laundromat business plan startup

Need a business plan? Call now:

Talk to our experts:

• Business Plan for Investors
• Bank/SBA Business Plan
• Operational/Strategic Planning
• L1 Visa Business Plan
• E1 Treaty Trader Visa Business Plan
• E2 Treaty Investor Visa Business Plan
• EB1 Business Plan
• EB2 Visa Business Plan
• EB5 Business Plan
• Innovator Founder Visa Business Plan
• UK Start-Up Visa Business Plan
• UK Expansion Worker Visa Business Plan
• Manitoba MPNP Visa Business Plan
• Start-Up Visa Business Plan
• Nova Scotia NSNP Visa Business Plan
• British Columbia BC PNP Visa Business Plan
• Self-Employed Visa Business Plan
• OINP Entrepreneur Stream Business Plan
• LMIA Owner Operator Business Plan
• ICT Work Permit Business Plan
• LMIA Mobility Program – C11 Entrepreneur Business Plan
• USMCA (ex-NAFTA) Business Plan
• Franchise Business Planning 
• Landlord Business Plan 
• Nonprofit Start-Up Business Plan 
• USDA Business Plan
• Cannabis business plan 
• eCommerce business plan
• Online Boutique Business Plan
• Mobile Application Business Plan
• Daycare business plan
• Restaurant business plan
• Food Delivery Business Plan
• Real Estate Business Plan
• Business Continuity Plan
• Buy Side Due Diligence Services
• ICO whitepaper
• ICO consulting services
• Confidential Information Memorandum
• Private Placement Memorandum
• Feasibility study
• Fractional CFO
• How it works
• Business Plan Templates

Laundromat Business Plan With Expert Tips and Template

Published Apr.21, 2018

Updated May.16, 2024

By: Cynthia Turner

Average rating 4.7 / 5. Vote count: 20

No votes so far! Be the first to rate this post.

Table of Content

Are you planning to start your laundromat in 2024? That’s a great decision as the laundromat industry has been experiencing consistent growth of 3-5% annually, and this upward trend is expected to continue for the next ten years. But, before taking the plunge, it is advisable to have a strong laundromat business plan.

In this article, we’ll walk you through the essential steps to create a successful business plan for a laundromat. We will cover key elements of starting a laundromat business plan:

• Laundromat Industry Challenges

Executive Summary

Company overview, customer analysis, competitive analysis, marketing plan for laundromat, operations plan, management team.

After reading this article, you will have the knowledge and confidence to start your own business with this laundromat business plan template. Let’s begin!

What Are the Challenges of the Laundromat Industry

The laundromat industry is growing significantly. In 2022, the global market for coin-operated laundries was valued at $17.55 billion. It will continue to grow at a 9.3% annual growth rate from 2023 to 2030, reaching a substantial $35.84 billion by 2030. (Source: Grand View Research )

However, several significant challenges can hinder growth and profitability:

1. Increasing Competition – As outlined in our washing machine business plan, the laundromat industry faces increased competition from online laundry services. According to IBISWorld, the market size of the laundromat industry has grown 0.5% annually over the past five years. (2018 -2023)

2. Rising Operating Costs – Energy, water, and maintenance costs are rising, impacting the profitability of laundromats and making it important to have a solid pressure washing business plan . The Coin Laundry Association reports that utility costs for laundromats have increased by 14% over the last five years.

3. Technological Advancements – Keeping up with technological advancements such as mobile payment systems and smart machines is challenging for traditional laundromats. A survey by American Coin-Op revealed that 45% of laundromat owners consider technology upgrades a challenge.

4. Changing Consumer Preferences – Shifts in consumer behavior towards convenience and eco-friendliness pose challenges for traditional laundromats. Statista reports that 67% of consumers prefer eco-friendly laundry services.

5. Regulatory Compliance – Compliance with regulations adds complexity and costs to laundromat operations. The EPA estimates that laundromats use up to 15,000 gallons of water each month, emphasizing the necessity for adherence to water consumption rules.

If you plan to open a laundromat business, we have created a customizable business plan example/template that includes key sections with helpful tips and samples:

Great service

Great service. Good turnaround time and quality work. Thanks!

The executive summary is a concise overview of your entire laundry business plan for a laundry service. It should capture the reader’s attention and provide a high-level understanding of your: 

• Business concept
• Target market
• Competitive advantages
• Financial projections

Write the executive summary last after completing other sections of the business plan.

Tips for Writing the Executive Summary in a Laundromat Business Plan

• Keep the laundromat startup business plan brief (1-2 pages) and engaging
• Highlight the key points from each section of your plan
• Emphasize your unique selling proposition and competitive advantages
• Include financial highlights, such as projected revenue and profitability
• Use clear and compelling language

Sample Executive Summary of a Laundromat Business Plan

Fresh Spin is a newly established laundromat business located in the heart of a densely populated urban area. Our mission is to provide convenient, affordable, and eco-friendly laundry services to residents and businesses in the neighborhood.

Our target market consists of:

• Apartment and condo residents
• University students living in dorms
• Small businesses requiring commercial laundry services

Fresh Spin offers the following competitive advantages :

• Convenient location with ample parking
• Extended operating hours
• State-of-the-art, energy-efficient equipment
• Secure and well-lit facility
• Friendly and knowledgeable staff

Our financial projections indicate strong potential for growth and profitability:

• Year 1 revenue: $375,000
• Year 3 revenue: $625,000
• Projected break-even point: 18 months

With our strategic location, customer-centric approach, efficient operations, and potential to expand into a commercial window cleaning business plan , Fresh Spin is poised to become the premier laundry service provider in the area.

Company overview gives a thorough rundown of what your laundromat business is all about – the kind of legal entity it is, where it’ll be located, and any special perks or services you’ll be offering to customers. It also explains the laundromat business model you’re going with, the specific customer base you’re targeting, and what competitive edges your laundromat will have over others in the area.

Tips for Writing the Company Overview in a Laundromat Business Plan

• Clearly state the legal structure and ownership details while writing a business plan for a laundromat
• Define your business name, location, and why you chose it
• Craft a compelling mission statement that reflects your core values and purpose
• Outline your short-term and long-term goals clearly
• Highlight what makes your laundromat unique and different

Sample Laundromat Business Plan Company Overview

Fresh Spin is a limited liability company (LLC) owned and operated by Jane Charles and her husband, Nick Well. The business is located at 123 Main Street, in a bustling downtown area.

Mission Statement

What we’re aiming for is to make doing laundry an easy, green, and wallet-friendly experience for folks and businesses around here. We want to provide excellent customer service by combining modern facilities with helpful staff.

Short-term Goals

• Achieve a 50% market share among apartment residents within the first year
• Establish partnerships with local businesses for commercial laundry services
• Implement energy-efficient practices and reduce our environmental footprint

Long-term Goals

• Expand the business by opening additional locations in surrounding neighborhoods
• Introduce 24/7 pick-up and delivery services for added convenience
• Become the leading provider of laundry services in the city

Unique Selling Proposition

Fresh Spin offers a combination of convenience, eco-friendliness, and exceptional customer service unmatched in the area:

• 24/7 access with ample parking
• High-efficiency, energy-saving equipment
• Secure and well-lit facility for safety
• Friendly and knowledgeable staff available during operating hours
• Commitment to sustainable practices and reducing our environmental impact

The customer analysis section is about understanding your target customers inside and out. Take into account their demographic and psychographic profiles, as well as their laundry requirements. It’s also important to distinguish between your primary and secondary customer groups and communicate how your laundromat will meet their needs.

This information is crucial for tailoring your services, pricing, and marketing strategies to attract and retain customers while exploring a potential business plan for a junk removal service to diversify offerings.

The enterprise has thoroughly researched the market, identified opportunities, and formulated a marketing strategy to achieve success. More and more people are turning to professional laundry business plan providers for key services, creating lucrative business opportunities.

Tips for Writing the Customer Analysis in a Laundromat Business Plan

• Define your target customer segments based on various factors in your small laundromat business plan
• Identify the specific needs and pain points of each customer segment
• Analyze customer behaviors, preferences, and buying patterns
• Gather data through market research, surveys, and customer feedback

Sample Customer Analysis of a Laundromat Business Plan

Fresh Spin has identified three primary target customer segments:

Fresh Spin aims to address these issues by offering a modern, secure, and well-maintained facility with extended operating hours and attentive staff.

In the competitive analysis section, we identify and assess both direct and indirect competitors. We assess their strengths, weaknesses, and identify how we can differentiate from our competitors. Developing business plans for cleaning services provides insight into potential synergies in related markets. 

Tips for Writing the Competitive Analysis in a Laundromat Business Plan

• Identify direct and indirect competitors in your targeted area in your laundromat company business plan
• Analyze competitors’ locations, services, pricing, marketing strategies, and customer loyalty
• Assess their strengths and weaknesses, as well as potential threats and opportunities
• Determine your competitive advantages and unique selling proposition

Sample Competitive Analysis of a Laundromat Business Plan

Fresh Spin has identified three main direct competitors within a 2-mile radius, as well as various indirect competitors in the local market.

A) Direct Competitors

1. Suds City Laundromat

• Well-established business operating for over 20 years.
• Loyal customer base, primarily consisting of long-term residents.
• Slightly lower pricing compared to Fresh Spin.

Weaknesses:

• Limited operating hours, closed on Sundays.
• Outdated facility with aging equipment.
• No digital payment options or mobile app integration.
• Lacks eco-friendly practices and sustainable initiatives.

2. Wash Depot

• Spacious facility with over 80 washers and dryers.
• Ample parking spaces, accommodating customers with large laundry loads.
• Inconvenient location, situated in a light industrial area.
• Poor customer service reputation, with frequent complaints.
• Pricing is comparable to Fresh Spin, but no loyalty programs.

3. Sassy Laundromat and Dry Cleaners

• Diversified services, offering both laundromat and dry cleaning services under one roof.
• Loyalty program with rewards for frequent customers.
• Small facility with only 30 washers and dryers.
• Limited capacity for handling large volumes of laundry.
• Pricing is 15-20% higher than Fresh Spin for laundromat services.

B) Indirect Competitors:

Fresh Spin also faces competition from various indirect sources, including:

• Local dry cleaners and alterations services
• Wash-and-fold services
• Residential apartment buildings and condominiums with in-unit laundry facilities
• Online laundry services and mobile apps

Fresh Spin aims to differentiate itself from its competitors by offering a modern, eco-friendly, and customer-centric laundromat experience. 

Our key competitive advantages include:

• Convenient location in a high-traffic area with ample parking
• Extended operating hours (24/7) for maximum convenience
• Modern, energy-efficient equipment
• Secure and well-lit facility for customer safety
• Competitive pricing compared to local competitors

By addressing the weaknesses of its competitors and leveraging its unique strengths, Fresh Spin aims to establish itself as the premier laundromat in the area, catering to the diverse needs of its target customer segments while promoting sustainability and exceptional customer service.

Operational and Strategic Planning

The marketing plan outlines your strategies for attracting and retaining customers. Consider various marketing channels, and describe your branding, pricing, and customer loyalty programs.

