likely to hire a management consultant, such as a CEO, CFO, or HR Director.
  • Industry and Company Size : Add the industry and size of the company that the individual works in, as the challenges and needs of a small startup may be different from those of a large corporation.
  • Goals and Objectives : Be sure to list the most common goals and objectives that the individual is trying to achieve, such as improving operational efficiency, increasing revenue, or expanding into new markets. These should tie into your product or service offering.
  • Pain Points and Challenges : Know the pain points and challenges that the individual is facing, such as difficulty retaining top talent, ineffective decision-making processes, or lack of innovation.
  • Decision-Making Criteria : Identify the factors that the individual considers when making a decision to hire a management consultant, such as experience, reputation, price, or industry expertise. This can include the influences – or rather, influenc ers , that the buyer relies on to make final purchasing decisions.
  • Communication Preferences : Add what you believe to be the preferred communication channels and styles of the individual, such as email, phone, text or in-person meetings.
  • Personal Characteristics : You can include the personal characteristics of the buyer, such as their values, beliefs, and personality traits, which may impact their decision-making process.

I’ve created several samples that you can download and have also provided one for this consulting business plan below.

Download 5 Free Buyer Persona Examples →

Sample Management Consulting Target Market

Given my strong background in financial technology (fintech), I specialize in working with fintech startups and small to mid-sized financial institutions.

My clients are typically looking for help in implementing new technology solutions, improving their operational efficiency, or expanding into new markets. As a fintech consultant, I help them identify market expansion opportunities where they could increase their total addressable market ( TAM ) and clarify the marketing plan to penetrate deeper into existing accounts, also known as the land-and-expand strategy.

My consulting services are tailored to each client’s specific needs and can include everything from strategic planning to project management. By working with me, my clients gain access to my expertise in fintech, as well as my extensive network of contacts in the industry.

consulting buyer persona example

4. Marketing for Consulting Firms

As a consultant starting a new business or growing an existing one, it is crucial to have a well-planned marketing strategy to acquire clients. In the Marketing Strategy section of your consulting business plan, you should outline how you will promote your consulting firm and services to potential clients. This section should also include information on your consulting branding strategy and how you position yourself in the consulting market.

Here are ten marketing ideas to consider when developing your consulting marketing plan, written as tactics that you can copy/paste into a consulting business plan template or PDF. You can even use ChatGPT, Bard, or other AI-writing tools to create a starter outline, but be sure to include your own original content.

consulting marketing plan

Sample Marketing Plan for a Consulting Firms

To acquire new customers and expand deeper within existing clients, I will deploy the following marketing ideas for consultants and leverage partners to expand my brand’s reach:

  • Developing an educational website : My website will contain information on my services, but more importantly it will include case studies and thought leadership content. The key to success will be my educational content as part of my long-term content marketing strategy. I will add lead capture forms on each high-intent article to convert website visitors into leads that I can nurture through email marketing and social media.

use cases in marketing

  • Leveraging SEO : I will identify specific high-intent keywords related to my fintech consulting niche and optimize my website content accordingly. This will help my website rank higher on search engines and attract more potential clients through my educational content. Many of my articles and guides will include videos because research shows that content with videos and images enhances SEO. While many firms rely on paid advertising, using long-tail keywords can be an effective and cost-saving approach. By targeting “low keyword difficulty” and “high search volume” phrases, I can tap into organic search traffic that can continue to generate leads even after the initial investment. Therefore, as a consulting firm, I will prioritize SEO as part of my overall marketing strategy to increase my online visibility and attract potential clients. I will use MoreBusiness.com’s SEO Coaching services to accelerate my footprint online to drive sales from organic traffic.
  • Podcasting with thought leadership content : I will share my knowledge and expertise by starting a podcast . This way, I can repurpose the content I create into multiple channels, including writing articles, blog posts, and white papers and using clips to sprinkle throughout my social media channels. I will also produce webinars and slide decks from these podcasts to educate my target market. Having experts as guests on the podcasts will allow me to expand my reach when the guests share posts on their social channels as well.
  • Attending industry events : I will attend relevant industry events to network with potential clients and showcase my expertise. I will identify 10 unique events every quarter and inquire about speaking to build my reputation and attract new clients. My goal is to speak at least twice each quarter to new audiences.
  • Partnering with complementary businesses : Partnering with complementary businesses can help me reach new clients and expand my services. These businesses would provide services such as IT managed services, accounting, legal and HR, which can lead to referral business.

email marketing benefits

  • Building a referral network : I will leverage my existing network to generate referrals by first providing opportunities for others to get more business. This approach builds trust first, which can lead to getting referrals from others.
  • Advertising on industry-specific platforms : I will advertise on industry-specific platforms such as trade publications, industry associations, and job boards and look at the cost-benefit of Google and LinkedIn advertising.
  • Using email marketing : I will send regular email newsletters with business consulting topics to stay in touch with clients and prospects. I will send newsletters with trending topics, case studies, and other relevant content to keep them engaged and informed about the industry as a whole as well as projects related to my services.

5. Consulting Business Plan Financials

consulting business plan financials

To calculate your projections, your business model needs to consider several factors such as your revenue streams, cost structure, market size, and growth potential. You’ll also need to look at any historical financial data you have to create realistic projections.

It’s important to keep in mind that financial projections are not a guarantee of your business’s future performance, but rather an estimate based on the information you have available. That’s why it’s essential to make sure the assumptions in your business plan are realistic and backed up by data.

Overall, the financial projections section of your consulting business plan is a critical component that helps you understand the financial feasibility of your business and attract investors or lenders. In the example below, I’ve included an outline of what an individual business plan consultant might put into their business plan. If you are operating with partners as part of a larger entity, modify this example to accommodate for your team’s output and productivity. This consulting plan example also includes various sources of revenue, not just billable time.

Sample Financial Projections for Consulting Business Plan

business financial situation

As a consulting firm, I have several sources of revenue aside from billable hours. These include:

  • Retainer Fees : Some clients prefer to pay a fixed monthly fee in exchange for a set number of hours or a specific scope of work. This can provide a predictable revenue stream for the firm.
  • Project-Based Fees : For larger projects with a defined scope, I may charge a fixed fee based on the work required. This allows clients to budget more effectively and can provide a higher profit margin for the firm.
  • Commission Fees : For certain types of work, such as sales, I may earn a commission on the results achieved. This can be a win-win for both the client and the firm, as the client only pays for results achieved and the firm is incentivized to achieve those results.
  • Product Sales : I will develop proprietary online courses to share my expertise in fintech consulting and grow advisory services with those who are not yet ready or unable to afford my consulting services. These will provide an additional revenue stream and can also be used as a freebie given to select clients to share with their staff.
  • Referral Fees : By referring clients to other businesses or consultants, I may earn a referral fee. This not only provides an additional source of revenue, but can also help to build relationships and expand my firm’s network.

By diversifying revenue streams, my consulting firm can create a more stable and profitable business model. Our expected revenues for the first three years are as follows:

Year 1 Consulting Firm Financial Projections:

  • Billable hours: 1,000 hours x $300/hour = $300,000
  • Retainer clients: 3 clients x 10 hours/month x $300/hour x 12 months = $108,000
  • Product sales: 5 sales x $197 = $985
  • Commissions/referral fees: $10,000
  • Total revenue: $419,985

Year 2 Consulting Firm Financial Projections:

  • Billable hours: 1,400 hours x $300/hour = $420,000
  • Retainer clients: 3 clients x 10 hours/month x $350/hour x 12 months = $126,000
  • Product sales: 7 sales x $197 = $1,379
  • Commissions/referral fees: $15,000
  • Total revenue: $562,379

Year 3 Consulting Firm Financial Projections:

  • Billable hours: 1,800 hours x $300/hour = $540,000
  • Retainer clients: 3 clients x 10 hours/month x $400/hour x 12 months = $144,000
  • Product sales: 10 sales x $197 = $1,970
  • Commissions/referral fees: $20,000
  • Total revenue: $705,970

6. Consultant Business Plan Conclusion

The conclusion section of a consulting business plan should summarize the key points of the plan and reiterate the main goals and objectives as you start your consulting firm. It is similar to your executive summary and should reinforce the value that your consulting firm brings to clients and how it will address their needs and solve their problems.

how to find financial investors

Your goal is to leave a positive and lasting impression on the reader, highlighting your consulting firm’s strengths and capabilities and conveying a sense of confidence in your ability to build a successful consulting business. Again, as in previous sections, I’ve written the example below for an individual consultant, which you can easily modify as you need.

Consulting Business Plan Conclusion Example

My consulting firm is well-positioned to provide exceptional services to our clients in the fintech industry. I have a highly experienced team through partnerships with individuals who have a track record of success in this fintech consulting, and we are committed to helping our clients achieve their business goals through innovative and effective solutions. I believe that by leveraging our expertise in operations management and technology, we can help our clients optimize their operations, increase efficiency, and ultimately, drive growth and profitability.

Through strategic partnerships, I’m able to offer a comprehensive suite of services to meet our clients’ needs, from project management and process improvement to software implementation and data analytics. My goal is to establish long-term relationships with our clients and become a trusted partner in their success.

I understand the challenges facing the fintech industry and are constantly adapting and evolving to stay ahead of the curve. I am committed to staying up-to-date with the latest trends, technologies, and best practices in my field, and we are excited to bring this knowledge to clients.

Overall, I am confident in my ability to deliver exceptional value to our clients and achieve the business goals outlined in this plan. I am excited to embark on this journey and look forward to the opportunities that lie ahead.

Start Your Consulting Business

Ready to get started? Download this consulting business plan template and save it as a PDF or doc file for future reference as you build out your business model and growth path.

Connect with me at MoreBusiness.com to help you grow faster! I’ve built several businesses and can help you fast-track your marketing and sales, especially through a managed podcast and thought leadership.

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Sample Business Plan for Consulting Firm

Executive Summary Of Sample Business Plan for Consulting Firm

Sample Plan 5 is an innovative management consulting firm business plan offering a variety of business solutions to clients across a broad cross-section of industries. From financial services to operations optimization to managing organization growth, Sample Plan 5 is adept at effectively managing a variety of client projects.

Founded by The Owner, the organization is in the midst of an aggressive expansion phase with client acquisition and profit growth being two of the primary objectives.

As the economy continues to rebound from what analysts agree was the deepest economic condition in nearly a century , organizations of all sizes will be in need of the types of services that are offered through Sample Plan 5.

The organization has already developed a strong reputation in the industry for the delivery of quality services that positively impact the client.

Moving forward, The Owner plans to leverage these experiences along with her vast professional network amassed over the course of her career to strengthen the client portfolio and improve the year-to-year profit standing of the firm.

Useful Resource:  How to write an executive summary for a business plan

Financial Objectives

The following table and graphs illustrate the financial goals of Shade Station during the next five years. The financials are explained in detail throughout the duration of the plan.

sample business plan for consulting firm

To see the complete financial plan of consulting business plan click here .

Pro Tips: Learn how to create a financial plan for business plan by pros.

Industry at a Glance

The industry is composed of companies that provide advice and assistance to organizations on issues ranging from strategic and organizational planning to financial budget planning. 

Although sample business plan for consulting firm is a relatively new industry, major consulting firms are among the most respected businesses in the world, and their advice is routinely sought by the corporate and governmental sectors. 

In the five years that have led up to 2011, IBISworld .com estimates that industry revenue increased at an average annual rate of 0.7% to $165.5 billion.

Compared with the industry’s overall growth during the past 10 years. this rate is somewhat sluggish. reflecting the extent of the recent economic downturn. 

The recession’s effect on the industry caused sales to plummet by 3.6%. LH in addition to decreasing revenue. firms laid-off employees. causing industry employment to fall by 7.0% over the course of the last two years.

Industry at Glance, Business Plan Sample

Click here to read more about the industry at a glance  and sample business plan for consulting firm.

Projected Industry Growth

The Consulting Industry is currently in the mature stage of its life cycle. Over the five years leading up to 2016, research gathered via IBISworld .co m shows that the industry’s contribution to the overall economy is projected to grow at 2.5% annually. This is roughly in line with GDP growth over the same period. 

Like many industries, the Consulting industry’s growth has been slowed by the recent recession. Furthermore, more corporations are keeping consulting services in-house and hiring fewer consultants.

As a result, the industry’s growth is expected to remain below the levels experienced in the past. The benefits of consultants on human resources and management strategy are becoming increasingly accepted by the business community. 

Some businesses view outside consultants as a necessity when providing impartial advice. Although consultants have been increasingly taken 1n­ house, businesses are still hiring outside consultants to improve their bottom lines.

To read more about the projected growth of the industry click here .

Key External Drivers

Key External Drivers, Business Plan Sample

For more information about external drivers , click here .

What follows is a listing of key objectives for Sample Plan 5.

1. Client portfolio expansion

The Owner has set client portfolio expansion as one of the primary objectives for this phase of business growth and development. The founder will aggressively pursue this objective, projecting to add no less than x clients during the course of the next calendar year.

2. Increased revenues

Founder The Owner has set a goal of no less than x worth of revenues being generated over the course of the next calendar year. Through a diverse suite of services and stellar delivery, this goal is easily attainable and will be the catalyst that propels the firm towards future revenues and profits.

3. Diversify client portfolio

The diversity of services gives The Owner the ability to develop a diverse client portfolio which will be another of the primary objectives. By doing this the organization in effect insulates the profit position from the cyclical nature of the economy and protects long-term growth prospects.

For a complete guide for key objectives for  sample business plan for consulting firm  here .

SWOT Analysis

What follows is a listing of the core strengths and weaknesses of the Alice Cardenas Consulting Company.

Funding:  The lone weakness in what has proven to be an otherwise sound business model and approach would be a lack of funding. Founder The Owner is confident that if a suitable funding source is secured, she can position the organization to become one of the industry’s true market leaders.

Click here for complete detail of the SWOT analysis .

To date Sample Plan 5 has relied primarily on word of mouth networking and the Internet to drive the organization’s marketing message. 

These two elements will remain the core of the marketing model with enhancements made to each that strengthen the market position and increase the volume of qualified business opportunities. 

The organization currently has a website but plans are to totally revamp the current website and develop a more appealing presence using state of the art web development technologies.

In addition to the improved website, the organization will also aggressively integrate social networking into the marketing efforts leveraging both Facebook.com and Twitter.com as well as an interactive online blog, managed by founder The Owner. 

Rounding out Sample Plan 5 marketing model will be an improved networking component as the founder is committed to expanding her professional network by becoming actively involved in the local business and social communities.

You can read more about sample business plan’s marketing by  downloading it.

Balance Sheet

The projected balance sheet for Sample Plan 5 is shown in the table below.

Balance Sheet of Sample Business Plan

To view the full projected balance sheet, click here .

Our free real sample business plan pdf will show you how to write a plan that looks as elegant and professional as this one.

Click here to view an example of consulting business plan for consulting firm. Each business plan is professionally written by our MBA business plan writing consultant and is developed in close collaboration with the customer.

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Sample Plan 5 is an innovative  management consulting company business plan that offers a wide range of business solutions to clients in a broad variety of sectors.

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How to Write a Consulting Business Plan + Free Template

Executive summary image

Are you someone people usually come to to get valuable business advice? Or do you really like sharing valuable business insights to help businesses grow? Well, starting a consultancy business can be one efficient move to monetize your expert skills.

Now, you wouldn’t start a business without solid planning, would you? Well, how about you take the first step and write an actionable management consulting business plan for your business idea?

Writing a business plan can be tough. But we are here to make it easier for you.

This step-by-step guide is here to help you write a forward-thinking, realistic plan in easy actionable ways and offers a free management consulting business plan template to kickstart your writing process. .

So let’s get started.

Key Takeaways

  • Craft a remarkable executive summary summarizing the concept, strategies, objectives, financial projections, and mission values of your consulting business plan.
  • Conduct in-depth industry analysis and market research identifying emerging trends and shifts that are likely to influence your consultancy business.
  • Introduce the services of your consultancy firm along with its pricing plan to give readers a thorough idea of your service offerings.
  • Conduct a SWOT analysis of your key competitors and determine your competitive edge over them to strengthen your competitive analysis.
  • Lay down a clear organizational chart highlighting the key skills, salaries, and experience of people working in your consulting firm. .
  • Create realistic financial projections for sales, revenue, costs, expenses, and cash flow for your consultancy after making room for contingencies and emergencies.
  • Draft a detailed operations plan highlighting the processes and procedures for everyday activities at your consultancy.
  • Devise a diversified marketing and sales plan to promote your business effectively to your target audience.

Key Elements of a Management Consulting Business Plan

  • Executive Summary
  • Company Overview
  • Competitor and Market Analysis
  • Service Offerings
  • Marketing Plan
  • Management Consulting Team
  • Operational Plan
  • Financial Outlook

Since we are talking about a consulting business plan, let us walk you through this step-by-step outline to help you write a stellar plan covering all the essential facets.

1. Executive Summary

The executive summary is the first and foremost section of your consulting business plan that will engage your readers and persuade them to dive further into details.

Begin by offering a brief overview of your business idea highlighting what it does. Take reference from the below example written using Upmetrics AI assistant .

Further, paint a picture, briefly highlighting your consulting services, market scenario, competition, USP, marketing and sales strategies, and financial objectives.

Ensure that you adopt a storytelling approach while crafting your executive summary. Ideally, this section of your business plan should concisely summarize your entire business plan in a page or two.

So ensure that you strategically place the information within this section to keep the readers hooked.

Now be smart and revisit this section after you are done writing for every other section of your plan. A thorough understanding of your business plan at that time will enable you to craft a compelling summary easily.

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2. Company Overview

This section of a business plan helps the reader get a thorough understanding of your consulting firm.

The company overview offers a detailed description highlighting what type of consultancy you would run, its physical location, legal structure, mission objectives, history, and all such related information.

Begin by clearly stating the concept and niche of your consulting firm. Further, highlight whether you would be running a sole proprietorship or partnership, and if it’s the latter discuss the profit-sharing ratio.

Don’t forget to mention your business structure and whether or not will you run a Limited Liability Company (LLC).

This section is your chance to introduce your business objectives, core value proposition, and mission objectives. Highlight any milestones you plan to achieve or have already achieved and make this section insightful.

Refer to this example describing the short-term objectives of a consulting firm from an Upmetrics plan.

Consulting Business Plan company overview example

3. Competitor and Market Analysis

An in-depth analysis of the consulting industry, market, and competitors is essential to build a successful consulting business. This is the most crucial part of your consultancy business plan helping you identify your target market, emerging trends, competitors, and your advantage over them.

Market analysis

The market analysis section of your consultant business plan will help you evaluate the market condition, target market, and business growth opportunities for your consultancy business.

Begin by researching and analyzing the consultancy market size and the serviceable obtainable market of your specific consultancy.

Further, determine your target audience by creating a buyer’s persona of your ideal customer. In this customer analysis section, determine their demographic and psychographic details to get a clear understanding of who your customer would be.

Refer to this buyer’s persona written using Upmetrics AI assistant:

Lastly, identify the emerging market trends within your industry, potential risks, and the shifts in consumer behavior likely to influence your business.

Competitors analysis

In the competitive analysis section of your plan, identify the consulting firms and other businesses that offer direct or indirect competition to your business.

Your direct competitors are other consultants in your local market, while your indirect competitors are in-house experts, software solutions, and an industry-specific business community extending resourceful help.

Conduct a SWOT analysis of your key competitors and analyze them based on their service offerings, target demographics, pricing, and other relevant factors.

Highlight your competitive advantage over these firms, suggesting that there are ample opportunities for you to succeed despite the competition.

competitive advantage example for consulting business

Here’s an example of a competitive advantage for a consultancy business using Upmetrics.

4. Service Offerings

Consulting businesses offer a variety of consulting services. In this section of your consulting business plan, you will create a clear list of all the services you will be offering.

The list can include various business consulting services such as:

  • Strategy consulting
  • Operation consulting
  • Human resources consulting
  • IT Consulting
  • Risk and compliance consulting

Now, elaborate on these services to help your readers understand what it truly entails. Refer to this example of legal and compliance services brief description:

As part of our risk and compliance service, the company will offer:

  • Draft, negotiate, and conclude ‘Joint Venture Agreements’, and ‘Memoranda of cases for one of our key clients. 
  • Legal Advice & Consultation
  • Case Litigation & Pleading
  • Legal Translation
  • Business Start-up Advice
  • Management Consultancy
  • Representation and Attorney Services
  • Legal Compliance

Determine the pricing of these services and place it alongside your service list. Ideally, you should create differential and tiered pricing plans for your services to cater to different target audiences.

All in all, make this section an informative read for your readers helping them understand your unique business offerings.

5. Marketing Plan

A well-defined marketing plan is among the most important components of your consulting firm’s business plan. Well, It’s time to design your marketing strategies using your market research about the target customers and the potential clients.

Multifarious marketing efforts are essential to make your new business visibly famous in the market. Well, here are a few strategies that a successful consultant follows religiously:

Social media marketing

Choose different social media platforms to build your consultancy brand online. LinkedIn can be a good choice for a consultancy business followed by FaceBook and Instagram. Create your marketing plans for different platforms and be consistent with your posting there.

Informative website

Build an informative website for your consulting business and enhance its ranking on search engines by creating a dedicated content marketing program.

Email marketing

A well-defined email marketing program to attract new clients, newsletters for subscribed customers, and promotional services offer to convert a potential customer base.

Targeted advertising

Running a paid ads program to reach targeted small businesses and potential clients.

Refer to this example of marketing and promotion programs for your consultancy from Upmetrics.

example of marketing and promotion programs for consultancy

In this section of your consulting business plan, also highlight your marketing budget and its allocation to different marketing activities.

6. Management Consulting Team

Introduce your managerial team in this section of your consultant business plan by showing how you have the right people to run a successful consultancy.

Begin by introducing the people at top managerial positions and offer a brief description depicting their skills, expertise, and experience in offering specific consulting services.

Refer to this example introducing the managing director of a consulting agency.

Mr. Ashton will serve as the Managing Director of CCI. A highly motivated and dynamic individual, Thomas boasts vast experience in the field of aesthetics having spent a career spanning 14 years essaying various white-collar roles for aesthetic companies across America. His ability to multi-task and expertly weave through operational pitfalls equips him with exceptional management and administrative skills. The US operations include sourcing, interacting, and building client relations across the industry value chain involving professional salons and end-user clientele. Mr. Ashton’s expert management and industry-specific skills will play an instrumental role in achieving the parent company’s goal of establishing a sustainable and reliable aesthetic brand in the US.

Don’t limit this section to the introduction of owners and managers. Instead, introduce every person who’s an asset to your business and can contribute significantly to your business goals.

In this section, you will also highlight the organizational design to offer a clear understanding of the hierarchy in your consulting firm. And lastly, don’t forget to add the salaries and wages of these people alongside their roles while creating your management plan.

7. Operational Plan

The operations plan shows that you don’t only have the means but also the knack to operate the consulting business efficiently.

This section of your business plan highlights the processes and procedures essential to run the everyday operations of your consulting business and the milestones you wish to achieve.

Confused what should you include in your operations plan? Let’s check this out:

Hiring plan

Mention the number of project managers, analysts, BD, administrative, and support workers needed for your business. Briefly describe the qualifications, skill sets, and experience for these roles and lay your hiring plan to hire employees.

Refer to this example of a hiring plan for a consultancy by Upmetrics.

hiring plan example for a consultancy business

Operational processes

Briefly explain the different processes and procedures of your business in the consulting industry. This includes processes for client acquisition, service delivery, project management process, quality assessment, and client retention.

Tools and equipment

Mention all the equipment you will require to deliver quality consulting services to the clients. Also, include the pricing of these equipment and how you plan to source them from the market.

Overall, think of smaller nuances and make this section as brief and detailed as possible. Consider it as a guidebook that will answer all the operational queries that arise while running the business.

8. Financial Outlook

A comprehensive financial plan is the most crucial component of your business plan and sometimes it is the only section investors or readers might be interested in.

So work on putting together a well-detailed financial plan with realistic financial forecasts to increase the weight of your consulting plan.

The projections in a financial plan are important because they help the readers gauge the financial viability of your business idea. They offer a clear picture of the profitability, growth potential, and cash-generating capacity of your consulting business.

To create a befitting plan, begin by offering a detailed insight into your startup costs, revenue streams, profit margins, operational costs, and cash flow projections. Gather these projections to work on your key reports.

Refer to different business plans to see what more could you add to your financial section apart from these key essentials:

  • Balance sheet
  • Profit and loss statement/ Income statement
  • Cash flow statement
  • Break-even analysis
  • Investment plan

While making a financial plan, ensure that you figure out the calculations for the next 3-5 years. And yes, we agree that calculating all these financial projections from scratch can get overwhelming. However, with this financial forecasting tool from Upmetrics , the entire task of creating a detailed plan will get much easier and more effective.

Simply enter the details in the tab and let the tool undertake all the manual calculations and create engaging visual reports to add to your plan.

Get Your Free Management Consulting Business Plan

Need help writing the contents of your management consulting business plan? Well, here you go. Download our management consulting business plan pdf and start writing.

Our intuitive and modern consulting business plan template offers a step-by-step guide with relevant examples to speed up your process of writing an effective business plan. It will get your actionable plan ready while ensuring that you add all the crucial details to it.

The Quickest Way to turn a Business Idea into a Business Plan

Fill-in-the-blanks and automatic financials make it easy.

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Start preparing your business plan with Upmetrics AI

And here we are. Now that you are aware of how to write an effective business plan using our consulting business plan template, you are one step closer to starting your business with a bang.

But that’s not it. What if we tell you that your business planning process can be made easier and more efficient with a few cutting-edge tools? Well, the Upmetrics business planning app is here at your service.

With an AI assistant to speed up your writing process, financial forecasting tools to help you with projections, and thousands of free educational guides to help you set up the business- we think you get it all with Upmetrics.

Get started now.

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Frequently asked questions, what are the key components of a management consulting business plan.

While there are no fixed rules regarding what to include in your consulting business plan, you can ensure that you don’t miss adding these key components to your plan:

  • Executive summary
  • Company overview
  • Market and competitor analysis
  • Service offerings
  • Management team
  • Operations plan
  • Financial plan

What financial projections should be included in the business plan?

While making your consulting business plan, ensure that you add the financial forecasts for startup costs, expenses, revenue, cash flow, sales, and expected profitability to your plan.

How often should I update my Management Consulting Business Plan?

Ideally, you should update your business plan at least once a year since you operate in a highly dynamic industry. However, if you feel that the yearly updates are insufficient, you can also review and update your plan every quarter.

How should I approach the funding section of my business plan?

Begin by calculating your startup costs and the actual monetary situation to evaluate the funding needs for your business. Thereafter check the potential funding sources and their application procedure to avail required funding.

As a consulting business, you can choose one of these funding sources:

  • Private loan
  • SBA approved loans
  • Angel Investors
  • Venture Capitalist firms
  • Crowdfunding

Can the business plan help in securing funding or investments?

Absolutely it does. Investors, credit lenders, and banks will look after your business plan before accepting the funding request for your business. This is because a business plan offers a clear understanding of your business idea while simultaneously vouching for the financial feasibility of your plan.

What legal considerations should I include in my business plan?

Here are a few of the legal considerations you should make while writing your business plan:

  • Business licenses and permits
  • Health safety compliance
  • Insurance coverage
  • Legal business structure
  • Employment laws

About the Author

consultant business plan sample pdf

Vinay Kevadiya

Vinay Kevadiya is the founder and CEO of Upmetrics, the #1 business planning software. His ultimate goal with Upmetrics is to revolutionize how entrepreneurs create, manage, and execute their business plans. He enjoys sharing his insights on business planning and other relevant topics through his articles and blog posts. Read more

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Download How to Write a Consulting Business Plan + Free Template

  • Business plans

Consultant Business Plan Template

Used 4,999 times

An example of a document outlining your strategy for launching or expanding your consulting firm is a Consultant Business Plan Template. The essential elements include a summary of the company, team, sector, rivals, target audience, and an operations and marketing strategy.

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Created by:

​ [Sender.FirstName] [Sender.LastName] ​

​ [Sender.Company] ​

​ [Sender.Title] ​

​ [Sender.Email] ​

​ [Sender.Phone] ​

Image 1

Prepared for:

​ [Client.FirstName] [Client.LastName] ​

Business Overview

​ [Sender.Company] is led by [Manager.FirstName] [Manager.LastName] who graduated from (add school and educational background if applicable) and has (number) years of experience as a business consultant in the (name) industry.

The business model [Sender.Company] uses is (describe business model, e.g., subscription, flat fees, hourly fees, etc.).

Management Team

In addition to [Manager.FirstName] [Manager.LastName] , [Sender.Company] has a strong management team with extensive experience in the consulting industry.

Chief Financial Officer

(CFO.FirstName) (CFO.LastName) has (number) years of experience in the consulting industry, including work experience with (companies).

Chief Operating Officer

(COO.FirstName) (COO.LastName) graduated from (school name) and has since accumulated (number) years of experience in the consulting industry. Some of his/her most prominent work experience includes stints (companies).

Chief Marketing Officer

(CMO.FirstName) (CMO.LastName) has held leadership positions at companies like (company names) and has spent (number) years achieving positive results like (positive work results).

Customer Analysis

​ [Sender.Company] ’s target market is composed primarily of (describe your ideal client).

The demographics of these clients are as follows:

Businesses in (industry)

An average income of $(XXX,XXX)

Largely owner/operator

In business (XX) years on average

Industry Analysis

After a thorough analysis of the industry, [Sender.Company] has discovered a multitude of trends and statistics that bode well for the business, including:

Share some statistics that illustrate the opportunity for your business, e.g., the size of the consulting industry and your niche, the growth rate, results from surveys of your target market, the average income of consulting practices, etc.)

Competitive Analysis

​ [Sender.Company] will operate in an industry with multiple competitors, and these are some of the most prominent competitors that have been identified:

(Outline 2-3 competitors by describing their business in terms of how long they've been around, how many employees they have, and anything especially distinct about their business.)

Success Factors

​ [Sender.Company] is positioned to overcome its competitors because:

The product/service being offered has unique advantages.

The price point is more attractive than the standard market price.

The operators have extensive experience in this industry.

The company has relationships in place that will generate positive results.

Marketing Plan

​ [Sender.Company] plans to use (type of marketing strategy, e.g., paid advertising, SEO, content marketing, social media, etc.) to generate customers.

Specifically, [Sender.Company] 's marketing plan will involve executing these tasks:

Build a website.

Create SEO-friendly content.

Launch paid advertising campaigns.

Engage prospects with email marketing campaigns.

(Add more tasks as needed)

Operations Plan

​ [Sender.Company] has determined that the following departments and personnel will be essential for the success of the company:

Human Resources

​ [Sender.Company] 's human resources department will be critical in hiring essential talent and maintaining happy employees. The company assesses that a team of (number of full or part-time employees, contractors, etc.) will be needed.

A marketing department consisting of (number of full or part-time employees, contractors, etc.) will be needed to generate buzz and create customers for [Sender.Company] .

Customer Service

​ [Sender.Company] 's business will involve servicing many clients, so a customer service department consisting of (number of full or part-time employees, contractors, etc.) will be important to maintain strong relationships.

Financial Plan

​ [Sender.Company] is seeking funding in the amount of $(amount of money) to launch and scale its business. The capital will be used primarily for (state what funding will be used for, e.g., web design, marketing, hiring employees, etc.)

Specifically, these funds will be appropriated in the following ways:

Web design: approximately $(amount of money)

Marketing: approximately $(amount of money)

Personnel: approximately $(amount of money)

​ [Sender.Company] is projecting the following financial results:

Revenue

Expenses

EBITDA

Net income

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How to create a consultant business plan

  • Nirit Braun
  • Oct 30, 2023
  • 13 min read

How to create a consultant business plan

When launching your consulting business, one of the essential first steps is crafting a well-structured and detailed business plan. Your consulting business plan is like a strategic playbook that lays out your goals, tactics and financial projections. It not only steers you toward success but also equips you to adapt and thrive in the dynamic world of consulting.

Keep reading for tips on how to build a strong business plan for your business. Use the template provided at the end to get started on your own plan.

Looking to kick off your consultancy business? Create a business website today with Wix.

Why create a consultant business plan? Top benefits to consider

A business plan forces entrepreneurs to thoroughly evaluate their business idea, target audience and competitive landscape. This process clarifies their vision and mission, ensuring that they have a clear understanding of how their consultancy will provide value to clients. A business plan helps you in the following ways:

Create a business blueprint : With a business plan in place, entrepreneurs looking to start a business can make informed decisions based on a solid foundation of research and analysis. They can choose the most effective strategies for marketing, pricing and service delivery, enhancing their chances of success. Your business plan can also be used to explain what type of business you'll start - whether that's an LLC, Corporation or something else. Learn more about how to start an LLC .

Secure funding : The cost to start a consultancy business can range from around $60 to several thousand dollars . For those seeking external funding, a well-developed business plan demonstrates credibility and professionalism. Investors and lenders are more likely to support a venture with a thought-out plan that showcases its potential for growth and profitability.

Set measurable goals : A business plan sets measurable goals and performance metrics, which is vital with this type of business . This allows entrepreneurs to track their progress, adapt strategies as needed and celebrate milestones along the way.

Want to remind yourself of the basics? Learn more about how to start a service business .

How to create a successful consultant business plan in 6 steps

In this section, we'll break down the key components involved in crafting a successful consultant business plan in six steps.

Executive summary

Business and domain names

Market analysis and research

Operations plan

Marketing and advertising plan

Financial plan

01. Executive summary

An executive summary serves as a concise overview of the consultant's business plan, providing a snapshot of the key components and the business' essence. It's usually the first section investors, lenders and stakeholders read, so it must encapsulate the business' value proposition, objectives, strategies and projected growth. To write a clear executive summary for a consultant business make sure to keep it succinct yet informative. Clearly state the purpose of the business, the services offered, the target market and the unique value proposition. Avoid technical jargon that may confuse readers.

Then you can mention the business' strengths, such as the expertise of the consultants, unique methodologies or specialized services. Emphasize factors that set your consultancy apart from competitors.

Briefly discuss the market need for your services and how your consultancy plans to fulfill it. It’s worth noting that strategy and management consulting, as well as technology consulting, financial consulting and HR consulting are in high demand . Highlight any trends or changes in the industry that your business can capitalize on.