Tips for Developing the Marketing Plan of a Laundromat Business Plan

• Define your brand identity, positioning, and messaging in your universal laundromat business plan
• Develop pricing strategies that align with your target market and competitive landscape
• Identify effective promotional channels and tactics
• Outline customer service and loyalty programs
• Set measurable marketing goals and budget allocations

Sample Marketing Plan for a Laundromat Business Plan

Branding and positioning.

Fresh Spin aims to establish itself as the premier provider of convenient, eco-friendly, and customer-focused laundry services in the area. Our brand positioning emphasizes:

• Convenience: Extended operating hours, accessible location, and user-friendly facilities
• Sustainability: Energy-efficient equipment and practices to reduce environmental impact
• Superior Customer Experience: Attentive staff, clean and secure facilities, and value-added services

Our brand messaging will highlight these key pillars through a consistent visual identity (logo, color scheme, and branding elements) and clear communication across all marketing channels.

Pricing Strategies

Fresh Spin will employ a competitive pricing strategy, offering rates slightly below the market average to attract price-conscious customers. 

Our pricing structure includes:

• Wash and Dry Cycles: $ 2.50 for a standard load (comparable to competitors at $3.00)
• Large Load Pricing: $4.00 for a large load (20% discount compared to competitors)
• Commercial Laundry Services: Customized pricing based on volume and frequency

We will periodically review and adjust pricing based on market conditions, operating costs, and customer feedback.

Promotional Activities

To build brand awareness and attract new customers, Fresh Spin will implement the following promotional activities with an annual marketing budget of $25,000 .

Grand Opening Event: $5,000 (20% of budget)

• Offer free wash and dry cycles, giveaways, and promotional discounts
• Targeted social media advertising and local print/radio ads

Local Advertising: $6,000 (24% of budget)

• Targeted ads in community newspapers ($3,000)
• Flyers and direct mail campaigns ($3,000)

Social Media Presence: $4,000 (16% of budget)

• Active engagement on platforms like Facebook, Instagram, and Nextdoor
• Paid social media advertising and influencer partnerships

Loyalty Program: $2,500 (10% of budget)

• Rewards program for frequent customers (e.g., free wash after 10 visits)
• Program management, promotional materials, and customer communications

Partnerships: $5,000 (20% of budget)

• Collaborate with local apartment complexes, universities, and businesses
• Offer discounts, bundled services, or revenue-sharing arrangements

Other Marketing Expenses: $2,500 (10% of budget)

• Printed materials (brochures, flyers, banners)
• Website development and maintenance
• Promotional merchandise (t-shirts, tote bags)

The operations plan details the day-to-day operations of your laundromat. This includes staffing requirements, equipment maintenance, inventory management, and customer service protocols. Explain your plans for ensuring a clean and efficient laundromat environment.

Tips for Developing an Operational Plan for a Laundromat Business Plan

• Describe the physical location, facility layout, and equipment requirements
• Outline staffing needs, roles, and responsibilities
• Develop policies and procedures for cash management, security, and maintenance
• Address environmental and regulatory considerations, such as waste management and energy efficiency
• Identify suppliers and establish inventory management processes

Sample Operational Plan for a Laundromat Business Plan

Facility and equipment.

Fresh Spin is located at 123 Main Street, occupying a 3,000-square-foot space in a high-traffic commercial area. The facility layout includes:

• Main Laundry Area: 40 washing machines (15 large capacity) and 30 dryers (10 large capacity)
• Folding and Sorting Area: Large tables and hanging racks
• Vending Area: Snack and beverage vending machines
• Restrooms and Changing Rooms
• Staff Office and Storage Room

All equipment is energy-efficient and eco-friendly, with features like water recycling systems and energy-saving modes.

Staffing and Operations

Fresh Spin will operate 24/7, with the following staffing structure:

• 2 Full-Time Attendants (Day Shift)
• 2 Part-Time Attendants (Evening/Night Shift)
• 1 Facility Manager (Responsible for overall operations, staffing, and maintenance)

Detailed standard operating procedures will be developed for cash management, security protocols, equipment maintenance, and cleaning schedules.

Environmental and Regulatory Considerations

Fresh Spin, operating in the United States, is committed to sustainable and eco-friendly practices, adhering to the following regulations:

• Compliance with the Energy Policy and Conservation Act (EPCA) and Energy Star certification.
• Adherence to the Clean Water Act and Safe Drinking Water Act.
• Compliance with the Resource Conservation and Recovery Act (RCRA).
• Adherence to local zoning ordinances and health department regulations.
• Compliance with the Fair Labor Standards Act (FLSA) and Occupational Safety and Health Act (OSHA).

Fresh Spin will implement comprehensive policies, procedures, and training to ensure full compliance with all applicable federal, state, and local laws and regulations, maintaining a safe, sustainable, and legally compliant operation.

The management team section introduces the key individuals responsible for leading and operating the laundromat business. Also highlight the team’s relevant experience and qualifications. When hiring additional staff, describe your recruitment and training processes.

Tips for Presenting Your Management Team in a Laundromat Business Plan

• Provide brief information on the owners and key team personnel
• Outline the roles and responsibilities of each team member
• If hiring additional staff, describe the positions and qualifications required

Sample Management Team for a Laundromat Business Plan

Fresh Spin is owned and operated by Jane Charles and Nick Will, with a combined 15 years of experience in the retail and customer service industries.

• Jane Charles, Co-Owner and General Manager: Jane has 8 years of experience in retail management, overseeing operations, staffing, and customer service. Jane is responsible for overall laundromat operations, staff management, and implementing marketing strategies.
• Nick Will, Co-Owner and Financial Manager: Nick has 7 years of experience in financial management and accounting. Nick is responsible for financial planning, cash management, and identifying opportunities for operational efficiencies

Additional Staff

Fresh Spin will employ the following staff members:

All staff members will undergo comprehensive training on equipment operation, customer service protocols, cash handling, and safety procedures.

With a strong management team and dedicated staff, Fresh Spin is well-positioned to deliver exceptional service and achieve long-term success in the local laundry services market.

Need Help With Your Laundromat Business Plan? OGSCapital Can Assist

Confused about how to write a business plan for a laundromat? At OGSCapital, we offer specialized business plan services. Our experienced consultants, proficient in creating professional plans to help entrepreneurs and business owners succeed.

Our business plan include:

• In-depth Market Analysis
• Competitive Landscape Evaluation
• Financial Projections
• Marketing Strategy Development
• Operational Planning

Our SBA business plan writers work closely with you to align the business plan with your vision and objectives. We deliver tailored business plans to meet specific needs of startups and existing businesses. Our well-crafted business plan aids in securing funding, attracting investors, and setting a clear path to success. 

Contact Us to get started on your laundromat business plan.

Frequently Asked Questions

How profitable is owning a laundromat.

According to Coin Laundry Association , there are about 29,500 coin laundries in the US generating nearly $5 billion in gross revenue annually which averages out to $169,491 per laundromat business. As per a coin-operated laundromat business plan, the average business ROI is between 20-35%.

How much does it cost to start a small laundromat? 

The average cost to start a laundromat is estimated to be around $82,010 as per our coin-op laundromat business plan. This cost is an average that takes into account the range provided for each equipment item (as per ZenBusiness) needed to start a new laundromat business as per the table below:

Download Laundromat Business Plan Sample in pdf

OGSCapital’s team has assisted thousands of entrepreneurs with top-rate business plan development, consultancy and analysis. They’ve helped thousands of SME owners secure more than $1.5 billion in funding, and they can do the same for you.

Nightclub Business Plan (2024): A Comprehensive Guide

Rabbit Farming Business Plan

Beverages Business Plan

Private Schools Business Plan

Business Plan for a Lounge

Crowdfunding Business Plan

Any questions? Get in Touch!

We have been mentioned in the press:

Leave a Reply Cancel reply

Your email address will not be published. Required fields are marked *

Save my name, email, and website in this browser for the next time I comment.

Search the site:

How to Start a $150K/Month Laundromat Business (2024)

Did you know the average laundromat makes over $238K, and up to half of that can go to the laundromat owners?

The laundromat industry in the U.S. is worth $5BN, with over 21,000 businesses in operation that employ over 50,000 people.

Do I have your attention? If I do, get ready to learn how to start a laundromat!

We have interviewed the owners of four different laundromat businesses, including Dave Menz, the CEO of Queen City Laundry, who owns four laundromats and makes over $1.8 million annually.

Dave will share his wisdom on finding a laundromat, getting financing, how to value the business, and how to negotiate a deal. We pull in insights from other successful laundromat owners, too. Get ready to learn how to start a laundromat.

Case Study: Queen City Laundry

Learn about the laundry industry, step 1: choose a business model, step 2: write a business plan, step 3: build relationships with distributors, step 4: get financing, step 5: find a location, step 6: get permits and insurance, step 7: set up your business, step 8: develop a marketing strategy, final remarks about laundromat businesses.

Dave Menz got into the laundry business in 2010. He told us:

I grew up in poverty and people looking down at me. I fought out of poverty to middle class and then financial independence. I could do nothing if I wanted to, but I prefer to teach people to reach that same level.

He bought his first laundromat and worked at it on nights and weekends. He bought two more before he made enough that he could quit his job and still live a comparable life. Dave told us:

I don’t love doing laundry, but I love the industry. I love the people, the impact on my community, and the opportunities it provides.

The laundromat industry is not for everyone, but for many it can be a phenomenal business. I see the antiquated nature of the industry as a positive because it makes it easy for you to stand out compared to a coin laundry business.

His primary services are:

• Self-serve laundry
• Drop-off wash and fold
• Dry cleaning
• Pickup and delivery laundry
• Commercial laundry services

Since starting, Dave has bought four more laundromats. When he buys laundromats, he looks for locations he can fix up that offer services he can improve on to make them more appealing to local clients.

Dave maintains one company that owns the land his laundromats are on. This separate company rents the land to his laundromats, effectively making him his own landlord. This unique strategy has built him a $3.8 million net worth and makes him over $1.8 million in revenue per year. Find out how below:

He’s currently working on upgrading from coin machines to accepting cards and PhonePay in addition to the other services he offers.

Have you ever found yourself wondering how much money a laundromat makes? Or Is the average laundromat cost something I can afford?

Dave told us:

Laundromats are a vital community resource. That’s really why I fell in love with the business.

Established organizations provide the information you need. Keep reading to find places that conduct market research and provide market analysis.

Check out the free industry overview by the Coin Laundry Association (CLA) . Also, download their most recent Laundry Industry Survey and Laundry Customer Profile, which presents the results of over 400 customer surveys.

For commercial laundry, the Textile Rental Services Association (TRSA) offers benchmarking reports . Don’t overlook the National Apartment Association (NAA), which provides insight into the industry’s multi-housing segment.

How much do laundromats make?

When you open a laundromat, you should assume that it will make around $300K in revenue annually. You can add additional sources of revenue by adding vending machines , laundry delivery, and other services.

Almost everything is paid upfront before services are provided. This makes running the business easier because you don’t have to chase customers for payment.

Businesses focus on [repairs] and collecting the money from a coin laundry machine. You can reimagine this to save you time, money, and help your customers better.

The laundromat business is not passive income, but semi-passive or flexible.