Remember to include a snapshot of your financial projections, indicating expected revenue, costs and profitability. This provides a glimpse into the business' potential financial success.

Example of an executive summary for a consultant business

"XYZ Consulting is a boutique consultancy firm specializing in digital transformation for small and medium-sized enterprises (SMEs). With a team of seasoned professionals, we offer tailored solutions to help businesses harness the power of technology for growth. Our unique approach blends strategic consulting with hands-on implementation, ensuring tangible results. In a rapidly evolving tech landscape, XYZ Consulting is poised to be the partner SMEs need to thrive. Our financial projections forecast a steady growth trajectory, with a focus on achieving profitability within the first two years. With a proven track record and a finger on the pulse of industry trends, XYZ Consulting is well-equipped to guide businesses toward digital success."

02. Business and domain names

Knowing how to name a business is crucial for a consultancy venture and a key step before you register your business . It's the foundation of your brand and influences how clients perceive your services. With Wix , you can use a free business name generator or consulting company name generator as helpful tools for brainstorming unique and memorable names. Ensure the name reflects your expertise and the services you offer.

Similarly, the domain name for your business website is vital. It should be easy to remember, relevant to your services and ideally, match your company name. Check the domain's availability using domain registration platforms. Ensure the domain name aligns with your consultancy's focus and services. Generally, this means keeping it short and easy to spell and pronounce.

Learn more: How to make a consulting website

03. Market analysis and research

Incorporating a thorough market analysis within your consultant business plan is essential. Understand the competitive landscape, target audience and market trends. Research your competitors' strengths and weaknesses, pricing strategies and client base. This information will shape your business strategies and help you identify gaps in the market that your consultancy can fill.

04. Operations plan

The operations plan outlines the logistical aspects of your consultancy. It covers location, premises, equipment and staffing requirements. Determine whether your consultancy will be home-based, have a physical office or operate virtually. Define the equipment and software needed to deliver services effectively. Outline your staffing needs, including the roles and expertise required.

05. Marketing and advertising plan

Your marketing and advertising plan outlines how you will promote your consultant business. Identify the most effective strategies to reach your target audience. Consider content marketing, social media campaigns, networking events and speaking engagements to showcase your expertise. Emphasize how your marketing efforts will build brand awareness and attract clients.

You’ll need to develop a suite of brand assets to use in your marketing as well, starting with a company logo. You can use a free logo maker to get a professional logo in minutes.

06. Financial plan

The financial plan is a critical component of any business plan. It outlines how you will raise money for your business initially and provides a timeline for reaching profitability. Detail your startup costs, including equipment, marketing expenses and personnel. Present your revenue projections, taking into account different pricing models and growth scenarios. Highlight your break-even point and the strategies you'll employ to achieve profitability.

By addressing each part of their plan, entrepreneurs can create a robust business plan that guides them toward achieving their business goals and building a reputable consulting brand.

steps to developing a business plan

Consultant business plan examples

These templates illustrate two hypothetical consultant business plans, each tailored to a specific niche. These are just templates and should be adapted to your specific business goals and industry dynamics.

Consultant business plan template 1: XYZ Digital Consultants

XYZ Digital Consultants is a pioneering consultancy firm focused on digital transformation for businesses seeking to thrive in the digital age. Our team of experienced professionals offers strategic guidance and hands-on implementation to drive growth through technology adoption. With projected profitability within two years and a commitment to excellence, XYZ Digital Consultants is poised to lead businesses into a successful digital future.

Company and domain name

Company name: XYZ Digital Consultants

Domain name: xyzdigitalconsultants.com

Market opportunity: The rapid shift toward digital operations has created a substantial demand for expert guidance. Our analysis reveals a gap in the market for holistic digital transformation solutions tailored to the needs of SMEs.

Competitor research: We've identified key competitors and their strengths, which informs our strategy to emphasize personalized service and comprehensive implementation.

Location: Primarily virtual, with occasional in-person consultations as needed.

Premises: Home-based setup with access to modern communication tools.

Equipment: High-speed internet, latest software tools and virtual meeting platforms.

Staffing: Founder and lead consultant, supported by contract specialists as projects demand.

Content marketing: Regular blog posts on digital transformation trends, case studies and client success stories.

Social media campaigns: Active presence on LinkedIn and X to engage with potential clients and share valuable insights.

Networking events: Participation in industry webinars, seminars and local business events to showcase expertise.

Speaking engagements: Leveraging speaking opportunities at conferences and workshops to establish authority in the field.

Startup costs (equipment, website development, marketing materials): $15,000

Revenue projections (year one): $150,000

Revenue projections (year two) : $300,000

Break-even point: Achieved by the end of year one

Funding: Initial investment and savings from the founder

Consultant business plan template 2: LeadersEdge Consultants

LeadersEdge Consultants is a dynamic consultancy dedicated to leadership development and organizational excellence. Our experienced team offers customized programs that empower leaders to drive positive change. With a projected growth trajectory and a commitment to fostering impactful leadership, LeadersEdge Consultants is poised to transform organizations and elevate their success.

Company name: LeadersEdge Consultants

Domain name: leadersedgeconsultants.com

Market opportunity: Our analysis reveals a growing need for leadership development programs in diverse industries.

Competitor research: We've identified competitors' offerings and recognized an opportunity to provide a unique blend of coaching, training and strategy implementation.

Location: Virtual consultations, with the option for on-site workshops

Premises: Virtual office setup with video conferencing capabilities

Equipment: High-quality audiovisual tools, assessment software and learning platforms

Staffing : Founder will serve as the lead consultant, supported by certified leadership coaches

Customized workshops: Designing tailored leadership development programs for individual organizations.

Webinars: Hosting webinars on leadership best practices to showcase expertise and engage potential clients.

Thought leadership content: Publishing whitepapers, eBooks and video content on leadership topics.

Collaborations: Partnering with HR and talent development professionals to expand reach.

Startup costs ( making a website , training materials) : $10,000

Revenue projections (year one): $120,000

Revenue projections (year two): $250,000

Break-even point: Achieved within the first six months

Funding: Initial investment from the founder.

How much should you be charging as a consultant?

The amount you charge as a consultant will depend on a number of factors, including:

Your experience and expertise

The type of consulting services you offer

The value you provide to your clients

The market rate for consulting services in your field

In general, consultants charge between $100 and $500 per hour. However, some experienced and highly specialized consultants can charge upwards of $1,000 per hour.

To determine your consulting rate, you can use the following formula:

Consulting rate = Hourly rate * Value multiplier

Your hourly rate should reflect your experience and expertise, as well as the type of consulting services you offer. For example, if you have 10 years of experience and you offer specialized consulting services, you can charge a higher hourly rate than a consultant with less experience and who offers more general consulting services.

Your value multiplier should reflect the value you provide to your clients. For example, if you can help your clients to achieve significant results, you can charge a higher value multiplier.

Here is an example of how to use the formula:

Consultant: Experienced consultant with 10 years of experience offering specialized consulting services

Hourly rate: $200 per hour

Value multiplier: 2

Consulting rate: $200 per hour * 2 = $400 per hour

Can a consulting business be profitable?

Yes, a consulting business can be profitable. In fact, consulting is one of the most profitable industries in the world. According to a report by IBISWorld, the average profit margin for consulting businesses is 20%. This means that for every $100 in revenue, consulting businesses generate $20 in profit.

There are a number of factors that contribute to the profitability of consulting businesses. First, consultants are able to charge high fees for their services. Second, consulting businesses have relatively low overhead costs. Third, the demand for consulting services is high, and it's only expected to grow in the coming years.

Of course, not all consulting businesses are successful. Some consultants struggle to find clients or to charge high enough fees. Others may not be able to deliver the results that their clients expect. However, for consultants who are able to overcome these challenges, the potential rewards are great.

Here are some tips for increasing your chances of success as a consultant:

Specialize in a high-demand area of consulting. This will allow you to charge higher fees and attract more clients.

Build a strong reputation and network of clients. This will help you to generate word-of-mouth referrals and land new clients.

Market your services effectively. Make sure that potential clients know about your services and how you can help them.

Deliver high-quality results. This is the most important thing you can do to ensure that your clients are satisfied and that they continue to use your services in the future.

How much does it cost to start a consulting business?

The cost to start a consulting business can vary depending on a number of factors, such as the type of consulting services you offer, the size of your business and your location. However, in general, you can expect to spend between $10,000 and $50,000 to start a consulting business.

Here is a breakdown of some of the typical start-up costs for a consulting business:

Business formation: $100 to $1,000

Website and domain name: $100 to $2,500

Marketing and advertising: $500 to $5,000

Office equipment and supplies: $500 to $5,000

Professional liability insurance: $500 to $1,000

Other miscellaneous expenses: $500 to $5,000

Total start-up costs: $10,000 to $50,000

You can reduce your start-up costs by working from home, using free or low-cost marketing tools and purchasing used equipment. You can also start your consulting business part-time while you continue to work your full-time job. This will give you a chance to generate revenue and build a client base before you leave your full-time job.

If you need financial assistance to start your consulting business, you may be able to qualify for a loan from a bank or credit union. You may also be able to find investors who are willing to invest in your business.

Which clients to avoid and which to take on?

Here are some tips on which clients to avoid and which to take on in a consulting business:

Clients to avoid

Clients who aren't willing to pay your rates. If a client isn't willing to pay your rates, it's a sign that they don't value your services.

Clients who are unrealistic about their expectations. If a client has unrealistic expectations about what you can achieve, you're likely to set yourself up for failure.

Clients who are difficult to work with. If a client is demanding, rude or disrespectful, it's best to avoid them.

Clients who aren't a good fit for your business. If a client isn't in your target market or if their business isn't aligned with your values, it's best to decline working with them.

Clients to take on

Clients who are willing to pay your rates. This shows that they value your services and are committed to working with you.

Clients who have realistic expectations. This makes it more likely that you will be able to meet their needs and exceed their expectations.

Clients who are easy to work with. This will make the consulting process more enjoyable and productive for both of you.

Clients who are a good fit for your business. This means that they're in your target market and that their business is aligned with your values.

In addition to the above, here are some other factors to consider when deciding which clients to take on:

Your own skills and experience. Make sure that you have the skills and experience to help the client achieve their goals.

The client's budget. Make sure that the client has a budget that's sufficient to cover your fees.

The client's timeline. Make sure that you have the time and resources to meet the client's timeline.

Your gut feeling. If you have a bad feeling about a client, it's best to trust your gut and decline working with them.

It's important to be selective about the clients you take on. By avoiding difficult clients and focusing on good-fit clients, you can set yourself up for success in your consulting business.

Consultant business plan FAQ

What qualifies you as a consultant.

To qualify as a consultant, you need to have the expertise and experience in the area that you're consulting in. You also need to be able to communicate your ideas effectively and build relationships with clients.

How do you start off as a consultant?

How to make 6 figures as a consultant, how do you pay yourself as a consultant, do consultants pay their own taxes, want to create another business plan.

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FREE 8+ Consultant Business Plan Samples in PDF | MS Word

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In starting a business, such as a consultant business, there are several things that you have to obtain and comply with to get started. A  business plan  is among them. Since you are here, it is safe to assume that you are looking for a business plan for your consulting business, or you want to create one. If that is the case, you are in the right place. In this article, we have gathered a set of  consulting business plan templates  and examples. Additionally, we have collated the things that you need to know in creating this type of document.

Consultant Business Plan

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Whether it is a startup company or big corporate, a business needs a  roadmap  that will direct a business towards its goals. To do it, a business owner has to obtain a business plan. A business plan is a type of document that contains an overview of the goals of a business and the methods involved to attain these goals, making this document the most crucial part of a consultant  business development .

Just like creating a  consultant contract agreement , if you are planning to develop a written consultant business plan, it would help if you know who your target audience is. For example, the reason you are creating a business plan is to support your  business loan proposal  that you are going to submit to a bank. You have to develop the document in a way that will appeal to the bank. To do it, you can include items such as target market analysis, business goals, expenses, marketing strategy, budget, business growth strategy, and sales forecasts. Including the mentioned contents can also help in attracting new clients.

Let’s take a look at how consultant business plans look like. Just download the following business plan examples and templates.

consulting business plan

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consultancy business plan

Size: 133.5 KB

agricultural safety consulting firm business plan

Size: 145.4 KB

basic consultant business plan

Size: 415.3 KB

real estate consulting business plan

Size: 513.6 KB

consultant business plan development

Size: 214.6 KB

multidisciplinary business planning firms

Size: 378.4 KB

consultant business plan in pdf

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consultant business plan example

Size: 14.9 KB

Creating a consultant business plan can be tough, especially if you build it for the first time. That is why we have included the following tips in this article. Use these pointers to create a strategic business plan.

One of the mistakes that people do in  professional writing , including writing a consultant business plan, is focusing on all the things in mind at once. This habit will make you end up confused with what to write. To avoid this situation, we recommend you to concentrate on the ideas that you have when writing your first draft. Checking the grammar and structuring the contents should come after you write everything in the paper. By doing it, you can efficiently structure the raw information that you have in mind.

You may have an idea in your head, but writing a wedding consultant business plan or any consultant business plan will need specific information to complete. Thus, you will have to gather the necessary information through research.  Target market analysis  and  cost analysis  are a few of the research methods that you may have to conduct.

Several consultants are assisting businesses in any field. In the cosmetics industry, they have beauty consultants. In the wedding industry, they have wedding coordinators. The question is, which area are you good at? Don’t just settle in that question. Ask yourself why your potential clients should choose you over your competitors? Know your strengths and use them as your marketing edge.

Just like an  interior design business plan , you will need feedback from certain people to determine if your consultancy business plan is durable enough for implementation. By doing it, you may discover the flaws that you have not noticed before. To get the necessary feedback, you can start by talking to your friends, family, and people in the business.

Nobody wants to read a 12-page business plan, so if you want your potential client to take a look at your consulting business plan, write it in a way that will catch their interest. Do it by making a clear and on point plan. In this way, you can put all the necessary information in fewer pages. If you need to create a long explanation, you may want to set a meeting with the person or include a separate document for further clarification.

Creating a business plan is crucial in starting a consultant business. However, it does not mean that you will not need it anymore once you have established your business. In fact, you will rely on this plan to grow your business. Therefore, you must regularly check your business plan and make necessary improvements from time to time. It will ensure that your firm can overcome the obstacles that it encounters due to its affecting factors that are continually changing throughout the lifespan of your business.

One of the factors that influence the consultancy industry is the change in client demands. This trend is impacting the  internal operations of consulting firms . According to Deltek’s survey, fifty-two percent of the leaders in the consulting industry believe that a few years from now, effective response to client demands will become the most prioritized business development in the industry.

As one of the essential items that you have to obtain in developing a consulting business, you have to create this type of document seriously. With the information that we have provided in this article, you should have an idea on how to make it happen. You may also check our article about the other item that you will need in developing your business, which is the consultant marketing plan .

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Consulting Firm Business Plan Template

Written by Dave Lavinsky

Business Plan Outline

  • Consulting Firm Business Plan Home
  • 1. Executive Summary
  • 2. Company Overview
  • 3. Industry Analysis
  • 4. Customer Analysis
  • 5. Competitive Analysis
  • 6. Marketing Plan
  • 7. Operations Plan
  • 8. Management Team
  • 9. Financial Plan

Start Your Consulting Firm Plan Here

Consulting Business Plan

If you need a business plan for your consulting business, you’ve come to the right place. Our consulting business plan template below has been used by countless entrepreneurs and business owners to create business plans to start or grow their consulting businesses.

Important note: If you are looking for a business plan consultant , specifically, a consultant to help you write your business plan, we recommend Growthink who offers a business plan consultation service here.

Sample Consultant Business Plan & Template

Below are links to each section of your consulting business plan template:

  • Executive Summary
  • Company Overview
  • Industry Analysis
  • Customer Analysis
  • Competitive Analysis
  • Marketing Plan
  • Operations Plan
  • Management Team
  • Financial Plan

Next Section: Executive Summary >

Consulting Business Plan FAQs

What is a consulting business plan.

A consulting business plan is a plan to start and/or grow your consulting firm. Among other things, it outlines your business concept, identifies your target customers, presents your marketing plan, and details your financial projections.

You can  easily complete your consulting firm business plan using our Consulting Firm Business Plan Template here .

What Are the Main Types of Consulting Firms?

There are many types of consulting firms. Most consultant companies are in business concentrations such as Management, Strategy, Operations, IT, Human Resources, Financial Advisory, and Marketing/Sales. There are also firms that are singularly focused such as those that offer business plan consulting.

What Are the Main Sources of Revenue and Expenses for a Consulting Business?

The primary source of revenue for consulting firms are fees paid by the client. The client will either sign a contract or agreement of the services it will choose and the pricing for those services beforehand.

The key expenses for a consulting business are the cost of leasing the office, employee cost, marketing/advertising costs, and any office technology or software.

How Do You Get Funding for Your Consulting Business?

Consulting businesses are most likely to receive funding from banks. Typically you will find a local bank and present your consulting business plan to them. Angel investors and other types of capital-raising such as crowdfunding are other common funding sources.

What are the Steps To Start a Consulting Business?

Starting a consulting business can be an exciting endeavor. Having a clear roadmap of the steps to start a business will help you stay focused on your goals and get started faster.

1. Develop A Consulting Business Plan - The first step in starting a business is to create a detailed consulting business plan that outlines all aspects of the venture. This should include potential market size and target customers, the services or products you will offer, pricing strategies and a detailed financial forecast.  

2. Choose Your Legal Structure - It's important to select an appropriate legal entity for your consulting business. This could be a limited liability company (LLC), corporation, partnership, or sole proprietorship. Each type has its own benefits and drawbacks so it’s important to do research and choose wisely so that your consulting business is in compliance with local laws.

3. Register Your Consulting Business - Once you have chosen a legal structure, the next step is to register your consulting business with the government or state where you’re operating from. This includes obtaining licenses and permits as required by federal, state, and local laws. 

4. Identify Financing Options - It’s likely that you’ll need some capital to start your consulting business, so take some time to identify what financing options are available such as bank loans, investor funding, grants, or crowdfunding platforms. 

5. Choose a Location - Whether you plan on operating out of a physical location or not, you should always have an idea of where you’ll be based should it become necessary in the future as well as what kind of space would be suitable for your operations. 

6. Hire Employees - There are several ways to find qualified employees including job boards like LinkedIn or Indeed as well as hiring agencies if needed – depending on what type of employees you need it might also be more effective to reach out directly through networking events. 

7. Acquire Necessary Consulting Equipment & Supplies - In order to start your consulting business, you'll need to purchase all of the necessary equipment and supplies to run a successful operation. 

8. Market & Promote Your Business - Once you have all the necessary pieces in place, it’s time to start promoting and marketing your consulting business. This includes creating a website, utilizing social media platforms like Facebook or Twitter, and having an effective Search Engine Optimization (SEO) strategy. You should also consider traditional marketing techniques such as radio or print advertising. 

Learn more about how to start a successful consulting business:

  • How to Start a Consulting Business

Where Can I Get a Consulting Business Plan PDF?

You can download our free consulting business plan template PDF here . This is a sample consulting business plan template you can use in PDF format.

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Consulting Business Plan: 5-Step Plan For A Successful Firm

If you want to start a consulting business , then you need to write your consulting business plan.

I’ve watched countless starry-eyed entrepreneurs “start” their business with a 50-100 page business plan.

They spend weeks — or even months — toiling away at their desk after their 9-5 detailing everything about their future business.

After they’ve written it, they beam with pride.

“This plan is the key to my success in consulting! With this plan, I can’t fail.”

Then, they take their plan out to the real world.

The real world isn’t as perfect and pretty when starting your business.

And that golden business plan? Well, it almost always doesn’t work the way they’d hoped.

All of the projections they made? Naw, not even close.

So they scurry back to their desk to revise the plan — and the cycle continues.

Here’s the truth about consulting business plans…

You don’t need a long, complex business plan.

If your business plan is more than 5 pages, every extra page you write is almost certainly wasting your time.

All you need is a 1-3 page document to cover the foundations of your business.

By the end of this post, you’ll write your 5-part entrepreneurial consulting business plan — and have everything you need to start a successful consulting business.

Let’s begin with the first part: your consulting business model.

1. Consulting Business Model

  • “What kind of consulting business do you want to build?”

That’s the first question you want to answer for your consulting business plan.

Understand what type of business you want to build first before you start building it.

Six-Figure Blueprint

That way, you’re building a business to support your lifestyle and not the other way around.

At Consulting Success®, we believe that your business shouldn’t consume your life .

Your consulting business should enrich your life and create a fulfilling lifestyle for you and your family.

For your consulting business model, you have 4 options:

1. Solo Model : The classic independent consultant . Your business is just you (and maybe a few contractors). From delivering projects to marketing and sales, you are responsible for every part of the business.

(To see the pros and cons of each model, see our post on The 3 PROVEN Consulting Business Models .)

2. Firm Model : The typical large consulting firm. Your firm consists of consultants, associations, junior and senior people. Your role starts off as doing a bit of everything — but eventually, your role becomes hiring, training, and managing your team.

3. Productized Model : This model comes out of one of the above models. You identify a particular problem your clients have, and you build your business around solving that problem with a focus on efficiency. This model is all about systems, efficiency, and scale.

4. Hybrid Model : The hybrid model is a mix of the models above. For example, you might offer a productized consulting offer — but also do some solo custom consulting. Once you’ve mastered one of these models, the hybrid model helps you add new products and services to create more revenue.

Pick one of the models above. If you’re unsure about which one to use, start with the solo model. You can always change it in the future. Chances are, your business will evolve in the future anyways.

With your consulting business model selected, let’s move to the next part of your consulting business plan — clarity around your ideal client.

For every hour you spend on planning, you should spend 4 hours on putting your plan into action.

2. Ideal Client Clarity

  • “Who is the ideal client my consulting business will serve?”

That’s the second question you’ll answer with your consulting business plan.

This is all about how you’re going to specialize .

As an entrepreneurial consultant, specialization is crucial.

You can’t offer everything to anybody.

You’ll have to begin by choosing a specific type of client to serve — your niche.

A niche is a certain subset of people whom you might potentially serve — SaaS companies, manufacturing, pharmaceuticals, etc.

To find your ideal client, you’ll have to test out different niches.

This is why we teach the Niche Scoring Method in our Clarity Coaching Program .

October 27, 2021 12:11:43 pm - Screenshot

Using this scorecard, you score each potential niche from 1 to 5 based on the following factors:

  • EXPERIENCE . How would you rate your experience with this niche?
  • EXPERTISE . How would you rate your status as an expert within this niche?
  • RESULTS . How would you rate your confidence that you can deliver results for this niche?
  • POTENTIAL . How would you rate this niche’s growth and how willing they are to hire consultants?
  • INTEREST . How would you rate your interest in this niche?
  • ACCESS . How would you rate your ability to speak with ideal clients in this niche?

In the Clarity Coaching Program for Consultants , we also teach you about the different layers of specialization, how to find and validate your ideal client’s potential, how to do outreach to potential clients, and more.

By going through these exercises, you’ll figure out which niche is best for you to start with.

Picking a niche and defining your ideal client is the foundation on which you’ll build your business — and get clients.

You shouldn’t move on with your consulting business plan until you’ve defined your ideal client.

Once you’ve done that, you can move on to the next part: Magnetic Messaging.

3. Magnetic Messaging

  • “What message will get my ideal client’s attention?”

That’s the third question you’ll answer on your consulting business plan.

You’ve picked your business model.

You’ve defined your ideal client.

Now, you’ll write a message designed to get your ideal client’s attention.

We’ve created a formula to make writing this message as simple as possible: Magnetic Messaging.

Here’s the formula:

I help [WHO] to [solve WHAT problem] so they can [see WHAT results]. My [WHY choose me]…

Let’s break each part of the formula down.

  • WHO : Who you serve.
  • WHAT (Problem): What problem you solve for them.
  • WHAT (Result): What result you create for them.
  • WHY : Why they should choose you.

Why does this message grab your ideal client’s attention?

  • It speaks to who they are.
  • It mentions what problem they have.
  • It showcases what result they can get.
  • It differentiates you from others who might provide a similar service.

When your message contains these 4 elements, it will draw interest from your ideal clients. They’ll want to learn more.

They’ll browse your marketing materials, read your articles, sign up for your email list, and reach out to you for conversations.

Effective messaging is the foundation of your marketing: what you communicate to the marketplace to get your ideal client’s attention.

You won’t write the perfect message on your first try.

But you do need to write a first draft — and actually put it to work in the marketplace.

Once you’ve written down your first magnetic message, it’s time to start planning your strategic offer.

4. Strategic Offers

  • “What can I offer my ideal client — and at what price point?”

That’s the 4th question you’ll answer on your consulting business plan.

With clarity around your ideal client and a message that grabs their attention…

…you must create an offer — a service — that solves their problems and gets them the result that they want.

The classic custom consulting service is the “full engagement.”

After you engage in a meaningful sales conversation with your prospective client, you’ll send them a consulting proposal .

In your proposal, instead of including one option, you’ll include three:

Option 1 – $

  • Basic offer
  • Minimum effort required
  • Provides value
  • Lowest investment

Option 2 – $$

  • Help them reach results quicker than option 1
  • Provides more value than option 1 (ideally, without having to spend more time)
  • Higher investment

Option 3 – $$$

  • If money isn’t an issue
  • Best results
  • Shortest time to result
  • Highest investment

Map out the different options you’ll offer your prospects.

Take a look at the marketing consulting example below for an idea of how the 3 different options might look:

October 27, 2021 12:13:03 pm - Screenshot

However, we recommend you start with a discovery offer .

A discovery offer is a smaller service (priced at $1.5K to $15K). You design it to get your client a quick, low-risk win.

Your discovery offer helps get your “foot in the door” with the client. Once you get them that quick, low-risk win, they’ll trust your expertise. This will open the door for larger projects with the same client.

Discovery offers are easier to sell, create, and deliver.

Here’s our discovery offer checklist:

  • Align with what the buyer wants
  • Is a logical first step
  • Leads to the next steps
  • Ranges between $1.5K to $15K
  • Provides tangible benefits (growth, clarity, etc)

Of course, you’ll also have to set your consulting fees .

You can use the hourly method, the fixed-rate method, the value-based method , or the retainer method.

Pricing is an incredibly complex and deep topic. But you’ll have to pick a price to start with and adjust it based on the feedback you get.

Never sell yourself short. Remember: pricing is marketing. If you can deliver your clients results, then charge what you’d feel good about.

Once you’ve mapped out your 3 engagement options and a discovery offer, you’re ready to take your offers to the marketplace — and start winning consulting business.

5. Marketing Engine/Sales Pipeline

  • “How am I going to create conversations with my ideal client?”

This is the final question you’ll answer on your consulting business plan.

And it’s where you start to see real results: winning clients, delivering projects, and earning revenue.

However, according to our How To Become A Consultant Study , marketing and sales are where consultants struggle the most.

Your Marketing Engine is what you’re doing every day to get in front of your ideal clients.

Your Sales Pipeline organizes all of the leads who come into contact with you.

Let’s start with your pipeline.

October 27, 2021 12:14:26 pm - Screenshot

Your pipeline is organized into 6 columns:

  • LEAD . You’ve identified the prospective client and have begun reaching out to them to set-up a conversation.
  • CONVERSATION . You’ve had a sales conversation with the prospective client.
  • PROPOSAL . You’ve sent a proposal to the prospective client.
  • WIN . The prospective client has accepted your proposal and you won the business.
  • LOSS . The prospective client has declined your proposal and you lost the business.
  • NURTURE . Most people you reach out to won’t be ready to buy or make a decision right away. In fact, even people who say ‘No’ to a proposal now, may buy from you later as long as you stay top of mind through your nurture process.

All of your prospective clients fit into one of these 6 categories.

Using a CRM to create and organize this pipeline will help you organize your marketing and sales efforts.

Marketing is what fills up your “lead” column.

Without marketing, you won’t have any leads. And without leads, you won’t have the chance to win new business.

We organize marketing for consultants in 3 different categories:

  • Outreach: Reaching out to your ideal clients to initiate conversations.
  • Follow-Ups: Following up with your ideal clients to initiative conversations.
  • Authority Building : Creating content for your ideal clients that demonstrates your expertise and adds value — and helps create conversations.

A basic Marketing Engine will have you doing a mix of these different methods every day.

Every day, you want to be reaching out to new clients, following up with your leads, and creating content that demonstrates your expertise and adds value.

October 27, 2021 12:13:41 pm - Screenshot

The type of marketing you focus on also depends on the stage of your business .

If you’re a newer consultant, you’ll rely more on outreach. You don’t have as much of an audience for authority content to work yet.

But if you’re a later-stage consultant, you’ll rely more on content. Your content and consulting website has a farther reach, and can generate leads at scale.

For your business plan, focus on setting up a pipeline that is easy to track, and creating the right marketing habits to fill up your leads column.

At this stage, your plan is done.

It’s time to start taking action.

Imperfect Action: Write Your Entrepreneurial Consultant Business Plan

By answering these 5 questions…

…you’ll write a consulting business plan that enables you to take action.

We’ve included dozens of articles, case studies , and guides on how to answer these 5 questions.

However, in consulting, execution is more important than your plan.

So, use our resources to help answer these 5 questions — and go build your consulting business.

Ready to Take Your Consulting Business to the Next Level?

Apply to join our Clarity Coaching Program , the place where dedicated consultants go to get a personalized plan, strategy, coaching and support to grow a successful consulting business.

If you’re committed and serious about growing your consulting business, then this customized coaching program is for you.

We’ll work hands on with you to develop a strategic plan and then dive deep and work through your ideal client clarity, strategic messaging, consulting offers, fees, and pricing, business model optimization, and help you to set up your marketing engine and lead generation system to consistently attract ideal clients.

Schedule a FREE growth session today to apply for our limited-capacity Clarity Coaching Program by clicking here .

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Consulting Firm Business Plan Guide

Starting your own business, or scaling up is intimidating. we’re here to break it down piece by piece so you can create your very own plan., in this free , you will learn:.

  • Why Create a Consulting Firm Business Plan?
  • The Key Components of a Business Plan
  • How to Use a Business Model Canvas
  • How to Bake Productization Into Your Business Plan

consultant business plan sample pdf

You’re in the right place if…

○ You have an idea for a consulting firm, and you’re ready to take the next step ○ You’ve started a business, and you need focus and direction

○ Your consulting company needs to bring in partners or funding

Starting a consulting business is no small task, so setting a clear action plan is essential. This comprehensive guide will give you a step-by-step breakdown of how to create a consulting business plan, why you need one, and how a business model canvas can help you along the way.

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How to write a consulting business plan

If you want to work as a consultant, you'll need a plan. Here's how to create one just for you.

A consulting business plan written up in a notebook

Consultants do things differently

If you’re a self-employed consultant your work isn't like other forms of business. Unlike retailers or manufacturers, you're not making and/or selling tangible products. And unlike service companies, you're not employing a team of people to provide solutions.

Remember you’re not not just selling your time. As a consultant, you will be paid for the skills, knowledge and abilities you've developed over your career.

We have some useful background reading about the benefits of becoming a consultant or contractor , which will help explain how such businesses work. But having decided to become a consultant, what's the next step?

Like all new small businesses, you'll need a plan. That plan will have to cover funding, growth, pay rates, expenses, marketing, equipment costs, training and qualifications. It will also have to cover your goals, and the strategy you'll use to reach them.

Consulting business plans are a little different to other business plans. Here's what you need to know to get your consulting career off the ground.

Who are you writing the plan for?

This is an important question to ask yourself before you start. For most conventional businesses the answer will be "For the bank and investors." That's because small businesses usually need startup funding to get off the ground.

But consultants setting up their own business might not need much funding – if any. It's still important to have a business plan though – not only to clarify the details in your own mind, but also to help you understand the potential risks and rewards.

A good business plan will combine elements of both finance and strategy, but the contents will vary depending on the target audience. We'll take a look at the options next.

A business plan for banks and investors

You may not need funding for capital equipment expenses or office rent. But you might need a loan to tide you over for the first few months, until you have a regular cash flow. The initial period for any new business can be a tough time – money worries will just make it tougher.

You may also decide that you want to make more of an impression by hiring office space, perhaps in a shared office environment. Or you might want funds to spend on marketing and advertising, particularly if you're offering consulting services in a competitive market.

For all of this, you'll need money. You could apply for a bank loan, look for grants, or try other forms of capital-raising such as crowdfunding. Whichever method you choose, any potential investors will want to see the important numbers. That means you'll need to cover the following points in your business plan:

  • target market and sector analysis
  • business objectives and USP (unique selling proposition)
  • startup expenses and assets, including equipment
  • overheads and fixed costs
  • marketing strategy and budget
  • funding requirements, loan collateral and cost of interest
  • pay rates, revenue and cash flow projections
  • sales forecasts in monthly intervals
  • ongoing expenses
  • growth projections and strategy

Some of this information will be difficult for you to estimate. It might be even harder for you to present clearly. Use your accounting software to help with figures and to produce professional tables and charts. Then, an accountant can help you include the right information in your plan.

A business plan for you

Of course, you might not need any funding. Perhaps you have enough savings to keep you going for a few months and clients already lined up. Or you may be starting your consulting career after an inheritance or unexpected windfall.

If money isn't an immediate concern, you can afford to be less formal when drafting your plan. That means making sensible predictions and setting goals for yourself, not just financial targets – though you should include those too.

This isn't an exercise in creative writing. The purpose of creating a plan is to help you concentrate on what you want to achieve. Some points to consider include:

Reasons for being a consultant

Why are you doing this? It's important to answer honestly. If the answer is “to make more money” or “because I'm good at what I do” then write that down. Write down all the reasons you can think of, then read them back. Do they sound convincing? Make sure you know your true motivation, as it will help you focus on your goals.

Consulting can mean you have an irregular income. Sometimes you might be busy, other times less so. It makes sense to keep some money in savings accounts, especially if you'll be paying tax at the end of the year instead of while you're earning.

Relationship risks

Think about the impact of consulting on your family or friends. Consultants often work irregular hours, sometimes from home, and they might be working at weekends. That can put a strain on relationships. Be realistic about this and set boundaries around when and where you will work.