Of course, emergencies are bound to occur if all you do is fix things when they’re broken. Take proactive steps to keep your laundromat running smoothly, and you’ll find yourself on the road to laundromat success.

One of Dave’s recommendations: Add an annual sewage drain flush to your maintenance routine to reduce breakdowns.

He does that for all his laundromats, and listen to what happened:

We were looking for a consolidation loan and were putting all the financials together, and I realized I am a millionaire.

Inspired? Get ready to learn about laundromat profitability.

Are laundromats profitable?

According to Cents , the average U.S. laundromat profitability is 20 to 30% on approximately $300K in revenue assuming they are not using leverage. According to Dave, top-performing laundromats can operate with 50% margins or higher. That’s two to eight times higher than the average real estate investment, which is 7 to 10%.

A laundromat’s ROI changes depending on:

• Age of Machines: As washers and dryers age, maintenance costs increase.
• Business Expenses: Rent, water, gas, electric, and inventory can easily add up to $10K per month.
• Competition: The less competition you have, the more your new laundromat can charge. Adding full-service makes it so you can charge more.
• Location: Like home mortgages, a new laundromat will cost more to operate in places with higher property values.
• Pricing: While a coin laundromat might charge between $1.50 and $4 a wash, you can charge by the pound when people pay for full-service washing and drying.
• Services Offered: Providing services like full-service washing, drying, and delivery can increase revenue and reduce the employee costs as a percentage.
• Employees’ Pay: Even at minimum wage, payroll is the largest expense for most laundromat owners.
• Local Taxes: Local and state sales taxes can be up to 13% .

Ancillary services like dry cleaning, pickup and delivery, sneaker cleaning, wash and fold, and other luxury services can increase your profitability .

Rosie Wash Express Laundry achieves impressive 36% margins by offering additional services and a rewards program. Want to learn more? Check out our interview with the existing laundry business owner.

How much does a laundromat cost?

Entrepreneurs normally spend between $100,000 and $1,000,000 to start a new laundromat or buy a laundry business for sale.

Dave suggests that you should normally spend between two and five times revenue, but that you should base your business valuation on what it’s worth to you.

The startup costs to open a laundromat depend on:

• Size: Small laundromats will normally cost less than $300K, while larger laundry facilities will cost $500K or more.
• Equipment: The number of machines, capacity, and age will impact the price of a laundromat.
• Services: The startup costs will vary depending on whether you offer other services. An old store with no customers is worth less than one with a great customer base.
• Location: Every city has different property costs.
• Buy vs. Build: Buying an existing laundromat will normally have less startup costs than building a new laundry business. You’ll also earn revenue faster, which should reduce the overall startup costs.
• Future Operational Costs: You should include a budget of approximately $15K monthly for future operating expenses, loan payments, rent, and maintenance.

Where is the best place to put a laundry business?

The best location for a laundry business will have the following characteristics:

• Population Density: Laundromats do best in areas where there are at least 20K to 35K people in a one-mile radius.
• Low-Income Neighborhoods: Locations near apartments, colleges, low-income housing, and trailer parks tend to do better because low-income families often need to use a coin-operated business.
• Accessibility: You’ll want a location that is easily accessible by car, bus, or foot. Signage should be easily viewable and parking abundant.
• Low Competition: Lots of competition means lower profit margins and potential price wars.
• Good Neighbors: Businesses like auto part stores, cash checking, convenience stores, and grocery stores are good neighbors for laundromats because they provide lots of traffic that might need your services.

Get ready to learn step by step how to start a laundry business.

How to Start a Laundromat

Starting a laundromat means you’ll need to

• Choose a business model.
• Write a business plan.
• Build relationships with distributors.
• Get financing.
• Find a location.
• Get permits and insurance.
• Set up your business.
• Develop a marketing strategy.

First, you’ll need to pick a laundry business type, which means selecting your services, business structure, and business model.

Consider the different kinds of laundromat businesses:

• Coin laundry
• Private laundromat equipment for multi-tenant buildings
• Wash-and-fold service
• Commercial laundry for uniforms, linens, and facilities
• Pickup and delivery

Learn about each type of laundry service below.

Self-service coin laundry business

When you want to start a laundry business, you’ll find most business entities offer coin-operated machines that people operate themselves. A business venture that focuses on this strategy is normally going to have the lowest profit margin of companies that clean clothes.

That said, at Ferndale Laundry, the most revenue comes from self-serve machines. Owner Justin says:

There’s little to no maintenance or cost to me because they’re doing all the work.

Check out our interview with Justin below.

You might also check out this video about a day in the life of a laundromat business owner.

Dry cleaning business

A dry cleaning business uses completely different laundry machines than standard washers and dryers. Dry cleaners normally charge by the garment. Common dry cleaning prices range from:

• Shirts : $2.99 to $8 • Pants: $6 to $11.99 • Sweaters: $7.50 to $12.99 • Dresses : $13.25 to $19.99 • Suits: $14.99 to $25.95 • Coats: $15 to $25.99 • Comforters : $18.99 to $42.99

Wash and fold service

Owning a laundromat that offers wash and fold services can be highly beneficial. It improves your customer experience because they can drop off their clothes on the way to work and pick them up on the way home.

Laundromat prices will normally be based on the pound. That means you make more money per wash and protect your machines by not overloading them, which saves your business entity from increased maintenance costs.

Commercial laundry facility

A commercial laundry facility provides uniforms and other items to service companies and hotels, picks up dirty uniforms and sheets, and washes them. This is highly profitable because you make money from both the rental of clothing and the cleaning.

Check out Cintas’s website for an example of commercial laundry and uniform company offerings.

Laundromat service for apartment complexes

Whether you choose to operate a coin laundry business or laundromat equipment rental business, you can make money by supplying quality equipment to apartment complexes. Check out information about multi-unit housing on NAA’s website.

Delivery service

Rosie Wash Express Laundry uses an app to manage its home delivery business, allowing customers to enter details and pay online. Delivery drivers receive GPS information to complete their routes.

Pro Tip: Get more information about owning a pickup-and-delivery business here .

Choose a business structure

In addition to deciding what kind of laundry services you’ll offer, you need to create a business entity for your laundromat. This requires selecting a business name that is available as a website domain, trademark, and social media handle.

The two most common ways to create a business entity are a limited liability company (LLC) or a corporation. There are other types of business entities you might want to consider, but most involve potential liability you don’t want to assume.

Both LLCs and corporations limit your potential losses to the initial investment as long as you don’t sign anything guaranteeing personal liability. You can also run both on your own or with business partners.

Dave uses numerous business structures to manage his business, including LLCs and land-rent agreements between his company that owns the land and his companies that own the laundromat.

Pro Tip : Learn how to register your business and how to get an employer identification number (EIN) from the IRS .

This plan should outline your strengths, competitors, goals, and workflow. A good plan can help you attract investors or earn grants.

Iron out your vision, objectives, and strategy into a laundromat business plan that will help you accomplish essentials like securing financing or partnering with other businesses. It’s totally worth your time.

Pro Tip: If you want some extra guidance on how to write a business plan that will appeal to investors, consider working with a company like Wise Business Plans , whose team of MBA-trained writers have experience writing business plans that successfully secure funding from banks and other lenders.

Dave told us that relationships with his distributors contribute to nearly 50% of his success. Some of the most common types of distributors are:

• Fly-by-Night Distributors: Laundromat owners who are doing it because their own distributor was bad. They may work from home and play middleman. They only work with small groups of manufacturers and normally deal with bad customers.
• Plain Janes: They are more established but they just do the bare minimum. They are typically very nice but don’t add much value to the industry.
• Rock Star Distributors: These professionals get you access to an extensive infrastructure and are well-established with a major building and service department. They normally have company vehicles that are branded and fully stocked. You’ll also have access to a full parts department with technicians who can predict problems based on your description of the issue you’re facing. They will train you as a laundry business owner and work with manufacturer reps. Plus, they’ll have a professional installation department.

But how do you find the best distributors? Do a Google search, contact manufacturers, or network with people . After you’ve found a prospective distributor, you’ll want to talk to them on the phone then visit their location.

You’ll need money to cover leasing or buying a space, hiring employees, and buying equipment. Getting into the laundromat business isn’t cheap. You’ll want to estimate how much you need to start and operate the business, which you can learn how to do through Udemy .

Once you’ve established how much money you’ll need, you have to find a way to get the money. Some common funding options include:

• Self Financing: If you have a cool $1M lying around, you can open a laundrymat with your own money. Most people don’t have that much, though.
• Equipment Loan: You can secure an equipment loan with the equipment when you start or buy a laundromat. Learn more in our blog about business loans .
• Rollover Business Startup: Create a corporation and a 401K, then sell your shares of the corporation to your 401K. Use the proceeds for buying a laundromat or starting a laundromat business.

The Small Business Administration (SBA) offers free courses on financing options and funding programs . Consider alternative sources of funding, like crowdfunding or even a home equity loan.

Many small business owners finance their investment at least partially through a business loan. You can inquire about financing options with your business banker, or compare options from multiple lenders on National Business Capital .

You can find a range of financing options on their site, including term loans with flexible financing and business lines of credit. Many of these have no credit score requirement, either, so you can access funds for your business regardless of your personal financial situation.

Pro Tip: Want to know how to open a laundromat with no money? Check out our blog about seller financing to find out how.

Fact: 87% of laundromat customers live within one mile of their preferred location.

Taking the time to find an ideal location is the best investment of your time as a future laundromat owner.

Consider a location near any of the following:

• Apartment buildings
• College students
• Tourist areas
• Hotels and motels
• Large family housing developments

Dave offers some suggestions on how to find a business location in your local market, including:

• Check business listings.
• Network, talk to distributors, and use business brokers.
• Compile a list of attractive locations.
• Visit the locations.
• Value the business.

Self-serve laundromats are normally in small towns or outskirts of suburban areas, under 5,000 square feet, and unmanned. Large laundromats are typically over 5,000 square feet and in busy areas.

High-volume laundromats with lots of ancillary laundry locations are the biggest and largest laundry businesses and normally have four or five streams of revenue that diversify their income.

The CLA offers more information about site selection for a laundromat business.

Once you have found a strategic location, there are things to do before you open to customers. You’ll need to get business licenses, a state tax ID or sales tax permit, and relevant insurance. Some common types of insurance include general liability, commercial property, workers compensation, and crime insurance.

Licenses, permits, and tax forms

Regardless of the legal structure you choose, determine if your business may require any licenses, permits, or tax forms to operate legally. Use the SBA’s tool . Also, you might be required to collect sales tax. Now go out and do it!

Business insurance

During his first week of operations, Jeff, the owner of Rosie Wash Express Laundry, witnessed a customer fall down, crack his head on the floor, and start bleeding. Hopefully, that shows why every laundromat owner needs commercial property insurance and liability insurance.

Both will typically be included in small business general liability insurance that you can get from trusted providers like Simply Business . Even if you have an insurance provider you trust for your personal property, it’s a smart move to work with a company that specializes in small businesses for your laundromat.

Furthermore, if you plan to hire employees, you will need workers compensation insurance and unemployment insurance. Gain general knowledge about insurance for a small business here .

You can also check out CLA’s listing of insurance products that meet the specific needs of a coin-operated laundry business .