Which clients to avoid and which to take on

You will already have an idea of the types of client you don't want to work for, because you know the industry you work in. For example, known late-payers can damage your cash flow so it's sensible to avoid them where possible. Look for clients who are reliable, as they’ll help make your business a success. Know that you can let go of clients who are more trouble than they're worth.

Training and certification

In many industries, especially IT, it's important to keep your skills up to date. But your clients are unlikely to pay for you to go on training courses – that's an expense you'll have to cover yourself. How will you stay up to date? Think about industry magazines, websites, forums, news feeds, conferences, courses, distance learning, peer groups and self-teaching strategies.

Personal goals

Perhaps you're planning to be a consultant for the rest of your working life. Maybe you want to do it for a couple of years and then move back in-house as an employee. Or you might want to start employing other consultants at some stage and build up an agency – maybe even sell it. It doesn't matter what your personal goals are, as long as you have some. Write them down and bear them in mind when making big decisions.

What to do with your profits

This is a good opportunity to think about how much money you want to make . Consider how much you will charge and what you will do with your commission. For example you may decide to use 50% to cover costs, pay yourself with 30% and put 20% back into your business.

Some of this information would be inappropriate to include in a financial business plan for banks or investors. But it can be very helpful in guiding you through the early part of your consulting career.

Five top tips for writing a good consulting business plan

Business plans can be difficult documents to write. If you've never done it before, thinking clearly and logically about your business strategy may not be easy. Here are some tips to help you succeed:

1. Write the first draft

Don't worry about grammar, structure or neatness. Just get the thoughts out of your head and onto the paper or screen. Some people find this easier to do in an informal setting, such as a library or café.

2. Do your research

Understand the market you're going to be working in. Get to know all the details, as it'll help you write a more effective consulting business plan.

3. Identify your USP

That's your unique selling proposition. Why should companies hire you and not one of your competitors? Think carefully about what you're particularly good at, then use that as a basis for marketing yourself.

4. Get feedback

Talk to your peers, friends, previous business associates and potential customers. Show them your plan and listen to their feedback.

5. Keep it simple

Don't write dozens of pages. You'll bore the investors and your plan will end up on a pile where nobody will ever look at it again – including you. Stick to the important points.

Update your business plan regularly

A business plan isn't a static document. It should change and evolve over time as your business grows. You will learn a great deal in your first few months working as a consultant, and that knowledge should be applied to your business plan. It's a good idea to review your plan every month.

You may find that some of what you initially wrote turns out to have been misguided, inaccurate or just plain wrong. That's normal. Nobody can predict every step a business will take. The important thing is to learn as you go along – and make use of that knowledge to improve your plan.

Plan for consulting success

A consulting business plan is written as much for you, the consultant, as for anyone else. The point of writing it is to concentrate on what's important. That clarity is what will help you succeed.

So don't look at a business plan as just another box to be ticked. It's a fundamental process when starting any business, particularly a consulting business where you will need initiative and drive to succeed.

Take the time to write a proper business plan, and keep it regularly updated as your business grows. You can use our free business plan template . You'll find it an invaluable guide to becoming a successful consultant.

Xero does not provide accounting, tax, business or legal advice. This guide has been provided for information purposes only. You should consult your own professional advisors for advice directly relating to your business or before taking action in relation to any of the content provided.

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Consulting Planning Business Plan

Start your own consulting planning business plan

Business Solutions Consulting

Executive summary executive summary is a brief introduction to your business plan. it describes your business, the problem that it solves, your target market, and financial highlights.">.

Introduction Business Solutions Consulting (BSC) is a start-up consulting firm focused on serving the comprehensive needs of businesses in the full range of the business cycle. With a core staff of experienced professionals and a team approach to most consulting projects, BSC will be able to offer a more balanced quality service than many of its competitors.

The Company Business Solutions Consulting is a team of six business consultants. Each consultant specializes in a particular discipline, including finance, sales and marketing, technology, management, operations, and human resources.

BSC offers a list of services for business owners to choose from, depending on their particular business needs. This includes; business and marketing plan preparation, financial search and procurement, IT consulting services, management development, human resources advising,  and etc.

BSC will have a focus on start-up businesses, preferably in the earlier stages of operation. Small and mid-sized businesses make up a sizable majority of U.S. and international markets. BSC prefers to establish a relationship with a younger operation and continue to nurture that relationship over the long term.

BSC will be established as an Oregon based LLC with two principal partners, each of whom owns a 50% share in the company. Mr. Andrew B. Christiansen has extensive experience in business planning and finance, including CFO positions with ABC Conglomerate and DEF International. Mr. David E. Fields brings in experience in the area of marketing, advertising, and communications.

The Market The business consulting industry is very fragmented. Several large multinational companies dominate the industry while many smaller (and often more specialized) firms occupy their market niches. Major management consulting companies, such as McKinsey, Bain, and Boston Consulting Group, have established their dominant position by providing services to the leading companies in various industries. Consulting practices of the major accounting firms (a.k.a. the Big Five) have established worldwide presence and sell their packaged services to companies of different sizes and industries. At the same time, numerous firms and individual business consultants prosper in the market niches that bigger players consider unprofitable to enter.

Start-up companies are the target market of this firm. BSC intends to stay on the pulse of new business activity within the local area. Additionally, business contacts, referrals from among the group, and Internet marketing efforts will be made in pursuit of new clients. Start-up companies are attractive because owners often lack the broad range of knowledge and expertise required to launch a new business. There is a serious need in the marketplace, and certainly a significant demand for, these types of start-up consulting services.

Competitors in the forefront of the marketplace typically offer many of the services that BSC has. These services include information-based consulting, integration and management services. Services are designed to increase clients’ operations effectiveness through reduced cost, improved customer service, enhanced quality of current product lines and services, and a more rapid introduction of new products and services. Competitors also offer industry-specific expertise to objectively evaluate, select, develop, implement, and manage information systems, networks, and applications.

Consulting firms BSC is competing with include regional and specialty consulting firms, as well as the consulting groups of international accounting forms such as KPMG LLP, Ernst & Young LLP, Deloitte & Touche LLP, PricewaterhouseCoopers LLP, and Andersen Consulting. In its management and IT consulting services, BSC competes with information system vendors such as HBO & Company, Inc., Integrated Systems Solution Corporation, Electronic Data Systems Corporation, Perot Systems Corporation, SAIC, CAP Gemini America, Inc., and Computer Sciences Corporation. In e-commerce-related services, BSC competes with the traditional competitors, as well as newer, Internet product and service companies such as Razorfish, Scient, TriZetto, and Viant.

Financial BSC’s co-owners, Andrew B. Christiansen and David E. Fields, will each provide $50,000 that will cover the bulk of the start-up expenses. The rest of the required financing will come from the Small Business Administration (SBA) 10-year loan in the amount of $100,000. Combined, these funds will be sufficient to cover the company’s expenses throughout the first year of operations, which is the most critical from the cash flow standpoint.

BSC’s Break-even Analysis is based on the average of the first-year figures for total sales by salaries, bonuses costs, and all other operating expenses. Such analysis shows that BSC will break-even by the tenth month of operations.

Consulting planning business plan, executive summary chart image

1.1 Mission

Business Solutions Consulting aims to offer comprehensive consulting services. BSC will focus on providing personal and specialized services to meet each client’s specific needs.

1.2 Keys to Success

BSC’s keys to success include:

  • A group of professionals with a broad range of specialty areas that complement each other.
  • A high level of experience in these specialty areas.
  • A team approach on most consulting projects.
  • Many business contacts among the consultant group.

Company Summary company overview ) is an overview of the most important points about your company—your history, management team, location, mission statement and legal structure.">

Business Solutions Consulting is a startup firm, which will focus on providing a wide range of business consulting services to other startups and companies in early stages of their operations. Business Solutions Consulting is a team of six Business Consultants. Each consultant specializes in a particular discipline, including finance, sales and marketing, technology, management, operations, and human resources.

2.1 Company Ownership

Business Solutions Consulting was registered as an Oregon LLC, equally owned by Andrew B. Christiansen and David E. Fields.

Start-Up Summary

BSC’s co-owners, Andrew B. Christiansen and David E. Fields, will each provide $49,750 in investment that will cover the bulk of the start-up expenses. The rest of the required financing will come from the Small Business Administration (SBA) 10-year loan in the amount of $100,000. Combined, these funds will be sufficient to cover the company’s expenses throughout the first year of operations, which is the most critical from the cash flow standpoint.

The following chart and table contain projected initial start-up cost data.

Consulting planning business plan, start-up summary chart image

Start-up
Requirements
Start-up Expenses
Legal $2,500
Office Supplies $2,000
Other $1,000
Total Start-up Expenses $5,500
Start-up Assets
Cash Required $150,000
Other Current Assets $20,000
Long-term Assets $25,000
Total Assets $195,000
Total Requirements $200,500
Start-up Funding
Start-up Expenses to Fund $5,500
Start-up Assets to Fund $195,000
Total Funding Required $200,500
Assets
Non-cash Assets from Start-up $45,000
Cash Requirements from Start-up $150,000
Additional Cash Raised $0
Cash Balance on Starting Date $150,000
Total Assets $195,000
Liabilities and Capital
Liabilities
Current Borrowing $0
Long-term Liabilities $100,000
Accounts Payable (Outstanding Bills) $1,000
Other Current Liabilities (interest-free) $0
Total Liabilities $101,000
Capital
Planned Investment
Investor 1 $49,750
Investor 2 $49,750
Additional Investment Requirement $0
Total Planned Investment $99,500
Loss at Start-up (Start-up Expenses) ($5,500)
Total Capital $94,000
Total Capital and Liabilities $195,000
Total Funding $200,500

 BSC offers a list of services for business owners to choose from, depending on their particular business needs.

Start-up services include business plan preparation, marketing plan preparation, and financing search and procurement. Ongoing services include business plan updates, marketing plan updates, search and procurement of additional rounds of financing, management development, IT consulting services, e-commerce consulting services, operational advising, and human resources advising.

BSC is flexible, working with its clients in the fashion preferred by the client, be it on-site, remotely, or a combination of both. BSC typically works on a project in a team fashion to assist the client in all areas of the business simultaneously. This allows for all parties involved to be in sync in terms of understanding the interconnections of all functional areas of the business.

Market Analysis Summary how to do a market analysis for your business plan.">

Pro Tip:

Market Analysis
Year 1 Year 2 Year 3 Year 4 Year 5
Potential Customers Growth CAGR
Start-Up Companies 10% 1,900,000 2,090,000 2,299,000 2,528,900 2,781,790 10.00%
1-3 Year Old Companies 8% 900,000 972,000 1,049,760 1,133,741 1,224,440 8.00%
3 + Year Old Companies 6% 400,000 424,000 449,440 476,406 504,990 6.00%
Other 0% 0 0 0 0 0 0.00%
Total 8.96% 3,200,000 3,486,000 3,798,200 4,139,047 4,511,220 8.96%

5.1 Market Segmentation

Start-up companies often are in need of expert advice and planning in initiating a successful start-up. It is believed that a majority of start-ups actually seek out consulting assistance. Those that do typically are searching for a comprehensive area of services.

1-3 Year Old Companies

Young companies, between 1 and 3 years old are less likely to be searching for expert business consulting services. Typically, they have already secured financing and have developed a satisfactory level of security. However, these businesses are still in the beginnings of their overall cycle and in most cases need the broad expertise of a team of expert consultants.

3 + Year-Old Companies

Established companies make up the final segment, and is significantly smaller than the start-up segment. The established company segment typically has a need for a less comprehensive range of services. These entities are in need of specialized services in one or two disciplines, e.g., operational planning or human resources.

5.2 Target Market Segment Strategy

Start-up companies are the target market of this firm. BSC intends to stay on the pulse of new business activity within the local area. Additionally, business contacts, referrals from among the group, and Internet marketing efforts will be made in pursuit of new clients.

5.3 Market Needs

Start-up company owners often lack the broad range of knowledge and expertise required to launch a new business. There is a serious need in the marketplace, and certainly a significant demand for, these types of start-up consulting services.

5.4 Service Business Analysis

The business consulting industry is very fragmented. Several large multi-national companies dominate the industry while many smaller (and often more specialized) firms occupy their market niches. Major management consulting companies, such as McKinsey, Bain, and Boston Consulting Group, have established their dominant position by providing services to the leading companies in various industries. Consulting practices of the major accounting firms (a.k.a. the Big Five) have established worldwide presence and sell their packaged services to companies of different sizes and industries. At the same time, numerous firms and individual business consultants prosper in the market niches that bigger players consider unprofitable to enter.

5.5 Competition and Buying Patterns

Competitors in the forefront of the marketplace typically offer information-based consulting, integration and management services. Services are designed to increase clients’ operations effectiveness through reduced cost, improved customer service, enhanced quality of current product lines and services, and a more rapid introduction of new products and services. Competitors also offer industry-specific expertise to objectively evaluate, select, develop, implement, and manage information systems, networks, and applications.

Consulting services are becoming more focused on technology-based solutions to help clients improve cost management, quality, service, and research and development to obtain differentiation and competitive advantage. E-strategy services are being provided to business and IT executives with education, insights, and strategies to utilize the power of the Internet to improve their performance. E-strategy services include executive visioning, business strategy, planning for e-business initiatives, user design, and intellectual capital formation. IT strategy consulting services are focusing on the use of IT to support business goals, and to leverage the power of the Internet to transform the way products and services are distributed and retailed.

Strategic planning consulting services typically consist of strategic alignment (which includes IT strategic planning and governance, alignment of IT and process, and future focus and regulatory requirements), IT department operational excellence (which includes fiscal responsibility, infrastructure, IT department processes, data center operations, and IT human resources management), and IT value realization (which consists of performance measurement, business integration (people, process and technology), change management and application investment). Performance improvement services consist of process redesigning to reducing administrative costs, improving financial performance, engaging and retaining customers, and improving accountability and reporting.

Other commonly found services among competitors include long-term IT management expertise, as well as a wide range of management services including assessment/due diligence, program management, discrete outsourcing, and full IT outsourcing services.

Strategy and Implementation Summary

BSC intends to succeed by offering companies a comprehensive range of multi-cycle business planning solutions.

6.1 Sales Strategy

BSC intends to succeed by offering companies a comprehensive range of multi-cycle business planning solutions. The company will strive to optimize its billing hours. The following table outlines the sales forecast for the next three years.

Consulting planning business plan, strategy and implementation summary chart image

Sales Forecast
Year 1 Year 2 Year 3
Unit Sales
Business Plans 191 397 763
Start-Up Consulting 175 364 699
Annual Reviews 223 464 890
Other Ongoing Business Consulting 223 464 890
Total Unit Sales 812 1,688 3,242
Unit Prices Year 1 Year 2 Year 3
Business Plans $1,500.00 $1,500.00 $1,500.00
Start-Up Consulting $1,500.00 $1,500.00 $1,500.00
Annual Reviews $1,000.00 $1,000.00 $1,000.00
Other Ongoing Business Consulting $1,500.00 $1,500.00 $1,500.00
Sales
Business Plans $286,508 $595,937 $1,144,199
Start-Up Consulting $262,633 $546,276 $1,048,850
Annual Reviews $222,840 $463,507 $889,933
Other Ongoing Business Consulting $334,260 $695,260 $1,334,899
Total Sales $1,106,240 $2,300,980 $4,417,881
Direct Unit Costs Year 1 Year 2 Year 3
Business Plans $0.00 $0.00 $0.00
Start-Up Consulting $0.00 $0.00 $0.00
Annual Reviews $0.00 $0.00 $0.00
Other Ongoing Business Consulting $0.00 $0.00 $0.00
Direct Cost of Sales
Business Plans $0 $0 $0
Start-Up Consulting $0 $0 $0
Annual Reviews $0 $0 $0
Other Ongoing Business Consulting $0 $0 $0
Subtotal Direct Cost of Sales $0 $0 $0

6.2 Competitive Edge

Our competitive edge is the team approach of consultants who are each focused in one or two business disciplines.

Management Summary management summary will include information about who's on your team and why they're the right people for the job, as well as your future hiring plans.">

Andrew B. Christiansen has extensive experience in business planning and finance, including CFO positions with ABC Conglomerate and DEF International. David E. Fields brings in experience in the area of marketing, advertising, and communications.

7.1 Personnel Plan

The following table illustrates the personnel plan for the next three years. No major changes in headcount are planned.

Personnel Plan
Year 1 Year 2 Year 3
Owner / Consultants $600,000 $660,000 $726,000
Other $0 $0 $0
Total People 6 7 8
Total Payroll $600,000 $660,000 $726,000

Financial Plan investor-ready personnel plan .">

BSC expects to raise $100,000 as its own capital, and to borrow $100,000 guaranteed by the SBA as a 10-year loan. This provides the bulk of the current financing required.

8.1 Break-even Analysis

BSC’s Break-even Analysis is based on the average of the first-year figures for total sales by salaries, bonuses costs, and all other operating expenses. These are presented as per-unit revenue, per-unit cost, and fixed costs. These conservative assumptions make for a more accurate estimate of real risk. Such analysis shows that BSC will break-even by the tenth month of operations.