Get a business bank account and credit card, and purchase equipment. You’ll also need to set up software and prepare marketing materials.

Get a business bank account

Whether you start a new laundromat or buy an existing laundromat, you’ll need a business bank account. You can get a business bank account from major banks, regional banks, or online banks.

Regional banks tend to provide better business loans, but online banks offer better interest rates on cash in your bank account. Learn more about business bank accounts .

Get a business credit card

A business credit card can help fund your laundromat startup cost. You may have to get a secured one at first.

Purchase equipment

You’ll need washers, dryers, and other equipment for your laundromat. This equipment is a major part of the cost to open a laundromat.

Expect to spend between $1K and $5K each for a commercial washer or dryer. Meanwhile, industrial washers and dryers can cost between $10K and $50K depending on the load size and power.

The machines’ capacity can range from 30 to 80 pounds. To learn more, check out this handy formula for calculating the capacity of a machine .

Dave explains that you want to find properties with value-add opportunities. Look at the space usage, the amenities you can add, the services you can add, and how the property can be upgraded to provide a different or better experience. He told us:

We turned a $500-per-week property into a $7,000-per-week business by making changes.

As you’re shopping and pricing, consider that new equipment comes with a warranty. Read a white paper about replacing laundry equipment . Buy the right laundry equipment for your store by referring to the laundry equipment and services directories .

You might also want to include vending machines or a small convenience store in your laundromat to supplement income.

Technological innovations are fueling a revival of the laundry industry. Laundry apps are becoming increasingly popular, but what’s the bottom line?

• Dexter Pay: According to its website, Dexter Pay is an app “that allows laundry customers to pay for their laundry and track cycle progress via their smartphone or mobile device.”
• Speed Queen Value Center: Speed Queen is a popular laundromat equipment manufacturer that offers an app for cash users. Customers add physical cash to the value center machine, which uploads it to their payment app.
• Accounting Software: Keep track of income and expenses and run regular reports to understand how your laundromat business performs. Try accounting software such as Xero or QuickBooks .

You can attract customers with a good location, but you can optimize that even further with marketing such as a website, social media, and advertisements.

Dave explains that you’ll want to invest in

A market differentiator that makes your laundry business stand out against [its] competitors.

He says some of the things that make a difference include:

• Clean bathrooms
• Air conditioning
• Payment systems
• Other services

You can use all of these to market your business and stand out in the laundromat industry. Provide a value proposition, charge more, and market the differences without putting your competitors down.

Digital marketing

Digital marketing includes email newsletters, social media, and search engine optimization (SEO).

Google My Business helps you:

• Track the number of visitors and impressions.
• Determine where visitors see an advertisement based on a code.
• Know if a new customer is the result of a conversion from your marketing campaign.

Facebook is another great site for marketing your business.

Another pro tip is to invest in an all-in-one marketing software like Semrush . The Site Audit tool demystifies search engine optimization for new business owners, while their Keyword Magic tool can save you tons of time on keyword research. Using this type of program also makes it much easier to track marketing campaigns across multiple platforms to ensure you’re getting the full value from the time and money you spend.

Printed materials

Print marketing includes business cards, flyers, brochures, t-shirts, and even uniforms! Try designing yours in Canva .

You might also run advertisements in local newspapers, or ValPack mailers, which reach 10K residents for $300 a month on a five-month subscription.

Attracting customers

Consider offering extra amenities, such as Wi-Fi. CLA published a guide to help laundry owners through the basics of setting up a secure network .

Other ways to create a welcoming atmosphere include cleanliness, professionalism, a children’s area, and televisions.

We’ve discussed the coin laundry industry, startup and monthly cost to run a laundromat, and how to start a laundromat business. Along the way, we provided information on how to craft a great laundromat business plan, getting a business license, financing, choosing locations, and marketing your laundromat.

It’s up to you to decide whether you want to start a new laundromat or buy a laundromat for sale. What strategies will you use to take your laundromat business idea to the next level?

80% of businesses fail... Learn how not to.

Learn from business failures and successes in 5 min or less. The stories, frameworks, and tactics that will make you a 10x better founder.

Brandon Boushy

Related articles

220 Fun Names for Businesses (2024)

Business Startup Costs: The Ultimate Guide (2024)

How to Start a $60K/Month Shoe Line From Scratch

Gerber Life eService Login gives you access to policyholders to update and manage their policy information online, pay their bills, view, and download important policy/billing documents, update their contact information, file a claim, and many more. Gerber Life eService Login offers you access to your eService account which is known as Gerber online account system.

If you are looking for ways in which you can access your Voya Reliastar Life Insurance Login account online and you don’t know about it, do not panic, good you are here. First of all, Voya Reliastar Life Insurance Login gives you safe access to manage your life insurance policies as a policyholder, check and file a claim online, update and make payments, print and download your policy documents and many more.

Starting a $24K/Month Laundromat Business (2023) requires a solid business plan. Conduct market research, choose a strategic location, and invest in quality equipment. Business Plan Writing

Thank you for this very useful information 😊 come on, don't forget to stop by the Nusa Trans Travel website trevel Bondowoso Surabaya murah via tol

Thank you so much for this informative article! Having to make a decision on which direction to go and this has given me a leg up.

We're glad it helped!

Very thorough and much needed article! Thank you for this! Truly!

WOW! So much insight and resources shared here! Thank you for writing this out. I booked-marked this page!

After reading this article, I guess one of the secret formula to make this business work is building good and friendly relationship with customers. :)

Become a business owner in less than 90 days

Start your 10-day free trial of the UpFlip Academy and learn how to start your own business from scratch.

Get business advice straight to your   Inbox 

Laundromat Business Plan Template

Written by Dave Lavinsky

Laundromat Business Plan

You’ve come to the right place to create your laundromat business plan.

We have helped over 10,000 entrepreneurs and business owners create business plans and many have used them to start or grow their laundromats.

Below is a template to help you create each section of your Laundromat business plan.

Executive Summary

Business overview.

Jean’s Clean Laundromat is a startup laundromat located in Manhattan, New York. The company is founded by Jean Smith, an experienced business manager with a master’s degree in Business Administration. With over ten years of experience as the General Manager for a boutique retail chain, Jean has garnered a positive reputation as a dedicated leader. She is confident that her ability to effectively manage people, finances, and operations will allow her to start her own profitable laundromat. Jean plans on managing the day-to-day operations of the laundromat herself and hiring highly qualified staff for essential positions of laundry attendants,  security guards, an accountant, and a sales and marketing professional.

Jean’s Clean Laundromat will provide general card-operated washing machines and dryers for customers to use on their own as well as a wash and fold service station for customers who want to drop their clothes off to be cleaned by Jean’s staff and picked up later. Jean’s Clean Laundromat will be a comfortable and convenient stop for busy people in the Manhattan area.

Product Offering

The following are the products and services that Jean’s Clean Laundromat will provide:

• Self-service card-operated washing machines and dryers
• Laundry supplies (detergent, dryer sheets, laundry bags, etc.)
• Dry cleaning service
• Wash and fold service
• Laundry pickup and delivery service

Customer Focus

Jean’s Clean Laundromat will target all individuals in the Manhattan area that need laundry service. Specifically, it will target men and women living in the area, busy parents, and people who do not have the time or facilities to do their laundry at home. The laundromat will also target tourists or business professionals in the city who need a quick laundry service. No matter the customer, Jean’s Clean Laundromat will deliver the best service, security, and convenience.

Management Team

Jean’s Clean Laundromat will be owned and operated by Jean Smith. She has recruited fellow New York University graduate, Elizabeth Clark, who has a bachelor’s degree in finance to come on board as her accountant and bookkeeper.

Jean Smith is a graduate of New York University with a master’s degree in Business Administration. She has been working as the General Manager for a boutique retail chain for over a decade. Jean’s organizational and leadership skills have allowed her to establish and grow a large network of business professionals that are supportive of her new venture, Jean’s Clean Laundromat.

Elizabeth Clark has worked as an accountant and bookkeeper at a local bakery for over five years and has established herself as a detail-oriented and methodical financial expert. Jean relies strongly on Elizabeth’s diligence, attention to detail, and focus when it comes to keeping the laundromat’s finances in order.

Success Factors

Jean’s Clean Laundromat will be able to achieve success by offering the following competitive advantages:

• Friendly, efficient laundry attendants that strive to go above and beyond for each customer.
• All laundry products and services are delivered with the customers’ comfort and convenience in mind.
• Jean’s Clean Laundromat offers its customers quick pickup and delivery seven days per week.

Financial Highlights

Jean’s Clean Laundromat is seeking $300,000 in debt financing to launch its laundromat business. The funding will be dedicated towards securing the laundromat storefront and purchasing the card-operated machines, and the card system. Funding will also be dedicated towards three months of overhead costs to include payroll of the staff, rent, and marketing costs. The breakout of the funding is below:

• Washers and dryers: $80,000
• Card system: $40,000
• Water heating system: $5,000
• Three months of overhead expenses (payroll, rent, utilities): $150,000
• Marketing costs: $15,000
• Working capital: $10,000

The following graph below outlines the pro forma financial projections for Jean’s Clean Laundromat.

Company Overview

Who is jean’s clean laundromat.

Jean’s Clean Laundromat is a new laundromat located in Manhattan, New York. The company is founded by Jean Smith, an experienced business manager with a master’s degree in Business Administration. With over ten years of experience as the General Manager for a boutique retail chain, Jean has garnered a positive reputation as a dedicated leader. She is confident that her ability to manage people, finances effectively, and operations will allow her to start her own profitable laundromat. Jean plans on overseeing the daily operations of the laundromat herself and hiring highly qualified staff for essential positions of laundry attendants,  security guards, an accountant, and a sales and marketing professional.

Jean’s Clean Laundromat History

Jean’s Clean Laundromat will be owned and operated by Jean Smith. Jean Smith is a graduate of New York University with a master’s degree in Business Administration. She has been working as the General Manager for a boutique retail chain for over a decade. Jean’s organizational and leadership skills have allowed her to establish and grow a large network of business professionals that are supportive of her new venture, Jean’s Clean Laundromat.

Since incorporation, Jean’s Clean Laundromat has achieved the following milestones:

• Registered Jean’s Clean Laundromat, LLC to transact business in the state of New York.
• Has a contract in place for a one year lease on the laundromat storefront which is approximately 2,000 square feet.
• Hired a marketing professional to begin strategizing a pre-launch marketing campaign.
• Began recruiting a staff of an accountant, marketing and sales manager, security guards, and laundry attendants to work at Jean’s Clean Laundromat.

Jean’s Clean Laundromat Services

The following will be the services Jean’s Clean Laundromat will provide:

Industry Analysis

The laundromat industry is a $5.4BN market in the United States with over 30,000 laundromats across the country. Laundromats are a good investment for entrepreneurs with many of them seeing an astonishing 95% success rate for the first five years in business. For many people, laundromats are essential aspects of their regular routine.

Although running a laundromat can be a profitable venture, it takes some work to maintain profitability. It’s important for industry operators to manage their laundromats proactively, pay attention to what competitors are doing, and focus on continuous improvement in both service and technology. Industry operators who fail to take these actions may not be able to achieve their desired outcomes.

A trend in the laundromat industry is  the replacement of coin-operated machines with card-operated models. Card-operated machines can bring in greater profits for the laundromat owner because these machines can be set to change prices according to the time of day or be used for single use vending product purchases. Additionally, laundromats are using newer, more eco-efficient machines and technologies that bring in more profits in addition to being better for the environment. Finally, laundromat operators are finding ways to stand out from competitors with unique services in addition to the standard self-serve washers and dryers. Some of these value add services may include wash and fold, pickup and delivery, free wifi, vending machine products, etc.

Customer Analysis

Demographic profile of target market.

Jean’s Clean Laundromat will target men and women in the Manhattan area that need laundry service. Specifically, the laundromat will target busy parents and people who do not have the time or facilities to do their laundry at home. The laundromat will also target tourists or business professionals in the city who need a quick laundry service.

The precise demographics for Manhattan, New York are:

Customer Segmentation

Jean’s Clean Laundromat will primarily target the following customer profiles:

• Busy parents
• Business Professionals
• People who do not have laundry facilities in their homes

Competitive Analysis

Direct and indirect competitors.

Jean’s Clean Laundromat will face competition from other companies with similar business profiles. A description of each competitor company is below.

BMI Laundry Service, Inc.

BMI Laundry Service, Inc. provides wash and fold, dry cleaning, and pickup and delivery services with two locations, in Chelsea and Manhattan. BMI’s promise is to deliver fast service for people on the go. BMI Laundry Service, Inc. has coin-operated machines, vending machines, and free wifi. The self-service laundromat is available seven days a week from 6:00AM-6:00PM, while the laundry service is available by appointment only. Customers can schedule their laundry service using the company’s appointment app.

Wash It, Dry It, LLC

Wash It, Dry It, LLC is a Manhattan-based laundry business that provides self-service card-operated washers and dryers as well as wash and fold services for its customers. Wash It, Dry It, LLC sells its own branded laundry products including detergent, laundry bags, soaps, fabric softeners, and dry cleaning products. The laundromat is open 24/7. Wash and Fold service is available Monday through Friday from 7:00AM-8:00PM.

MC Laundromat

MC Laundromat is a trusted New York laundry business that provides superior service to customers in Manhattan and the surrounding areas. They are able to provide a one-stop shop for anyone in need of laundry services. MC Laundromat is able to provide dry cleaning, spot treatments, wash and fold, and delivery services. MC Laundromat has oversized machines for large laundry loads.

Competitive Advantage

Jean’s Clean Laundromat will be able to offer the following advantages over their competition:

• Jean’s Clean Laundromat offers its customers same day pickup and delivery service seven days per week. Laundry attendants are available 24 hours per day to accommodate more customers’ schedules.

Marketing Plan

Brand & value proposition.

Jean’s Clean Laundromat will offer the unique value proposition to its customers:

• Friendly, efficient laundry attendants available 24/7 that strive to go above and beyond for each customer.
• Jean’s Clean Laundromat offers its customers same day pickup and delivery service seven days per week.

Promotions Strategy

The promotions strategy for Jean’s Clean Laundromat is as follows:

Word of Mouth/Referrals

Jean Smith has built up an extensive list of contacts over the years by providing exceptional service and expertise to her customers. Her network of contacts has committed to spreading the word about her new laundromat to their friends and families.

Print Advertising

Jean’s Clean Laundromat will invest in professionally designed print ads to display in newspapers, magazines, and direct mail circulars.

Jean’s Clean Laundromat’s in-house marketing manager will design and maintain the company’s website. The website will be well organized, informative, and list all their services that Jean’s Clean Laundromat is able to provide. Additionally, the website will include a blog that will provide customers with helpful laundry tips.

Search Engine Optimization (SEO)

The marketing manager will also manage Jean’s Clean Laundromat’s website presence with SEO marketing tactics so that anytime someone types in the Google or Bing search engine “New York laundry service” or “laundromat near me”, Jean’s Clean Laundromat will be listed at the top of the search results.

Social Media

Jean’s Clean Laundromat will maintain an active presence on various social media platforms including Facebook, Instagram, Twitter, LinkedIn, TikTok, and YouTube, with the marketing manager updating these accounts regularly.

The pricing of Jean’s Clean Laundromat will be moderate and on par with competitors so customers feel they receive value when purchasing their services.

Operations Plan

The following will be the operations plan for Jean’s Clean Laundromat.

Operation Functions:

• Jean Smith will be the Owner and Manager of the company. She will oversee all staff and manage daily operations. Jean has spent the past year recruiting the following staff:
• Elizabeth Clark – Accountant/Bookkeeper will provide all laundromat accounting, tax payments, and monthly financial reporting.
• Steve Miller – Head of Security will oversee a small team of rotating security guards to ensure the safety of the customers and employees on the premises at all times.
• Anna Rodriguez – Marketing Manager will provide all marketing and advertising campaigns for Jean’s Clean Laundromat.
• Robert Wills – Lead Laundry Attendant will supervise the team of laundry attendants and manage the staff schedule.

Milestones:

Jean’s Clean Laundromat will have the following milestones complete in the next six months.

7/1/2022 – Finalize contract to lease laundromat storefront.

7/15/2022 – Finalize personnel and staff employment contracts for attendants and security guards.

8/1/2022 – Purchase card-operated washing machines and dryers, vending machines, and supplies.

8/15/2022 – Begin word of mouth and online marketing campaigns.

8/22/2022 – Begin moving into Jean’s Clean Laundromat.

9/1/2022 – Jean’s Clean Laundromat opens for business.

Financial Plan

Key revenue & costs.

The revenue drivers for Jean’s Clean Laundromat are the laundromat fees charged to customers for use of the self-service machines and the fees for the additional laundry services the company will offer. The average price to wash a load of laundry in laundromats across the country ranges from $2.00-$4.00. Jean’s Clean Laundromat will charge $3.00 per load, which is comparable to other laundromats in the area.

The cost drivers will be the overhead costs required in order to staff the laundromat. The expenses will be the payroll cost, rent, utilities, supplies, and marketing materials.

Funding Requirements and Use of Funds

Key assumptions.

The following outlines the key assumptions required in order to achieve the revenue and cost numbers in the financials and in order to pay off the startup business loan.

• Number of transactions per machine/month: 150
• Average revenue generated per month: $16,000
• Laundromat lease per month: $9,000

Financial Projections

Income statement.

Balance Sheet

Cash Flow Statement

Laundromat Business Plan FAQs

What is a laundromat business plan.

A laundromat business plan is a plan to start and/or grow your laundromat business. Among other things, it outlines your business concept, identifies your target customers, presents your marketing plan and details your financial projections.

You can  easily complete your laundromat business plan using our Laundromat Business Plan Template here .

What are the Main Types of Laundromat Businesses?

There are a number of different kinds of laundromat businesses, some examples include: Self-service, Drop-off, and Card/coin-operated laundromat.

How Do You Get Funding for Your Laundromat Business Plan?

Laundromat businesses are often funded through small business loans. Personal savings, credit card financing and angel investors are also popular forms of funding.  Having a laundry business plan will show investors you are well- prepared and qualified to start your business.

What are the Steps To Start a Laundromat Business?

Starting a laundromat business can be an exciting endeavor. Having a clear roadmap of the steps to start a business will help you stay focused on your goals and get started faster.

1. Develop A Laundromat Business Plan – The first step in starting a business is to create a detailed laundry business plan that outlines all aspects of the venture.  A business plan for a laundromat should include potential market size and target customers, the services or products you will offer, pricing strategies and a detailed financial forecast.  

2. Choose Your Legal Structure – It’s important to select an appropriate legal entity for your laundromat business. This could be a limited liability company (LLC), corporation, partnership, or sole proprietorship. Each type has its own benefits and drawbacks so it’s important to do research and choose wisely so that your laundromat business is in compliance with local laws.

3. Register Your Laundromat Business – Once you have chosen a legal structure, the next step is to register your laundromat business with the government or state where you’re operating from. This includes obtaining licenses and permits as required by federal, state, and local laws. 

4. Identify Financing Options – It’s likely that you’ll need some capital to start your laundromat business, so take some time to identify what financing options are available such as bank loans, investor funding, grants, or crowdfunding platforms. 

5. Choose a Location – Whether you plan on operating out of a physical location or not, you should always have an idea of where you’ll be based should it become necessary in the future as well as what kind of space would be suitable for your operations. 

6. Hire Employees – There are several ways to find qualified employees including job boards like LinkedIn or Indeed as well as hiring agencies if needed – depending on what type of employees you need it might also be more effective to reach out directly through networking events. 

7. Acquire Necessary Laundromat Equipment & Supplies – In order to start your laundromat business, you’ll need to purchase all of the necessary equipment and supplies to run a successful operation. 

8. Market & Promote Your Business – Once you have all the necessary pieces in place, it’s time to start promoting and marketing your laundromat business. This includes creating a website, utilizing social media platforms like Facebook or Twitter, and having an effective Search Engine Optimization (SEO) strategy. You should also consider traditional marketing techniques such as radio or print advertising. 

Learn more about how to start a successful laundromat business:

• How to Start a Laundromat Business

Where can I get a Laundromat Business Plan PDF?

You can download our free example laundromat business plan PDF here . This is a business plan template you can use in PDF format.

• Sample Business Plans

Laundromat Business Plan

Planning on starting a laundromat? Great call.

Starting a coin-operated laundry business can be extremely profitable due to its huge market size and growth potential.

Anyone can start a laundromat, but you need a detailed business plan for raising funding, applying for loans, and scaling it for good.

So, in this article—we’ll discuss what the laundromat industry looks like, steps to make your business setup process easier, and finally, how to write a laundromat business plan.

Before you start writing your business plan for your new laundry business, spend as much time as you can reading through some examples of cleaning & maintenance business plans .

Ready to get started? Let’s roll!

Industry Overview

According to IBIS World , the Laundromat industry is reported to be a 6 billion dollar market in 2023, with 19,375+ operating laundry businesses employing over 52960 employees in the United States.

Although a slight downturn in recent times, the coin-operated laundry market is expected to grow at a compound annual growth rate (CAGR) of 9.4% .

These laundromats are a great help for students, professionals staying in dorms, or anyone who doesn’t have time to do their laundry—so it is a no-brainer that it could be a potentially profitable business venture.

Additional services like pickup and drop facilities can be an added advantage to your business, as it increases convenience for your consumers.

Say goodbye to boring templates

Build your business plan faster and easier with AI

Plans starting from $7/month

Things to Consider Before Writing a Laundromat Business Plan

Pick a convenient location.

A convenient location is central to your business’s success . The location should be close to hostels, dorms, or apartment complexes to make it easier for your customers to access your service. After all, who would want to walk miles with all that heavy laundry?

Decide upon additional services

Coin-based laundries are gaining attention due to the additional services they have to offer. Your busy customers would highly appreciate services like pick up and drop, ironing, etc.

Having these services up for grabs makes it more convenient for your consumers and also gives you additional business opportunities.

Hence, it is a good practice to make a list of services your target audience would prefer to have and arrange resources for the same.

Pick a legal structure

Legal structures decide the taxes you pay, the risk to your personal assets, and many other aspects of your business. Hence, looking into your options and selecting the one that fits the best for your business is essential. Look into all of your options and pick one after considering all of its implications.