Consulting planning business plan, financial plan chart image

Break-even Analysis
Monthly Units Break-even 56
Monthly Revenue Break-even $76,150
Assumptions:
Average Per-Unit Revenue $1,362.36
Average Per-Unit Variable Cost $0.00
Estimated Monthly Fixed Cost $76,150

8.2 Projected Profit and Loss

As the profit and loss table shows, BSC expects to continue its steady growth in profitability over the next three years of operations.

Consulting planning business plan, financial plan chart image

Pro Forma Profit and Loss
Year 1 Year 2 Year 3
Sales $1,106,240 $2,300,980 $4,417,881
Direct Cost of Sales $0 $0 $0
Other $0 $0 $0
Total Cost of Sales $0 $0 $0
Gross Margin $1,106,240 $2,300,980 $4,417,881
Gross Margin % 100.00% 100.00% 100.00%
Expenses
Payroll $600,000 $660,000 $726,000
Sales and Marketing and Other Expenses $216,600 $227,430 $238,802
Depreciation $6,000 $6,300 $6,615
Utilities $1,200 $1,266 $1,336
Payroll Taxes $90,000 $99,000 $108,900
Other $0 $0 $0
Total Operating Expenses $913,800 $993,996 $1,081,652
Profit Before Interest and Taxes $192,440 $1,306,984 $3,336,229
EBITDA $198,440 $1,313,284 $3,342,844
Interest Expense $8,050 $6,065 $5,356
Taxes Incurred $45,725 $325,230 $846,597
Net Profit $138,666 $975,689 $2,484,276
Net Profit/Sales 12.53% 42.40% 56.23%

8.3 Projected Cash Flow

As the cash flow statement illustrates, BSC expects to maintain a steady rate of cash flow over the next three years of operations.

Consulting planning business plan, financial plan chart image

Pro Forma Cash Flow
Year 1 Year 2 Year 3
Cash Received
Cash from Operations
Cash Sales $1,106,240 $2,300,980 $4,417,881
Subtotal Cash from Operations $1,106,240 $2,300,980 $4,417,881
Additional Cash Received
Sales Tax, VAT, HST/GST Received $0 $0 $0
New Current Borrowing $0 $0 $0
New Other Liabilities (interest-free) $0 $0 $0
New Long-term Liabilities $0 $0 $0
Sales of Other Current Assets $0 $0 $0
Sales of Long-term Assets $0 $0 $0
New Investment Received $0 $0 $0
Subtotal Cash Received $1,106,240 $2,300,980 $4,417,881
Expenditures Year 1 Year 2 Year 3
Expenditures from Operations
Cash Spending $600,000 $660,000 $726,000
Bill Payments $327,069 $640,332 $1,156,442
Subtotal Spent on Operations $927,069 $1,300,332 $1,882,442
Additional Cash Spent
Sales Tax, VAT, HST/GST Paid Out $0 $0 $0
Principal Repayment of Current Borrowing $0 $0 $0
Other Liabilities Principal Repayment $0 $0 $0
Long-term Liabilities Principal Repayment $36,000 $6,700 $7,486
Purchase Other Current Assets $0 $0 $0
Purchase Long-term Assets $0 $45,000 $55,000
Dividends $0 $0 $0
Subtotal Cash Spent $963,069 $1,352,032 $1,944,928
Net Cash Flow $143,171 $948,947 $2,472,953
Cash Balance $293,171 $1,242,118 $3,715,072

8.4 Projected Balance Sheet

Following is a copy of the company’s projected balance sheet.

Pro Forma Balance Sheet
Year 1 Year 2 Year 3
Assets
Current Assets
Cash $293,171 $1,242,118 $3,715,072
Other Current Assets $20,000 $20,000 $20,000
Total Current Assets $313,171 $1,262,118 $3,735,072
Long-term Assets
Long-term Assets $25,000 $70,000 $125,000
Accumulated Depreciation $6,000 $12,300 $18,915
Total Long-term Assets $19,000 $57,700 $106,085
Total Assets $332,171 $1,319,818 $3,841,157
Liabilities and Capital Year 1 Year 2 Year 3
Current Liabilities
Accounts Payable $35,505 $54,164 $98,711
Current Borrowing $0 $0 $0
Other Current Liabilities $0 $0 $0
Subtotal Current Liabilities $35,505 $54,164 $98,711
Long-term Liabilities $64,000 $57,300 $49,814
Total Liabilities $99,505 $111,464 $148,525
Paid-in Capital $99,500 $99,500 $99,500
Retained Earnings ($5,500) $133,166 $1,108,855
Earnings $138,666 $975,689 $2,484,276
Total Capital $232,666 $1,208,355 $3,692,631
Total Liabilities and Capital $332,171 $1,319,818 $3,841,157
Net Worth $232,666 $1,208,355 $3,692,631

8.5 Business Ratios

The following table outlines the important business ratios for Business Solutions Consulting, as determined by the Standard Industry Classification (SIC) Index. Ratios for the Business Consulting services industry (SIC 8748) are used as a benchmark in this table.

Ratio Analysis
Year 1 Year 2 Year 3 Industry Profile
Sales Growth 0.00% 108.00% 92.00% 12.40%
Percent of Total Assets
Other Current Assets 6.02% 1.52% 0.52% 44.70%
Total Current Assets 94.28% 95.63% 97.24% 74.50%
Long-term Assets 5.72% 4.37% 2.76% 25.50%
Total Assets 100.00% 100.00% 100.00% 100.00%
Current Liabilities 10.69% 4.10% 2.57% 44.30%
Long-term Liabilities 19.27% 4.34% 1.30% 16.00%
Total Liabilities 29.96% 8.45% 3.87% 60.30%
Net Worth 70.04% 91.55% 96.13% 39.70%
Percent of Sales
Sales 100.00% 100.00% 100.00% 100.00%
Gross Margin 100.00% 100.00% 100.00% 0.00%
Selling, General & Administrative Expenses 87.63% 57.71% 43.51% 80.80%
Advertising Expenses 10.85% 5.48% 2.99% 1.30%
Profit Before Interest and Taxes 17.40% 56.80% 75.52% 2.20%
Main Ratios
Current 8.82 23.30 37.84 1.75
Quick 8.82 23.30 37.84 1.38
Total Debt to Total Assets 29.96% 8.45% 3.87% 60.30%
Pre-tax Return on Net Worth 79.25% 107.66% 90.20% 3.80%
Pre-tax Return on Assets 55.51% 98.57% 86.72% 9.70%
Additional Ratios Year 1 Year 2 Year 3
Net Profit Margin 12.53% 42.40% 56.23% n.a
Return on Equity 59.60% 80.75% 67.28% n.a
Activity Ratios
Accounts Payable Turnover 10.18 12.17 12.17 n.a
Payment Days 27 25 23 n.a
Total Asset Turnover 3.33 1.74 1.15 n.a
Debt Ratios
Debt to Net Worth 0.43 0.09 0.04 n.a
Current Liab. to Liab. 0.36 0.49 0.66 n.a
Liquidity Ratios
Net Working Capital $277,666 $1,207,955 $3,636,360 n.a
Interest Coverage 23.91 215.50 622.93 n.a
Additional Ratios
Assets to Sales 0.30 0.57 0.87 n.a
Current Debt/Total Assets 11% 4% 3% n.a
Acid Test 8.82 23.30 37.84 n.a
Sales/Net Worth 4.75 1.90 1.20 n.a
Dividend Payout 0.00 0.00 0.00 n.a
Sales Forecast
Month 1 Month 2 Month 3 Month 4 Month 5 Month 6 Month 7 Month 8 Month 9 Month 10 Month 11 Month 12
Unit Sales
Business Plans 0% 12 13 13 14 15 15 16 17 18 19 20 21
Start-Up Consulting 0% 11 12 12 13 13 14 15 15 16 17 18 19
Annual Reviews 0% 14 15 15 16 17 18 19 20 21 22 23 24
Other Ongoing Business Consulting 0% 14 15 15 16 17 18 19 20 21 22 23 24
Total Unit Sales 51 54 56 59 62 65 68 72 75 79 83 87
Unit Prices Month 1 Month 2 Month 3 Month 4 Month 5 Month 6 Month 7 Month 8 Month 9 Month 10 Month 11 Month 12
Business Plans $1,500.00 $1,500.00 $1,500.00 $1,500.00 $1,500.00 $1,500.00 $1,500.00 $1,500.00 $1,500.00 $1,500.00 $1,500.00 $1,500.00
Start-Up Consulting $1,500.00 $1,500.00 $1,500.00 $1,500.00 $1,500.00 $1,500.00 $1,500.00 $1,500.00 $1,500.00 $1,500.00 $1,500.00 $1,500.00
Annual Reviews $1,000.00 $1,000.00 $1,000.00 $1,000.00 $1,000.00 $1,000.00 $1,000.00 $1,000.00 $1,000.00 $1,000.00 $1,000.00 $1,000.00
Other Ongoing Business Consulting $1,500.00 $1,500.00 $1,500.00 $1,500.00 $1,500.00 $1,500.00 $1,500.00 $1,500.00 $1,500.00 $1,500.00 $1,500.00 $1,500.00
Sales
Business Plans $18,000 $18,900 $19,845 $20,837 $21,879 $22,973 $24,122 $25,328 $26,594 $27,924 $29,320 $30,786
Start-Up Consulting $16,500 $17,325 $18,191 $19,101 $20,056 $21,059 $22,112 $23,217 $24,378 $25,597 $26,877 $28,221
Annual Reviews $14,000 $14,700 $15,435 $16,207 $17,017 $17,868 $18,761 $19,699 $20,684 $21,719 $22,805 $23,945
Other Ongoing Business Consulting $21,000 $22,050 $23,153 $24,310 $25,526 $26,802 $28,142 $29,549 $31,027 $32,578 $34,207 $35,917
Total Sales $69,500 $72,975 $76,624 $80,455 $84,478 $88,702 $93,137 $97,793 $102,683 $107,817 $113,208 $118,869
Direct Unit Costs Month 1 Month 2 Month 3 Month 4 Month 5 Month 6 Month 7 Month 8 Month 9 Month 10 Month 11 Month 12
Business Plans 0.00% $0.00 $0.00 $0.00 $0.00 $0.00 $0.00 $0.00 $0.00 $0.00 $0.00 $0.00 $0.00
Start-Up Consulting 0.00% $0.00 $0.00 $0.00 $0.00 $0.00 $0.00 $0.00 $0.00 $0.00 $0.00 $0.00 $0.00
Annual Reviews 0.00% $0.00 $0.00 $0.00 $0.00 $0.00 $0.00 $0.00 $0.00 $0.00 $0.00 $0.00 $0.00
Other Ongoing Business Consulting 0.00% $0.00 $0.00 $0.00 $0.00 $0.00 $0.00 $0.00 $0.00 $0.00 $0.00 $0.00 $0.00
Direct Cost of Sales
Business Plans $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0
Start-Up Consulting $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0
Annual Reviews $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0
Other Ongoing Business Consulting $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0
Subtotal Direct Cost of Sales $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0
General Assumptions
Month 1 Month 2 Month 3 Month 4 Month 5 Month 6 Month 7 Month 8 Month 9 Month 10 Month 11 Month 12
Plan Month 1 2 3 4 5 6 7 8 9 10 11 12
Current Interest Rate 10.00% 10.00% 10.00% 10.00% 10.00% 10.00% 10.00% 10.00% 10.00% 10.00% 10.00% 10.00%
Long-term Interest Rate 10.00% 10.00% 10.00% 10.00% 10.00% 10.00% 10.00% 10.00% 10.00% 10.00% 10.00% 10.00%
Tax Rate 30.00% 25.00% 25.00% 25.00% 25.00% 25.00% 25.00% 25.00% 25.00% 25.00% 25.00% 25.00%
Other 0 0 0 0 0 0 0 0 0 0 0 0
Pro Forma Profit and Loss
Month 1 Month 2 Month 3 Month 4 Month 5 Month 6 Month 7 Month 8 Month 9 Month 10 Month 11 Month 12
Sales $69,500 $72,975 $76,624 $80,455 $84,478 $88,702 $93,137 $97,793 $102,683 $107,817 $113,208 $118,869
Direct Cost of Sales $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0
Other $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0
Total Cost of Sales $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0
Gross Margin $69,500 $72,975 $76,624 $80,455 $84,478 $88,702 $93,137 $97,793 $102,683 $107,817 $113,208 $118,869
Gross Margin % 100.00% 100.00% 100.00% 100.00% 100.00% 100.00% 100.00% 100.00% 100.00% 100.00% 100.00% 100.00%
Expenses
Payroll $50,000 $50,000 $50,000 $50,000 $50,000 $50,000 $50,000 $50,000 $50,000 $50,000 $50,000 $50,000
Sales and Marketing and Other Expenses $18,050 $18,050 $18,050 $18,050 $18,050 $18,050 $18,050 $18,050 $18,050 $18,050 $18,050 $18,050
Depreciation 5% $500 $500 $500 $500 $500 $500 $500 $500 $500 $500 $500 $500
Utilities 6% $100 $100 $100 $100 $100 $100 $100 $100 $100 $100 $100 $100
Payroll Taxes 15% $7,500 $7,500 $7,500 $7,500 $7,500 $7,500 $7,500 $7,500 $7,500 $7,500 $7,500 $7,500
Other $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0
Total Operating Expenses $76,150 $76,150 $76,150 $76,150 $76,150 $76,150 $76,150 $76,150 $76,150 $76,150 $76,150 $76,150
Profit Before Interest and Taxes ($6,650) ($3,175) $474 $4,305 $8,328 $12,552 $16,987 $21,643 $26,533 $31,667 $37,058 $42,719
EBITDA ($6,150) ($2,675) $974 $4,805 $8,828 $13,052 $17,487 $22,143 $27,033 $32,167 $37,558 $43,219
Interest Expense $808 $783 $758 $733 $708 $683 $658 $633 $608 $583 $558 $533
Taxes Incurred ($2,238) ($990) ($71) $893 $1,905 $2,967 $4,082 $5,253 $6,481 $7,771 $9,125 $10,546
Net Profit ($5,221) ($2,969) ($213) $2,679 $5,715 $8,901 $12,246 $15,758 $19,444 $23,313 $27,375 $31,639
Net Profit/Sales -7.51% -4.07% -0.28% 3.33% 6.76% 10.03% 13.15% 16.11% 18.94% 21.62% 24.18% 26.62%
Pro Forma Cash Flow
Month 1 Month 2 Month 3 Month 4 Month 5 Month 6 Month 7 Month 8 Month 9 Month 10 Month 11 Month 12
Cash Received
Cash from Operations
Cash Sales $69,500 $72,975 $76,624 $80,455 $84,478 $88,702 $93,137 $97,793 $102,683 $107,817 $113,208 $118,869
Subtotal Cash from Operations $69,500 $72,975 $76,624 $80,455 $84,478 $88,702 $93,137 $97,793 $102,683 $107,817 $113,208 $118,869
Additional Cash Received
Sales Tax, VAT, HST/GST Received 0.00% $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0
New Current Borrowing $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0
New Other Liabilities (interest-free) $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0
New Long-term Liabilities $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0
Sales of Other Current Assets $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0
Sales of Long-term Assets $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0
New Investment Received $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0
Subtotal Cash Received $69,500 $72,975 $76,624 $80,455 $84,478 $88,702 $93,137 $97,793 $102,683 $107,817 $113,208 $118,869
Expenditures Month 1 Month 2 Month 3 Month 4 Month 5 Month 6 Month 7 Month 8 Month 9 Month 10 Month 11 Month 12
Expenditures from Operations
Cash Spending $50,000 $50,000 $50,000 $50,000 $50,000 $50,000 $50,000 $50,000 $50,000 $50,000 $50,000 $50,000
Bill Payments $1,807 $24,262 $25,474 $26,368 $27,309 $28,298 $29,337 $30,429 $31,576 $32,782 $34,049 $35,380
Subtotal Spent on Operations $51,807 $74,262 $75,474 $76,368 $77,309 $78,298 $79,337 $80,429 $81,576 $82,782 $84,049 $85,380
Additional Cash Spent
Sales Tax, VAT, HST/GST Paid Out $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0
Principal Repayment of Current Borrowing $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0
Other Liabilities Principal Repayment $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0
Long-term Liabilities Principal Repayment $3,000 $3,000 $3,000 $3,000 $3,000 $3,000 $3,000 $3,000 $3,000 $3,000 $3,000 $3,000
Purchase Other Current Assets $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0
Purchase Long-term Assets $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0
Dividends $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0
Subtotal Cash Spent $54,807 $77,262 $78,474 $79,368 $80,309 $81,298 $82,337 $83,429 $84,576 $85,782 $87,049 $88,380
Net Cash Flow $14,693 ($4,287) ($1,850) $1,086 $4,169 $7,404 $10,800 $14,365 $18,107 $22,036 $26,160 $30,489
Cash Balance $164,693 $160,406 $158,556 $159,643 $163,811 $171,215 $182,015 $196,380 $214,487 $236,523 $262,682 $293,171
Personnel Plan
Month 1 Month 2 Month 3 Month 4 Month 5 Month 6 Month 7 Month 8 Month 9 Month 10 Month 11 Month 12
Owner / Consultants 0% $50,000 $50,000 $50,000 $50,000 $50,000 $50,000 $50,000 $50,000 $50,000 $50,000 $50,000 $50,000
Other 0% $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0
Total People 6 6 6 6 6 6 6 6 6 6 6 6
Total Payroll $50,000 $50,000 $50,000 $50,000 $50,000 $50,000 $50,000 $50,000 $50,000 $50,000 $50,000 $50,000
Pro Forma Balance Sheet
Month 1 Month 2 Month 3 Month 4 Month 5 Month 6 Month 7 Month 8 Month 9 Month 10 Month 11 Month 12
Assets Starting Balances
Current Assets
Cash $150,000 $164,693 $160,406 $158,556 $159,643 $163,811 $171,215 $182,015 $196,380 $214,487 $236,523 $262,682 $293,171
Other Current Assets $20,000 $20,000 $20,000 $20,000 $20,000 $20,000 $20,000 $20,000 $20,000 $20,000 $20,000 $20,000 $20,000
Total Current Assets $170,000 $184,693 $180,406 $178,556 $179,643 $183,811 $191,215 $202,015 $216,380 $234,487 $256,523 $282,682 $313,171
Long-term Assets
Long-term Assets $25,000 $25,000 $25,000 $25,000 $25,000 $25,000 $25,000 $25,000 $25,000 $25,000 $25,000 $25,000 $25,000
Accumulated Depreciation $0 $500 $1,000 $1,500 $2,000 $2,500 $3,000 $3,500 $4,000 $4,500 $5,000 $5,500 $6,000
Total Long-term Assets $25,000 $24,500 $24,000 $23,500 $23,000 $22,500 $22,000 $21,500 $21,000 $20,500 $20,000 $19,500 $19,000
Total Assets $195,000 $209,193 $204,406 $202,056 $202,643 $206,311 $213,215 $223,515 $237,380 $254,987 $276,523 $302,182 $332,171
Liabilities and Capital Month 1 Month 2 Month 3 Month 4 Month 5 Month 6 Month 7 Month 8 Month 9 Month 10 Month 11 Month 12
Current Liabilities
Accounts Payable $1,000 $23,413 $24,596 $25,459 $26,367 $27,321 $28,324 $29,377 $30,485 $31,648 $32,871 $34,156 $35,505
Current Borrowing $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0
Other Current Liabilities $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0
Subtotal Current Liabilities $1,000 $23,413 $24,596 $25,459 $26,367 $27,321 $28,324 $29,377 $30,485 $31,648 $32,871 $34,156 $35,505
Long-term Liabilities $100,000 $97,000 $94,000 $91,000 $88,000 $85,000 $82,000 $79,000 $76,000 $73,000 $70,000 $67,000 $64,000
Total Liabilities $101,000 $120,413 $118,596 $116,459 $114,367 $112,321 $110,324 $108,377 $106,485 $104,648 $102,871 $101,156 $99,505
Paid-in Capital $99,500 $99,500 $99,500 $99,500 $99,500 $99,500 $99,500 $99,500 $99,500 $99,500 $99,500 $99,500 $99,500
Retained Earnings ($5,500) ($5,500) ($5,500) ($5,500) ($5,500) ($5,500) ($5,500) ($5,500) ($5,500) ($5,500) ($5,500) ($5,500) ($5,500)
Earnings $0 ($5,221) ($8,190) ($8,403) ($5,724) ($10) $8,891 $21,138 $36,895 $56,339 $79,652 $107,027 $138,666
Total Capital $94,000 $88,779 $85,810 $85,597 $88,276 $93,990 $102,891 $115,138 $130,895 $150,339 $173,652 $201,027 $232,666
Total Liabilities and Capital $195,000 $209,193 $204,406 $202,056 $202,643 $206,311 $213,215 $223,515 $237,380 $254,987 $276,523 $302,182 $332,171
Net Worth $94,000 $88,779 $85,810 $85,597 $88,276 $93,990 $102,891 $115,138 $130,895 $150,339 $173,652 $201,027 $232,666