Gather market information

Know all there is to know about the industry, current market trends, target audience, preferences, competitors, their business and marketing strategies, and so on. This is one of the best business setup practices out there. It helps you understand what you are getting yourself into like nothing else. Hence, gather all the available information before getting started.

Chalking Out Your Business Plan

Reading sample business plans will give you a good idea of what you’re aiming for and also it will show you the different sections that different entrepreneurs include and the language they use to write about themselves and their business plans.

We have created this sample Laundromat Business Plan for you to get a good idea about how perfect a Laundromat business plan should look and what details you will need to include in your stunning business plan.

Laundromat Business Plan Outline

This is the standard laundromat business plan outline which will cover all important sections that you should include in your business plan.

• Mission Statement
• Management Team
• Keys to Success
• Financial Summary
• 3 Year profit forecast
• Startup cost
• Market Analysis
• Industry Analysis
• Market Trends
• Corporate Executives
• Middle-Class Households
• Business Owners
• Sport Clubs
• Marketing Strategy and Sales Strategy
• Pricing Strategy
• Advertising Strategy
• Sales Forecast
• Financial Plan
• Important Assumptions
• Brake-even Analysis
• Profit Yearly
• Gross Margin Yearly
• Projected Cash Flow
• Projected Balance Sheet
• Business Ratios

After getting started with Upmetrics , you can copy this sample business plan into your business plan modify the required information, and download your laundromat business plan pdf or doc file. It’s the fastest and easiest way to start writing your business plan.

Download a sample laundromat business plan

Need help writing your business plan? Here you go; download our free laundromat business plan pdf to get started.

It’s a modern business plan template specifically designed for your laundromat business. Use the example business plan as a guide, and start writing your plan on your own.

The Quickest Way to turn a Business Idea into a Business Plan

Fill-in-the-blanks and automatic financials make it easy.

Write your business plan with Upmetrics

A business plan software like Upmetrics is the best way to draft your business plan. Getting started with this tool is a breeze thanks to the step-by-step instructions, customizable templates, and the library of 400+ sample business plans included.

So, whether starting a laundromat business or planning to grow an existing one, Upmetrics is the tool you need to create a business plan.

Related Posts

Dry Cleaning Business Plan

Carpet Cleaning Business Plan

How to Conduct Customer Analysis

Best AI Generators for Business Plan

3-Year Business Plan

5-Year Business Plan

Frequently asked questions, what key components should a laundromat business plan include.

The following are the key components your laundromat business plan must include:

• Executive summary
• Business Overview
• Products and services
• Sales and marketing strategies
• Operations plan
• Management team
• Financial plan

What are the common mistakes to avoid in a laundromat business plan?

Following are some of the common mistakes to avoid when writing a laundromat business plan:

• Poor market research and ignoring industry trends.
• Inadequate and inaccurate financial projections.
• Undefined goals and lack of details.
• Including outdated and irrelevant information.
• Not proofreading the document for typos and grammatical errors.
• Not regularly updating your business plan.

How to get funding for your laundromat business?

There are several ways to get funding for your laundromat business, but self-funding is one of the most efficient and speedy funding options. Other options for funding are:

• Bank loan —You may apply for a loan in government or private banks.
• Small Business Administration (SBA) loan —SBA loans and schemes are available at affordable interest rates, so check the eligibility criteria before applying for it.
• Crowdfunding —The process of supporting a project or business by getting a lot of people to invest in your business, usually online.
• Angel investors— Getting funds from angel investors is one of the most sought-after startup options.

Apart from all these options, there are small business grants available. Check for the same in your location, and you can apply for it.

What is the easiest way to write a laundromat business plan?

There are many ways you can write your business plan, and using Upmetrics’ business plan template is one of them. It allows you to edit and modify the sections of your project as you need—it can be considered the easiest way to write a business plan.

About the Author

Upmetrics Team

Upmetrics is the #1 business planning software that helps entrepreneurs and business owners create investment-ready business plans using AI. We regularly share business planning insights on our blog. Check out the Upmetrics blog for such interesting reads. Read more

Plan your business in the shortest time possible

No Risk – Cancel at Any Time – 15 Day Money Back Guarantee

Create a great Business Plan with great price.

• 400+ Business plan templates & examples
• AI Assistance & step by step guidance
• 4.8 Star rating on Trustpilot

Streamline your business planning process with Upmetrics .

• Business plans

Laundromat Business Plan

Used 4,872 times

Create your success roadmap with a laundromat business plan template, designed to arrange the essentials of the laundry business.

e-Sign with PandaDoc

Created by:

​ [Sender.FirstName] [Sender.LastName] ​

​ [Sender.Company] ​

Prepared for:

​ [Recipient.FirstName] [Recipient.LastName]

​ [Recipient.Company] ​

Executive Summary

The [Sender.Company] is a prominent registered Laundromat facility strategically positioned in the bustling city of (Location Name). The Laundromat offers a convenient solution for the laundry needs of both residents and travelers. They are offering not just laundry services but also (state here the business' complimentary services).

The store's flexible hours are from (Time) (Mon-Thurs) and 24/7 (Fri-Sun) and are tailored to customer preferences. The company prioritizes creating an environment that ensures the customers' comfort and convenience, offering additional services such as ironing, folding, and packaging clothes. The attentive staff can always assist with currency exchange, detergent, and softeners.

Owned and managed by (owner Nane), a seasoned professional with a (Add some information such as college degree and other applicable credentials). [Sender.Company] is committed to providing top-notch service and embracing the latest technology to enhance your laundry experience. As your laundry needs, comfort and enjoyment are the company's top priorities.

Company Summary

​ [Sender.Company] is a distinguished professional in the laundry industry, known for his/her exceptional achievements and expertise. Throughout his/her career, he/she has consistently demonstrated his/her ability to enhance operational efficiency and raise the bar for service in the field.

Vision Statement

Our vision is to become one of the most successful laundromats in (Location) and be an industry leader and a choice laundry service provider.

Mission Statement

Our mission is to establish a successful Laundromat business in (Location) that thrives in both success and profitability. Our aim is not only to fulfill the needs of our valued clients but to exceed their expectations with excellent dry cleaning and laundry services at affordable prices.

Management Team

​ [Sender.Company] is under the ownership of (Owner Name), who has enlisted the support of (Recruit Name), a fellow graduate from (Name of University) with a bachelor's degree in (Field of Study), to serve as the company's (Position).

(Recruit Name) holds a master's degree in (Field of Study) from (Name of University) with a (Number of Years) of experience as a (Position) for a (Previous Company). His/her reputation as a (Position/Expertise) is well-established, making him/her an invaluable asset in maintaining the (Position/Expertise) integrity of the laundromat.

We project that [Sender.Company] Shall introduce the listed services when we attain (Milestone).

As [Sender.Company] matures, we will consider expanding our operations to additional locations or introducing new services, such as (Additional Services to be Offered), to meet evolving customer preferences and market demands.

We will also offer customizable membership programs at (Price) with exclusive benefits to enhance customer loyalty.

Products and Services

​ [Sender.Company] is a state-of-the-art Laundromat strategically positioned to become the industry's market leader. Aside from offering a laundry facility, the business also provides additional services. These supplemental services will assist [Sender.Company] in hooking clients.

These are the services and amenities available to the customers:

Self–service washing

Dry cleaning services

Folding and packaging of clothes

Home delivery services

(add service)

Market Analysis

Market segmentation.

​ [Sender.Company] plans to cater to a (small/big) range of clients in (Location). The target market for our laundry business is the following group of people:

Busy Corporate Executives

Visitors / Travelers

Business Owners

(Add customer profile)

Competitive Advantage

After carefully analyzing the market, [Sender.Company] has realized that it has a competitive advantage. The company's competitive advantages are as follows:

Location: (Description).

Environment: (Description).

Convenience: (Description).

Quality: (Description).

Services: (Description).

Strategy and Implementations

Marketing strategy.

The marketing strategy for [Sender.Company] will primarily focus on offering a reliable and secure laundry facility, exceptional customer care, and supplementary services.

​ [Sender.Company] is committed to utilizing traditional and innovative marketing methods to promote the business.

With this in mind, [Sender.Company] will implement the following approaches to attract customers and cultivate their loyalty. Some of the marketing strategies that will be utilized include:

Advertise our Laundromat business through national newspapers, local TV stations, and community radio channels.

To promote our Laundromat business through our official website and across various social media platforms.

Commit to continuously enhancing the performance of our brand.

Ensure consistent and exceptional customer experiences, emphasizing the importance of making a positive first impression.

(Add strategy)

Pricing Strategy

At [Sender.Company] , the pricing aligns with industry standards. We will not aim to overcharge or undercharge compared to our competitors in the surrounding areas. Plus, we will occasionally offer discounts and rewards for loyal customers and referrals.

Here are the flexible payment options [Sender.Company] offers to cater to various preferences:

1. Cash/Coins Payment

2. Point of Sale (POS) Machine Payment

3. Online Bank Transfer via our payment portal

4. Mobile Money Payment

Financial Plan

Revenue and cost drivers.

​ [Sender.Company] 's income generators will be the fees charged to customers for using the self-service machines and the costs for the additional laundry services the company will provide. Laundromats in the neighborhood charge an average of (Amount) to wash laundry. [Sender.Company] will charge (Amount) per load, comparable to the prices charged by other laundromats in the area.

The main cost factor is the overhead expenses needed to staff the laundry. These are the company's additional expenditures:

Payroll cost

Marketing materials

Funding Requirements and Use of Funds

​ [Sender.Company] ​ seeks financial funding for (Amount) to start the laundromat company. The money will be used to buy card-operated machines and secure the laundromat's location.

Additionally, the funding will be set aside for (Number of months) of overhead expenses. The funding for the company is broken down as follows:

Washing machines and dryers: (Amount)

Card-operated machines: (Amount)

Water heating system: (Amount)

(Number of months) months of overhead costs (payroll, rent, utilities): (Amount)

Marketing costs: (Amount)

Working capital: (Amount)

Financial Forecasts

The company's projected income statement, balance sheet, and cash flow statement are shown below.

​ [Recipient.FirstName] [Recipient.LastName] ​

Care to rate this template?

Your rating will help others.

Thanks for your rate!

Useful resources

• Featured templates
• Sales proposals

How to Write a Startup Business Plan (Template and Real Examples)

Opening a profitable laundromat requires strategic planning. This comprehensive guide provides a laundromat business plan template alongside real examples, financial projections, and expert tips to set your startup on the path for success.

Why a Detailed Business Plan Matters

Creating a thorough business plan is crucial because it forces you to:

• Validate demand for a new laundromat in your area
• Estimate capital requirements and operating expenses accurately
• Research nearby competitors to position yourself competitively
• Create income statements projecting profitability
• Clarify your marketing plan to attract customers
• Determine ideal equipment, offerings, staffing, and pricing
• Identify potential issues before launch

Advance planning increases the odds your laundromat succeeds long-term. Our template simplifies the process.