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consultant business plan sample pdf

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What Is a Consulting Business Plan?

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How to Write a Business Plan for Consulting?

Consulting business plan template.

  • General Business Forms
  • Starting a Business
  • Business Plan Template

A Consulting Business Plan is a type of business plan that individuals can use when they would like to start or improve their consulting business. The purpose of the document is to set in written form all of the necessary information about a consulting business, which can include its goals, strategies, management structure, and more. A Consulting Business Plan template can be downloaded below .

Alternate Name:

  • Consulting Services Business Plan.

The largest part of your business plan content will depend on the type of consulting you are planning on providing to your clients. For example, an IT Consulting Business Plan is supposed to state specific IT goals that the business is supposed to achieve, describe particular services that will be provided for the clients, state what kind of specialists shall be hired to perform these services, etc.

There are no particular regulations applicable to a business plan, which is why it is up to you to understand how long your business plan should be and what should be there. You can compile or modify it to your convenience and it will be acceptable, as long as your plan serves the purpose you make for it.

You can start writing your business plan with a draft where you will decide what kind of information you would like to include in it. If your company provides services related to business consulting, your business consulting plan should contain parts that will indicate it. Generally, there are several sections that can be included in your plan:

  • Consulting Company Details . You can start your business plan with an introduction where you can describe your consulting business by stating its mission, vision, what problems it will be solving, what is its uniqueness, etc. After reading this paragraph, an individual should have a clear understanding of what your operation is about (or will be about).
  • Offered Services And Marketing Plan . Here you can list what kind of services you are willing to offer your clients and how you will be promoting them. Additionally, you can describe sales strategies that you are going to apply to the services your enterprise will perform.
  • Market And Competitive Analysis . Individuals can use this section to analyze market tendencies and show how high is the demand for the services they are going to provide. Here you can also state your main competitors, which strategies they use to promote services, what are their strengths, and what place they take on the market. In your market analysis , you can also add a forecast of how you think the market will be developing in the future.
  • Financial Background . One of the most important aspects of a business plan is how the company is going to get financing, and what will be its main expenses. It all can be compiled in a financial forecast where you will describe projected profits and losses, balance, cash flow, and other figures.
  • Management Structure . In this part of the plan, you can present a scheme that will show how your consulting company will be managed. It can include information about who will be CEO, if there will be any VPs, how many managers will be hired (or already hired), which departments the company will have (or has). In some cases, individuals find it more convenient to attach a Business Organizational Chart to their business plan to give a more precise picture of the management situation.

Haven't found what you were looking for? Take a look at the related templates below:

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  • One-Page Business Plan .

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Free PDF Business Plan Templates and Samples

By Joe Weller | September 9, 2020

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We’ve gathered the most useful collection of business plan PDF templates and samples, including options for organizations of any size and type.

On this page, you’ll find free PDF templates for a simple business plan , small business plan , startup business plan , and more.

Simple Business Plan PDF Templates

These simple business plan PDF templates are ready to use and customizable to fit the needs of any organization.

Simple Business Plan Template PDF

Simple Business Plan Template

This template contains a traditional business plan layout to help you map out each aspect, from a company overview to sales projections and a marketing strategy. This template includes a table of contents, as well as space for financing details that startups looking for funding may need to provide. 

Download Simple Business Plan Template - PDF

Lean Business Plan Template PDF

Lean Business Plan Template

This scannable business plan template allows you to easily identify the most important elements of your plan. Use this template to outline key details pertaining to your business and industry, product or service offerings, target customer segments (and channels to reach them), and to identify sources of revenue. There is also space to include key performance metrics and a timeline of activities. 

Download Lean Business Plan Template - PDF

Simple 30-60-90 Day Business Plan Template PDF

Simple 30-60-90 Day Business Plan Template

This template is designed to help you develop and implement a 90-day business plan by breaking it down into manageable chunks of time. Use the space provided to detail your main goals and deliverables for each timeframe, and then add the steps necessary to achieve your objectives. Assign task ownership and enter deadlines to ensure your plan stays on track every step of the way.

Download Simple 30-60-90 Day Business Plan Template

PDF | Smartsheet

One-Page Business Plan PDF Templates

The following single page business plan templates are designed to help you download your key ideas on paper, and can be used to create a pitch document to gain buy-in from partners, investors, and stakeholders.

One-Page Business Plan Template PDF

consultant business plan sample pdf

Use this one-page template to summarize each aspect of your business concept in a clear and concise manner. Define the who, what, why, and how of your idea, and use the space at the bottom to create a SWOT analysis (strengths, weaknesses, opportunities, and threats) for your business. 

Download One-Page Business Plan Template

If you’re looking for a specific type of analysis, check out our collection of SWOT templates .

One-Page Lean Business Plan PDF

One Page Lean Business Plan Template

This one-page business plan template employs the Lean management concept, and encourages you to focus on the key assumptions of your business idea. A Lean plan is not stagnant, so update it as goals and objectives change — the visual timeline at the bottom is ideal for detailing milestones. 

Download One-Page Lean Business Plan Template - PDF

One-Page 30-60-90 Day Business Plan Template

One Page 30-60-90 Day Business Plan Template

Use this business plan template to identify main goals and outline the necessary activities to achieve those goals in 30, 60, and 90-day increments. Easily customize this template to fit your needs while you track the status of each task and goal to keep your business plan on target. 

Download One-Page 30-60-90 Day Business Plan Template

For additional single page plans, including an example of a one-page business plan , visit " One-Page Business Plan Templates with a Quick How-To Guide ."

Small Business Plan PDF Templates

These business plan templates are useful for small businesses that want to map out a way to meet organizational objectives, including how to structure, operate, and expand their business.

Simple Small Business Plan Template PDF

Simple Small Business Plan Template

A small business can use this template to outline each critical component of a business plan. There is space to provide details about product or service offerings, target audience, customer reach strategy, competitive advantage, and more. Plus, there is space at the bottom of the document to include a SWOT analysis. Once complete, you can use the template as a basis to build out a more elaborate plan. 

Download Simple Small Business Plan Template

Fill-In-the-Blank Small Business Plan Template PDF

Simple Fill In The Blank Business Plan Template

This fill-in-the-blank template walks you through each section of a business plan. Build upon the fill-in-the-blank content provided in each section to add information about your company, business idea, market analysis, implementation plan, timeline of milestones, and much more.

Download Fill-In-the-Blank Small Business Plan Template - PDF

One-Page Small Business Plan Template PDF

One Page Business Plan For Small Business Template

Use this one-page template to create a scannable business plan that highlights the most essential parts of your organization’s strategy. Provide your business overview and management team details at the top, and then outline the target market, market size, competitive offerings, key objectives and success metrics, financial plan, and more.

Download One-Page Business Plan for Small Business - PDF

Startup Business Plan PDF Templates

Startups can use these business plan templates to check the feasibility of their idea, and articulate their vision to potential investors.

Startup Business Plan Template

Startup Business Plan Template

Use this business plan template to organize and prepare each essential component of your startup plan. Outline key details relevant to your concept and organization, including your mission and vision statement, product or services offered, pricing structure, marketing strategy, financial plan, and more.

‌Download Startup Business Plan Template

Sample 30-60-90 Day Business Plan for Startup

Sample 30-60-90 Day Business Plan for Startup

Startups can use this sample 30-60-90 day plan to establish main goals and deliverables spanning a 90-day period. Customize the sample goals, deliverables, and activities provided on this template according to the needs of your business. Then, assign task owners and set due dates to help ensure your 90-day plan stays on track.

‌Download Sample 30-60-90 Day Business Plan for Startup Template 

For additional resources to create your plan, visit “ Free Startup Business Plan Templates and Examples .”

Nonprofit Business Plan PDF Templates

Use these business plan PDF templates to outline your organization’s mission, your plan to make a positive impact in your community, and the steps you will take to achieve your nonprofit’s goals.

Nonprofit Business Plan Template PDF

Fill-in-the-Blank Nonprofit Business Plan Template

Use this customizable PDF template to develop a plan that details your organization’s purpose, objectives, and strategy. This template features a table of contents, with room to include your nonprofit’s mission and vision, key team and board members, program offerings, a market and industry analysis, promotional plan, financial plan, and more. This template also contains a visual timeline to display historic and future milestones.

Download Nonprofit Business Plan Template - PDF

One-Page Business Plan for Nonprofit Organization PDF 

One Page Business Plan for Nonprofit Organizations Template

This one-page plan serves as a good starting point for established and startup nonprofit organizations to jot down their fundamental goals and objectives. This template contains all the essential aspects of a business plan in a concise and scannable format, including the organizational overview, purpose, promotional plan, key objectives and success metrics, fundraising goals, and more.

Download One-Page Business Plan for Nonprofit Organization Template - PDF

Fill-In-the-Blank Business Plan PDF Templates

Use these fill-in-the-blank templates as a foundation for creating a comprehensive roadmap that aligns your business strategy with your marketing, sales, and financial goals.

Simple Fill-In-the-Blank Business Plan PDF

The fill-in-the-blank template contains all the vital parts of a business plan, with sample content that you can customize to fit your needs. There is room to include an executive summary, business description, market analysis, marketing plan, operations plan, financial statements, and more. 

Download Simple Fill-In-the-Blank Business Plan Template - PDF

Lean Fill-In-the-Blank Business Plan PDF

Fill-in-the-Blank Lean  Business Plan Template

This business plan is designed with a Lean approach that encourages you to clarify and communicate your business idea in a clear and concise manner. This single page fill-in-the-blank template includes space to provide details about your management team, the problem you're solving, the solution, target customers, cost structure, and revenue streams. Use the timeline at the bottom to produce a visual illustration of key milestones. 

Download Fill-In-the-Blank Lean Business Plan Template - PDF

For additional resources, take a look at " Free Fill-In-the-Blank Business Plan Templates ."

Sample Business Plan PDF Templates

These sample business plan PDF templates can help you to develop an organized, thorough, and professional business plan.

Business Plan Sample 

Basic Business Plan Sample

This business plan example demonstrates a plan for a fictional food truck company. The sample includes all of the elements in a traditional business plan, which makes it a useful starting point for developing a plan specific to your business needs.

Download Basic Business Plan Sample - PDF

Sample Business Plan Outline Template

Simple Business Plan Outline Template

Use this sample outline as a starting point for your business plan. Shorten or expand the outline depending on your organization’s needs, and use it to develop a table of contents for your finalized plan.

Download Sample Business Plan Outline Template - PDF

Sample Business Financial Plan Template

Business Financial Plan Template

Use this sample template to develop the financial portion of your business plan. The template provides space to include a financial overview, key assumptions, financial indicators, and business ratios. Complete the break-even analysis and add your financial statements to help prove the viability of your organization’s business plan.

Download Business Financial Plan Template

PDF  | Smartsheet

For more free, downloadable templates for all aspects of your business, check out “ Free Business Templates for Organizations of All Sizes .”

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8+ SAMPLE HR Consulting Business Plan in PDF

Hr consulting business plan, 8+ sample hr consulting business plan, what is an hr consulting business plan, components of an hr consulting business plan, how to start an hr consulting business, how do you become an hr consultant, how much do you charge for hr consultations, what does an hr consulting company do.

HR Consulting Business Plan

Human Resources Business Plan

Human Resource Consulting Business Plan

Human Resource Consulting Business Plan

HR Consulting Business Plan Overview

HR Consulting Business Plan Overview

Strategic HR Consulting Business Plan

Strategic HR Consulting Business Plan

Human Resource Consulting Business Plan Template

Human Resource Consulting Business Plan Template

Strategic HR Consulting Service Business Plan

HR Consulting Service Business Plan

Basic HR Consulting Business Plan

Basic HR Consulting Business Plan

General HR Consulting Business Plan

General HR Consulting Business Plan

1. determine the preferred style of business, 2. create an hr consulting business plan, 3. plan the possible cash flow statement, 4. start building connections in the industry, 5. develop a sales and marketing plan for the startup, 6. begin to build business presence online, share this post on your network, you may also like these articles.

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8 Free Consulting Templates

Download Now

consulting-templates

Access 8 templates for consultants in The Complete Consultant's Success Kit.

In this Consulting Kit, you'll get these 8 templates:

  • Management Consulting Plan Template
  • Business Plan Template
  • Marketing Plan Template
  • Sales Plan Template
  • New Client Onboarding Checklist
  • Consulting Plan Presentation Template (PPT)
  • SWOT Analysis Template
  • Porter's Five Forces Analysis Template

consulting template

Templates to Delight Your Consulting Clients

As your consulting business goes, the need to become more organized and process-focus grows. 

In this kit, we've compiled eight templates you can use to delight your clients.

For your planning and onboarding, we've included a consulting planning template, a presentation template, and an onboarding checklist. 

For researching, we've included a SWOT analysis template and a Porter's Five Forces template. 

For your clients, we've included a sales, marketing, and business plan template. 

Download now to get started!

Frequently Asked Questions (FAQs)

What is a consulting business plan.

A consulting business plan is a tool that helps consultants develop their business. HubSpot's Consulting Business Plan Template provides tips that make it easy to learn how to write a consulting business plan with an effective structure:

  • Executive summary
  • Company description
  • Product and service line
  • Market analysis
  • Marketing plan
  • Financial considerations
  • Download HubSpot's Free Consulting Business Plan Template for more items...

What is a consultancy plan?

A consulting proposal is designed to demonstrate your knowledge and expertise in a particular field. It provides an outline of the specific services you provide, as well as some estimates on how long it might take to complete those tasks.

Why do I need to fill out the information requested?

We will always keep your personal information safe..

We ask for your information in exchange for a valuable resource in order to (a) improve your browsing experience by personalizing the HubSpot site to your needs; (b) send information to you that we think may be of interest to you by email or other means; (c) send you marketing communications that we think may be of value to you. You can read more about our privacy policy here .

How do I write a consulting offer?

When you're trying to find consulting, it's important to know how to write a proposal. You should start with a cover page that lists your name, the prospective client's name and the date of submission. Then, you'll want an executive summary that covers the client's challenges, how you plan to solve them and what metrics or benchmarks you'll use for success.

Is this really free?

Absolutely.

Just sharing some free knowledge that we hope you’ll find useful. Keep us in mind next time you have marketing questions!

How do you structure a consulting project?

HubSpot's consulting templates were made for consulting businesses that want to be more organized and process-focused. For planning, we have a template for consulting planning, presentation, and onboarding checklist. For research, we have SWOT analysis and Porter's Five Forces templates. And finally for clients, there is a sales marketing template.

How do I write a business plan for a consulting business?

Using a business plan template tailored for consulting businesses:

  • Write the first draft. Don't worry about grammar, structure or word choice.
  • Identify your unique selling proposition to help sell yourself as an expert in that field of work
  • Get feedback on your business plan

Get the consulting templates.

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Plan Templates

18+ consulting business plan templates.

If you are a consultancy agency dominating a particular niche or possessing some proprietary knowledge, one common occurrence is that you are besieged with service requests from individuals and companies. This may seem to be good for business, but when the majority of such requests for assistance turn out to be dead ends, involving issues people could have solved on their own or with another middleman agency, it will start to represent a drain on your agency’s time and resources. Check out our sample plan templates that can help you draft your own consulting business plan in no time!

consultant business plan sample pdf

Construction Business Plan Template Bundle

construction business plan template bundle 788x510

  • Google Docs

Construction Marketing Business Plan Template Bundle

construction marketing business plan template bundle 788x510

Consulting Business Plan Template

consulting business plan template

Business Consulting Business Plan Template

business consulting business plan

Business Consultant Marketing Plan Template

business consultant marketing plan

Human Resources Consulting Business Plan Template

human resources consulting business plan template

Advertising Consulting Business Plan Template

advertising consulting business plan

HR Consulting Business Plan Template

hr consulting business plan template

Consulting Sales Plan Template

consulting sales plan

Business Plan Outline Template

business plan outline template

Sample Business Plan

sample business plan

Simple Business Plan Template

simple business plan template

Engineering Consulting Business Plan Template

engineering consulting business plan template

Management Consulting Business Plan Template

management consulting business plan template

Environmental Consulting Business Plan Template

environmental consulting business plan template

Drafting an Effective Consulting Business Plan

  • The Engineering Consulting Business Plan Template lays out the outline of a business plan in a clear, accessible way you can adapt for your own business.
  • Executive summary—the fundamental goals and mission of your agency.
  • Market analysis —who you are in the business of serving.
  • Business description and methodology—nature, scope, and limitations of your service; company ownership.
  • Strategy and implementation—your market positioning and competitive strategies.
  • See Environmental Consulting Business Plan Template. This example guides clients before they request any consultation to avoid misusing the consultants’ expertise.
  • See Computer Consulting Business Plan Template if you specialize in IT systems.
  • See Safety Consulting Business Plan Template if you are hired independently as a company’s health and safety team.
  • See Management Consulting Business Plan Template for another common collaborative enterprise.

Safety Consulting Business Plan Template

safety consulting business plan template

Computer Consulting Business Plan Template

computer consulting business plan template

Consulting Firm Business Plan Template

consulting firm business plan template

Consulting Services Business Plan Template

consulting services business plan template

Bonus Plan Template for Consultants

General faqs, 1. what is a consulting business plan, 2. what is the role of a business consultant, 3. what are the components of a consulting business plan.

  • Mission and vision statement
  • Company description
  • Products and services offered
  • Market analysis and marketing strategy
  • SWOT analysis
  • Cash flow statement

4. What Are Some Tips To Write a Good Consulting Business Plan?

  • Prepare the first draft
  • Do your market research
  • Identify your unique selling proposition
  • Get feedback from peers, previous business associates, and potential customers
  • Keep it concise and not lengthy

5. What is the Purpose of a Business Plan?

More in plan templates.

Standard Business Consulting Report Template

Consulting startup business plan template, it consulting business plan template, sample human resources consulting business plan template, auditing and consulting business plan template.

  • 7+ Financial Plan Templates
  • 10+ Operational Plan Templates
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  • 10+ Recruitment Marketing Plan Templates in PDF | MS Word
  • 10+ Student Recruitment Plan Templates in PDF | MS Word

File Formats

Word templates, google docs templates, excel templates, powerpoint templates, google sheets templates, google slides templates, pdf templates, publisher templates, psd templates, indesign templates, illustrator templates, pages templates, keynote templates, numbers templates, outlook templates.

Examples

Consulting Business Plan

consultant business plan sample pdf

A business plan is a document that provides the goals and direction of a firm constructed to ensure economic success. Any firm requires a business plan to function in a systematic and efficient manner. The business plan isn’t necessarily used by just business firms; it can also be used by consultancy services.

A consultancy service also requires a business plan to understand how they must function and what changes they should make to their regular activities to ensure the economic growth of their agency. Given below are 11+ consulting business plan templates and examples.

Consulting Business Plan Templates & Examples

1. consulting business plan template.

Consulting Business Plan Template1

  • Google Docs

Size: A4 & US

This template is a business plan for a consultancy firm that will allow consultancy services formulate a proper direction for themselves. A consulting business requires a plan for themselves in order to ascertain the goals and objectives of the company in general. If a consultancy business claims to be qualified to tell other people how to do their work, they must first show the world that they know how to do their own work best.

2. HR Consulting Business Plan Template

HR Consulting Business Plan Template

The template is an HR consulting business plan that can be used by a consultancy that provides human resources & staffing services. The template helps formulate a business plan personnel agencies that provide their professional consultancy help to any company. It provides specific guidance and knowledge about the domain of hiring and staffing and how one should go about setting up such a specialized firm.

3. Business Consulting Business Plan Template

Business Consulting Business Plan Template

The template is a business consultancy business plan that can be used by consultancy services that aim to provide business growth consultancy to small and medium scale enterprises. It also gives information about the funding of the consultancy company.

4. Advertising Consulting Business Plan Template

Advertising Consulting Business Plan Template

The template is an advertising consulting business plan used to construct a proper direction. Advertising consultants also require a business plan that will help them to understand the way the consultancy ought to function to ensure their own economic success. It mentions details of the seed funding and expected revenues and expenses and growth strategies for providing a comprehensive picture to the reader. This template can be useful for advertising consultancies.

5. HR Consulting Business Plan Template

Human Resources Consulting Business Plan Template

The template is a Human Resources consulting business plan that can be used by any HR consultancy service. It is used to create a structured plan for a company providing recruitment and staffing consultancy services to its clients. All crucial details such as strategies, SWOT analysis, and implementation plans have been provided in detail for proper guidance.

6. Simple Consulting Business Plan in PDF

simple Consulting Business Plan Template

Size: 130 KB

The template is a simple consulting business guide that can be used by any consultancy service starting out. This template will provide enough guidance for tapping your existing relationships when starting out afresh as a Business Consultant. Relevant tax and legal obligations have also been laid down precisely for your benefit.

7. Consulting Business Plan Example

Consulting Business Plan Template Example

Size: 343 KB

This is a consulting business plan guide used to provide directions regarding setting up a consultancy. It includes all the necessary details for consultancy services such as marketing tools to be used, types of billable services that can be offered in a particular segment and how one can start out easily from their home itself in case of a cash crunch. The template is used by consultancies that require a business plan to facilitate smooth work.

8. Consulting Startup Business Plan Template

Consulting Startup Business Plan Template

The template is a guide to a consulting start-up business plan that can be used to start a new business for providing consultancy in the field of Strategic and Organizational Development of a company. The template provides a sample that can be followed to construct a definite plan for a start-up consultancy. It is based on scientific research and an online survey and hence is very reliable.

9. Standard Consulting Business Plan Example

Creative Consulting Business Plan Template

Size: 78 KB

The template is a creative consulting business plan that can be used medical health professionals to chart a consultancy based on medical practices. It has a very innovative approach and provides insights into the unique concept of ‘telehealth’ which can be made use of by medical service providers for improving their efficiency and profits, based on a remote location.

10. Hospitality Consulting Business Plan

Hospitality Consulting Business Plan Template

Size: 626 KB

This template is a hospitality consulting business plan guide that can be used to determine new ways of augmenting sales. The template can specifically be used by a hospitality consultancy service to do a self-analysis and find ways of improving margins by adopting a new approach of alliance/tie-up policies. The template provides guidelines on how the consultancy can establish a profitable business plan based on information provided and insights provided. This link  Restaurant Consulting Business Plan Examples  could prove to be helpful.

11. Classic Consulting Business Plan Template

Classic Consulting Business Plan Template

Size: 179 KB

The template is a special consulting business plan that is used by government departments to ensure compliance with government regulations. The template is a business plan used by environmental officials to provide proof of compliance in the regional water supply infrastructure.

12. Consulting Business Plan Example in DOC

Consulting Business Plan Template in DOC

Size: 328 KB

The template is a consulting business plan by Peace path consulting aid to form a structured list of their goals and business threats. The template is a sample business plan that can be used to construct a structured plan for any social entrepreneurial consultancy firm. For more information, you may refer to  Financial Consulting Business Plan Examples for samples.

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IMAGES

  1. 32+ Free Business Plan Templates

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  2. Free Printable Business Plan Sample Form (GENERIC)

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  3. Business Consulting Business Plan

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  4. FREE 8+ Consultant Business Plan Samples in PDF

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  5. FREE 8+ Consultant Business Plan Samples in PDF

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  6. Business plan sample in Word and Pdf formats

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VIDEO

  1. Starting Your Consulting Business

  2. How to Start a Immigration Consultant Business

  3. Differences Between a Startup Business Plan and Traditional Business Plan

  4. Your Partner in Financial Excellence Across Industries

  5. Setup Business Plan Pro 2007 and print a sample plan

  6. How to use a BASIC Business Plan Template by Paul Borosky, MBA

COMMENTS

  1. Consulting Business Plan: Complete Consultant Template & PDF

    Sample Consulting Business Plan Text - This part includes actual text from a real consulting business plan example that you can use as-is or modify to fit your specific needs. ... written as tactics that you can copy/paste into a consulting business plan template or PDF. You can even use ChatGPT, Bard, or other AI-writing tools to create a ...

  2. PDF A Guide to Starting and Running a Consulting Business

    e live training session so that it can be used later.This raises some questions tha. you will need to consider as you plan your business. First, when you create training materials, for instance, in the form of a DVD, CD, or hardcopy materials and later sell them or incorporate them into your consulting wor.

  3. PDF Free Version of Growthinks Consulting Business Plan Template

    Sample from Growthink's Ultimate Consulting Business Plan Template: Last year, according to IBISworld.com, management consulting services in general brought in revenues of $156 billion and employed 876,000 people in the United States. There were 371,000 businesses in this market, for an average of $178,000 of revenue per employee, industry-wide.

  4. Download Free 2024 Sample Business Plan for Consulting Firms

    What follows is a listing of key objectives for Sample Plan 5. 1. Client portfolio expansion. The Owner has set client portfolio expansion as one of the primary objectives for this phase of business growth and development. The founder will aggressively pursue this objective, projecting to add no less than x clients during the course of the next ...

  5. Business Consulting Business Plan

    The marketing plan should present how your website and search engine strategies will draw in potential customers. Aside from that, you should also include marketing strategies that you will use offline. 5. Prepare a financial forecast. You have to include financial projections in your business plan.

  6. How to Write a Consulting Business Plan + Free Template

    Hiring plan. Mention the number of project managers, analysts, BD, administrative, and support workers needed for your business. Briefly describe the qualifications, skill sets, and experience for these roles and lay your hiring plan to hire employees. Refer to this example of a hiring plan for a consultancy by Upmetrics.

  7. Free Consultant Business Plan Template

    Consultant Business Plan Template. Prepared for: [Client.FirstName] [Client.LastName] . A consulting business plan is a document illustrating how you plan to start or grow your consulting agency. The key components include an overview of the business, team, industry, competitors, target customers, and a plan for the operations and marketing.

  8. How To Create A Consulting Business Plan (Incl. Free Template)

    Step 4: Integrate your ideal schedule into the one-page consulting business plan. With step number 3, you've mapped out what you want to include in your business plan in terms of client type and nature of consulting work. In step number 4, we will build your ideal schedule into the business plan for the next 12 months.

  9. How To Write a Consultant Business Plan (+Templates)

    However, in general, you can expect to spend between $10,000 and $50,000 to start a consulting business. Here is a breakdown of some of the typical start-up costs for a consulting business: Business formation: $100 to $1,000. Website and domain name: $100 to $2,500. Marketing and advertising: $500 to $5,000.

  10. FREE 8+ Consultant Business Plan Samples in PDF

    Consultant Business Plan Sample. 5. Real Estate Consulting Business Plan Sample. 6. Consultant Business Plan Development Template. 7. Multidisciplinary Business Planning Firms Sample. 8. Consultant Business Plan in PDF.

  11. Consulting Business Plan Template (2024)

    Starting a consulting business can be an exciting endeavor. Having a clear roadmap of the steps to start a business will help you stay focused on your goals and get started faster.. 1. Develop A Consulting Business Plan - The first step in starting a business is to create a detailed consulting business plan that outlines all aspects of the venture. This should include potential market size and ...

  12. Management Consulting Business Plan

    Get the most out of your business plan example. Follow these tips to quickly develop a working business plan from this sample. 1. Don't worry about finding an exact match. We have over 550 sample business plan templates. So, make sure the plan is a close match, but don't get hung up on the details. Your business is unique and will differ from ...

  13. Consulting Business Plan: 5-Step Plan For A Successful Firm

    Picking a niche and defining your ideal client is the foundation on which you'll build your business — and get clients. You shouldn't move on with your consulting business plan until you've defined your ideal client. Once you've done that, you can move on to the next part: Magnetic Messaging. 3. Magnetic Messaging.

  14. Consulting Business Plan (Guide + Template)

    Consulting Firm Business Plan Guide. Starting your own business, or scaling up is intimidating. We're here to break it down piece by piece so you can create your very own plan. You're in the right place if…. You have an idea for a consulting firm, and you're ready to take the next step You've started a business, and you need focus and ...

  15. Business Consulting Business Plan Example

    The objectives for Growth Management and Strategies are: Gain access to an SBA loan upon start up. Grow the company from 2 employees in Year 1, to over 10 by Year 5. Increase revenue to over $3 million by Year 3. Increase client base by 450% in three years. Maintain job costing that keeps margins above 70%.

  16. Write a Consulting Business Plan

    Talk to your peers, friends, previous business associates and potential customers. Show them your plan and listen to their feedback. 5. Keep it simple. Don't write dozens of pages. You'll bore the investors and your plan will end up on a pile where nobody will ever look at it again - including you.

  17. Consulting Planning Business Plan Example

    The Company. Business Solutions Consulting is a team of six business consultants. Each consultant specializes in a particular discipline, including finance, sales and marketing, technology, management, operations, and human resources. BSC offers a list of services for business owners to choose from, depending on their particular business needs.

  18. Consulting Business Plan Template

    A Consulting Business Plan template can be downloaded below. Alternate Name: Consulting Services Business Plan. The largest part of your business plan content will depend on the type of consulting you are planning on providing to your clients. For example, an IT Consulting Business Plan is supposed to state specific IT goals that the business ...

  19. Free PDF Business Plan Templates

    Lean Business Plan Template PDF. This scannable business plan template allows you to easily identify the most important elements of your plan. Use this template to outline key details pertaining to your business and industry, product or service offerings, target customer segments (and channels to reach them), and to identify sources of revenue.

  20. 8+ SAMPLE HR Consulting Business Plan in PDF

    4. Start Building Connections in the Industry. Knowing that income will come at a later time, it is best to establish a referral network before launching the consulting business. Create a referral list, including family, friends, college classmates, former colleagues, clients, and suppliers.

  21. 8 Free Consulting Templates

    In this Consulting Kit, you'll get these 8 templates: Management Consulting Plan Template. Business Plan Template. Marketing Plan Template. Sales Plan Template. New Client Onboarding Checklist. Consulting Plan Presentation Template (PPT) SWOT Analysis Template. Porter's Five Forces Analysis Template.

  22. 18+ Consulting Business Plan Templates

    18+ Consulting Business Plan Templates. If you are a consultancy agency dominating a particular niche or possessing some proprietary knowledge, one common occurrence is that you are besieged with service requests from individuals and companies. This may seem to be good for business, but when the majority of such requests for assistance turn out ...

  23. Consulting Business Plan

    File Format. DOC. Size: 328 KB. Download. The template is a consulting business plan by Peace path consulting aid to form a structured list of their goals and business threats. The template is a sample business plan that can be used to construct a structured plan for any social entrepreneurial consultancy firm.