Laundromat Business Plan Template

Use this outline as a framework when writing your laundromat business plan:

Executive Summary

• One paragraph elevator pitch for your laundromat
• Overview of location, services, target market

Company Description

• Founder bios and skillsets
• Legal business structure

Products & Services

• Details on offerings like wash/dry, fold services, drop-off, ironing
• Available equipment and capacities

Target Market

• Area demographics like household income, housing types
• Customer segments and buying habits

Competitor Analysis

• Research on nearby laundromats
• How you'll differentiate from competitors

Marketing Plan

• Website, social media, and advertising strategies
• Tactics promoting grand opening and ongoing promotions

Operations Plan

• Identify ideal locations and compare rent prices
• Equipment buying or leasing
• Layout, staffing, processes, and policies

Startup Expenses & Capitalization

• Estimated costs for equipment, renovations, inventory
• Capital sources and allocation

Financial Plan

• 3 year income statement forecast
• Monthly cash flow projections
• Break-even analysis

Now let’s explore examples for each section using real laundromat business plans as illustrations.

Executive Summary Example

Pure Laundry will be a state-of-the-art laundromat serving families in the Riverdale neighborhood of Austin, TX. With all new high-capacity equipment, rewards programs, and customer amenities, our laundromat will provide a five-star cleaning experience in an upscale, comfortable environment. Our attention to customer service and efficiency gives us an edge over dated incumbent laundromats nearby.

Company Description Example

Bubbles Laundry Lounge LLC is a new laundromat founded by cousins Ben Howard and Alice Chen. Ben worked previously in hospitality management. Alice has marketing experience from her prior role at a cleaning products startup. Together their respective skills in service and branding provide the diverse expertise needed to deliver an exceptional laundromat experience. The company is structured as an LLC with Ben and Alice sharing equal 50% ownership.

Products & Services Example

The WestHill Laundromat provides full-service wash, dry, and optional folding services to meet a range of customer needs. Our equipment selection includes:

• 16 extra-capacity front load washing machines
• 8 industrial 80-pound dryers for fast drying
• State-of-the-art soap vending machine with myriad options
• Coin-operated and bill-accepting change machines
• Topload washers available for specialty items
• Folding station for optional service at $1 per pound

With ample equipment selections, customers can tailor the laundry process from DIY to full-service based on their needs and budget.

Target Market Example

Pure Laundry is located near University of Maryland serving two main demographic groups:

• College students living in campus apartments or nearby shared homes needing a convenient, quality laundromat. Our evening hours cater to student schedules.
• Young professionals and families in newly built communities lacking in-unit laundry. New complexes within 2 miles house 500+ such units, ensuring consistent demand.

These segments share key traits - valuing convenience, efficiency, and comfortable amenities during laundering. Our facility fulfills these needs completely.

Competitor Analysis Example

The WashHouse is the only direct laundromat competitor within 2 miles of our location. However, their outdated machines, barebones space, and limited hours leave many needs unmet that our laundromat will fulfill, including:

• Modern machines - Their equipment breaks frequently while ours will be brand new.
• Customer service - They have no staff. We will have attendants on-site to assist.
• Amenities - Their space is barebones. Ours will have free Wifi, TVs, and lounge seating.
• Operating hours - They close at 8pm. We will stay open until 10pm to serve after-work demand.
• Capacity - Our equipment selection is 50% larger to handle demand.

By offering modern touches, better service, and longer hours, we can rapidly attract customers away from the incumbent operator.

Location Analysis Example

We have narrowed the location search down to these two options:

Site 1 - 235 Oak Street

• Located across from new condo complex with 500 units
• Storefront space in a small strip mall
• 1,200sqft at a monthly rent of $3,000
• Parking lot in front with 30 spaces

Site 2 - 681 Main Avenue

• Corner attached unit next to a grocery store
• 800sqft at a monthly rent of $2,000
• On a bus route with constant foot traffic
• Street parking only

Though Site 2 offers lower rent, Site 1's dedicated parking, larger space, and proximity to a huge customer base make if far more ideal despite higher rent. We will proceed with Site 1.

Marketing Plan Example

To promote community awareness and customer loyalty, we will deploy several marketing initiatives:

• Run ads in the local newspaper celebrating our grand opening.
• Print 5,000 flyers to be handed out at area football games, church groups, schools, etc.
• Offer discounted wash promotions through social media daily deal partners.
• Create window signs announcing our hours, services, and specials.
• Host a community open house event when launching.
• Provide referral rewards to encourage existing customers to spread the word about our laundromat.
• Always engage customers to thank and learn more about their needs.
• Sponsor a little league team using our brand name on uniforms.
• Run radio ads on local stations right when households are finishing laundry.

This omni-channel strategy will inform the whole community of the quality, service, and convenience our laundromat provides over the competition.

Startup Expenses & Capitalization Example

Total estimated startup costs are $140,000:

• Washers and dryers - $85,000
• Point of sale system - $9,000
• Signage - $4,500
• Working capital for first 2 months - $15,000
• Licensing and legal fees - $1,500
• Contract labor - $3,500
• Grand opening marketing - $6,000
• Other startup costs - $15,500

Of this, $112,000 will be financed through a 10-year SBA loan because of the high equipment cost. The remaining $28,000 consists of equity injected by the founders.

Financial Projections Example

Number of Loads per Year - 26,000Average Load Price - $2.75Revenue - $71,500

ExpensesRent - $36,000 Loan Repayment - $16,272Labor - $26,000Utilities - $8,400Laundry Supplies - $4,000Marketing - $1,500 Insurance - $2,400Accounting & Legal - $700Other - $5,600Total Expenses - $100,872

Net Profit - $(29,372)

Number of Loads - 32,000Revenue - $88,000Net Profit - $8,154

Number of Loads - 40,000Revenue - $110,000Net Profit - $42,028

By Year 3, we generate strong profits by reaching just 40% of our estimated market demand. Steady growth in the initial years quickly leads to healthy margins.

Use this template to create realistic financial forecasts for your own laundromat based on market conditions, pricing, costs, and local demand.

Bring Your Laundromat Vision to Life

Writing a comprehensive business plan takes effort upfront but gives your startup the best shot at thriving long-term.

Follow our laundromat business plan template as you work through your own. Validate the market opportunity, analyze competitors, create marketing plans, and model cash flows based on real data.

The upfront research and planning will prove invaluable as you start welcoming the community into your modern, customer-focused laundromat. Now move forward armed with a strategic blueprint for making your business vision a success!

Physical Address

304 North Cardinal St. Dorchester Center, MA 02124

How to Start and Grow a Thriving Laundromat Business

• December 8, 2023
• Career Guides

Laundromats are low-overhead, high-return businesses that can provide a reliable source of income. In fact, the laundromat industry has been booming in recent years, thanks to the increasing number of renters and people living in smaller spaces with no access to laundry facilities.

But starting a laundromat can seem daunting. Where do you start? How do you find the right location? What kind of equipment do you need? Don’t worry – we’ve got you covered.

We’ll explore the key steps you need to take to start a successful laundromat, from conducting market research and creating a business plan to selecting the right equipment and managing your finances.

Hand-Picked Content: 10 Remunerative Passive Income Side Hustles: A Detailed Guide

Grab a pen and paper, and get ready to learn how to start a laundromat – the profitable and reliable business you’ve been looking for.

A Step-by-Step Guide to Starting a Laundromat

Knowing the market: researching the laundromat industry.

Before you start your laundromat business, it’s important to do your research to ensure that there is demand & identify potential gaps in the market.

Here are some key steps you can take to research the industry:

Market Analysis

According to research , after the COVID-19 pandemic, the global market for dry-cleaning and laundry services is expected to reach a projected size of US$94 billion by 2030, growing at a compound annual growth rate (CAGR) of 4.3% over the analysis period of 2022-2030. This is compared to an estimated size of US$67.3 billion in 2022 before the pandemic’s impact on the industry.

However, to determine the demand for laundromats in your area, you’ll need to conduct a market analysis. This involves researching the demographics of your local area, including population size, income levels, and housing types.

To get started, use online resources such as the U.S. Census Bureau & the Small Business Administration to gather data on your local area. Conduct surveys to understand what potential customers are looking for in a laundromat.

Competitive Analysis

Once you’ve gathered information on the local market, it’s important to identify existing laundromats and assess their strengths & weaknesses.

When conducting a competitive analysis, consider factors such as pricing, services offered, hours of operation, and customer reviews. You can also visit existing laundromats to get a firsthand sense of what they offer and how they operate.

By conducting an analysis, you’ll be better prepared to start your laundromat & position it for success in the local market.

The Blueprint for Your Laundromat Business

Once you’ve conducted your market and competitive analysis, it’s time to develop a comprehensive business plan for your laundromat. A business plan is an important way to secure funding & setting goals for your business.

Here are some key components of a laundromat business plan:

The location of your laundromat is a crucial factor in determining its success. In your business plan, you should identify potential locations and assess their pros & cons.

Consider factors such as traffic, parking availability, accessibility, and proximity to your target market.

The equipment you choose for your laundromat is another key consideration. In the business plan, you should identify the types of washers & dryers you’ll need, as well as any additional equipment, such as vending machines or laundry carts.

To attract customers to your laundromat, you’ll need to develop a marketing plan. This might include strategies such as targeted online advertising, social media campaigns, and direct mail promotions. Outline your goals and budget, as well as the specific strategy you’ll use to reach your target market.

Finding Your Laundromat’s Ideal Location

Once you’ve developed your business plan, it’s time to start looking for the right location for your laundromat.

Here are some factors to consider when choosing a location:

Foot Traffic

Look for locations with high foot traffic, such as near shopping centers, supermarkets, and apartment buildings. The more people that pass by your laundromat, the more likely you are to attract customers.

Parking is an important consideration for customers who need to transport their laundry to and from your laundromat. Look for locations with ample parking that is convenient for your customers.

Accessibility

Your laundromat should be easily accessible for all customers, including those with disabilities. Look for locations that have wheelchair ramps and are located near public transportation.

Negotiating a Lease

Once you’ve found a potential location for your laundromat, it’s time to negotiate a lease.

Tips for getting the best deal:

• Ask for a long-term lease to give your business stability.
• Negotiate for a lower rent if possible, or consider offering to pay a higher rent in exchange for other concessions.
• Clarify the terms of the lease, including any maintenance responsibilities and renewal options.

Choose the Right Equipment and Supplies to Boost Your Laundromat’s Bottom Line

Choosing the right equipment and supplies is critical to the success of your laundromat.

Factors to consider when selecting equipment:

Washers & Dryers

Choose the right mix of machines based on the size of your laundromat and the needs of your target market. You may also want to offer machines that cater to specific markets, such as larger-capacity washers for families or machines with shorter cycle times for busy professionals.

Vending Machines

Vending machines can provide an additional revenue stream for your laundromat. Consider offering snacks, drinks, and laundry supplies. Make sure to choose machines that are reliable and easy to maintain.

New vs Used Equipment

New equipment comes with a higher price tag but can offer better energy efficiency and reliability. Used equipment can be a more affordable option, but make sure to thoroughly inspect and test any machines before purchasing.

In addition to vending machine products, you’ll also need to source supplies such as change machines, laundry bags, and cleaning supplies. Look for suppliers that offer competitive pricing and reliable delivery.

Building Your Customer Base Through Marketing & Advertising

Marketing and advertising are essential for attracting and retaining customers to your laundromat. Here are some strategies to consider:

Develop a brand and logo for your laundromat that reflects your unique selling proposition. Make sure your branding is consistent across all your marketing channels.

Website & Social Media

Create a website and social media accounts to showcase your laundromat and attract customers. Your website should include info such as location, contact number, & services offered.

Use social media to promote special offers and events and engage with your customers online.

Targeted Advertising

Consider targeted online advertising through platforms such as Google AdWords and Facebook Ads to reach your target market. 

You can also distribute flyers in the local area and advertise in local newspapers or magazines.

Community Events

Participate in local community events such as fairs & festivals to promote your laundromat and build relationships with potential customers.

How to Manage Your Laundromat’s Financials

Managing your finances is crucial for the success of your laundromat.

Tips to help you plan and manage your finances:

Start by understanding the costs associated with starting and running your laundromat. These may include rent, utilities, equipment maintenance, and staffing. Do your research to ensure that your budget is realistic and takes into account all the necessary expenses.

Budget & Financial Projections

Create a budget that outlines your expected expenses and revenue. This will help you track your cash flow and ensure that you have enough money to cover your expenses. Use financial projections to estimate your revenue and expenses over time.

Managing Cash Flow

Cash flow is critical for the success of your laundromat. Implement strategies to minimize expenses, such as buying in bulk and negotiating better deals with suppliers. Also, make sure to manage your accounts receivable and payable carefully to ensure that you have enough cash on hand to cover your expenses.

Hiring Key Players for Your Laundromat’s Success

When starting a self-service laundromat, you may not need to hire many employees, but it’s important to have the right staff in place to ensure that your business runs smoothly.

Here are some employees you may need to consider hiring for a self-service laundromat:

An attendant or technician can be responsible for overseeing the day-to-day operations of your laundromat. They can help customers with any issues they may encounter, such as broken machines or lost items, and ensure that the machines are working okay.

Maintenance Person

A maintenance person will be responsible for maintaining & ensuring that Machines are working properly.

They can also troubleshoot any technical issues & perform routine maintenance tasks, such as cleaning lint traps and replacing worn-out parts.

Marketing/Advertising Person

A marketing/advertising person can be responsible for creating and executing marketing and advertising strategies to promote your business. They may create flyers, social media posts, and other advertising materials to attract customers.

When hiring employees for your laundromat, it’s important to 

• Develop clear job descriptions for each position when hiring employees for your laundromat.
• Conduct thorough interviews to find the right candidates for each job.
• Manage and train your staff effectively once you’ve hired them.
• Develop training programs that provide clear guidelines and expectations for job performance.
• Provide ongoing feedback and support to help your employees succeed.

Launch Your Own Laundromat Business Today!

Now it’s time to roll up your sleeves & get to work on starting your own profitable & fulfilling business.

Keep in mind that starting a laundromat can be a great way to make money, but it’s not easy & will require plenty of effort and determination.

But with the right location, equipment, marketing tactics, budgeting, and team in place, you can make it happen! So, let’s get to it and start your laundromat journey today.

Leave a Reply Cancel Reply

Your email address will not be published. Required fields are marked *

Name  *

Email  *

Add Comment  *

Save my name, email, and website in this browser for the next time I comment.

Post Comment

BUSINESS STRATEGIES

How to create a laundromat business plan (+ examples)

• Annabelle Amery
• 11 min read

When diving into the world of running a laundromat, one of your first spin cycles should be creating a well-structured business plan. Your laundromat business plan serves as a blueprint for setting goals, defining strategies and projecting your financial journey.

Your plan helps you smooth out any potential wrinkles when you’re starting a business for the first time. Keep reading to learn how to structure your plan, and how to make sure that it works to your advantage.

Looking to promote your business online? Use Wix’s website builder to start making your website , then manage your site, marketing and ads all in one place.

How to create a laundromat business plan in 6 steps

To effectively clean up in the industry, a laundromat business plan will need to outline your service offerings, marketing strategies and financial projections. In the upcoming sections, we will walk you through six critical components of any strong laundromat business plan.

Executive summary

Business and domain names

Market research and analysis

Operations plan

Marketing and advertising

Financial plan

01. Executive summary

The executive summary of a laundromat business plan is a concise overview of the entire plan. It provides readers with a snapshot of the business's goals, strategies and key elements. Writing a clear executive summary is crucial as it sets the tone for the rest of the plan and should encapsulate the essence of the business in a compelling way.

To create an effective executive summary for a laundromat business plan, focus on the following aspects:

Introduce your laundromat business, its core services, and the unique value it offers to customers. Provide a brief overview of your vision and mission.

Define your target demographic, such as students, busy professionals or families. Explain why this market is ideal for your laundromat services.

Highlight what sets your laundromat apart from competitors: your key differentiation. This could be advanced technology, exceptional customer service, convenient location or a focus on sustainability.

Provide a high-level overview of your financial projections, including startup costs, estimated revenue and the timeline for profitability.

If applicable, briefly outline your future growth strategies and expansion plans, such as adding additional locations or services.

02. Business and domain names

Selecting an appropriate business name is a big decision for your laundromat business. It's the foundation of your brand identity and should convey the essence of your services. When brainstorming names, consider using a business name generator for inspiration. Ensure that your name is memorable, easy to pronounce and reflective of your brand values.

Alongside your company name, securing a matching domain name for your business website is crucial. The domain name should closely align with your company name and be easy to remember. Use domain name registrars to check the availability of your preferred name.

Once you’ve landed on your name and business structure, make sure to register your business .

03. Market research and analysis

Including a market analysis and research section in your laundromat business plan is essential for understanding the competitive landscape and crafting a successful marketing strategy. Conduct thorough research to identify your target market's preferences, demographics and behaviors.

By analyzing competitors in your area, you can gain insights into their strengths and weaknesses. This information allows you to position your laundromat effectively, highlighting your unique value proposition. Additionally, a SWOT analysis helps you identify internal strengths and weaknesses and external opportunities and threats, guiding your strategic decisions.

04. Operations plan

The operations plan details the practical aspects of running your business efficiently and provides insights into location, premises, equipment and staffing needs.

Outline the location selection process, taking into consideration factors like foot traffic, accessibility and proximity to your target market. Describe the layout of your laundromat, including the arrangement of washing and drying machines, folding areas and seating.

Discuss the equipment you plan to use. Include specifications for washers, dryers, vending machines and any other amenities. Address staffing needs, detailing the roles of attendants, maintenance personnel and customer service representatives.

05. Marketing and advertising plan

Incorporate a comprehensive marketing and advertising plan that outlines how you intend to attract and retain customers.

Make sure to develop your branding strategy, too, which includes your logo, laundromat slogan , color scheme and overall visual identity. If you’re not sure where to start, use a logo maker to get the creative juices flowing.

Outline both your online and offline marketing tactics, laying out any promotional campaigns you plan to run (think: discounts for first-time customers, loyalty programs and referral incentives). Think of other avenues to promote your site, such as creating a business website , managing online reviews and partnering with local businesses.

06. Financial plan

The financial plan section projects the financial aspects of your business. List your startup costs, including equipment purchases, your lease, facility renovation, permits, licenses and initial marketing expenses. Estimate ongoing operating expenses like utilities, maintenance, insurance and staffing costs.

After that, develop a revenue forecast based on the number of machines, usage rates and the pricing structure. Outline your pricing strategy, considering local market trends and competitor pricing.

Last but not least, you’ll want to detail funding sources for your startup, whether it's personal savings, loans, investments or grants. Provide a clear timeline for achieving profitability, considering factors like customer acquisition rate and seasonal fluctuations.

Examples of laundromat business plans

Below are two business plan examples for hypothetical laundromat businesses. These plans include all the sections discussed previously and can act as a starting point for your own plan.

Draft business plan 1: FreshWash Laundromat

FreshWash Laundromat is a cutting-edge self-service laundry facility located in a prime urban area. Our mission is to provide customers with a convenient, efficient and environmentally friendly laundry experience. With a commitment to modern technology, exceptional customer service and sustainable practices, we aim to redefine the way people approach laundry.

Our target market includes urban professionals, college students, and young families seeking a hassle-free laundry solution. We stand out from competitors by offering contactless payment options, energy-efficient machines and a relaxing lounge area for customers.

In our first year of operation, we project revenue of $150,000, growing to $200,000 in the second year. With the success of our initial location, we plan to expand to additional neighborhoods in the third year, achieving a 10% market share.

Company and domain names

We have chosen "FreshWash Laundromat" as our company name to reflect our commitment to providing fresh and clean laundry services. The domain name "FreshWashLaundry.com" complements our brand identity and serves as a user-friendly online platform for customers to explore our services and offerings.

Market analysis and research

Our marketing analysis reveals a growing demand for convenient and modern laundromat services in urban areas. By conducting competitor analysis, we've identified opportunities to differentiate ourselves through cutting-edge technology, customer engagement and sustainable practices.

Our laundromat will be strategically located near residential complexes and commercial areas, maximizing foot traffic. The facility will feature advanced washing and drying machines, comfortable seating, free Wi-Fi and vending machines. We'll employ attendants for customer assistance and maintenance.

Marketing and advertising plan

Our marketing strategy focuses on creating an engaging online presence through social media platforms, local advertisements and partnerships with nearby businesses. We'll offer promotional campaigns, loyalty programs and referral incentives to attract and retain customers. Our website will provide information about services, pricing and convenient online booking options.

Startup costs

Lease and facility setup: $50,000

Washing and drying machines: $70,000

Renovation and decor: $20,000

Marketing materials: $5,000

Initial operating expenses: $10,000

Funding sources

Personal savings: $40,000

Small business loan: $70,000

Revenue projections

Year 1: $150,000

Year 2: $200,000

Year 3: $250,000

Break-even analysis: Expected break-even point within the first year.

Draft business plan 2: EcoClean Laundromat

EcoClean Laundromat is a revolutionary self-service laundry facility that combines convenience with environmental responsibility. Our goal is to offer customers an eco-friendly alternative for their laundry needs, using energy-efficient machines, biodegradable detergents and water-saving technologies.

Our target market comprises environmentally conscious individuals, families and students seeking to reduce their ecological footprint. Our unique value proposition lies in promoting sustainability while providing top-notch laundry services.

We anticipate revenue of $120,000 in the first year of operation, growing to $150,000 in the second year. Our expansion plans include collaborating with local sustainability organizations to further raise awareness and community engagement.

"EcoClean Laundromat" aligns perfectly with our commitment to environmentally friendly practices. Our domain name, "EcoCleanLaundry.com," reinforces our brand message and offers customers a seamless online experience to learn about our services and book appointments.

Our market analysis highlights a growing trend towards eco-conscious consumer behavior. By researching competitors and industry trends, we've identified opportunities to cater to individuals who prioritize sustainability in their choices.

EcoClean Laundromat will operate in a central location with a focus on energy efficiency and water conservation. We'll use modern washing machines that require less water and energy, and biodegradable detergents that minimize harm to the environment. Our facility will offer educational materials to promote eco-friendly laundry practices.

Our marketing strategy emphasizes online and offline channels to reach our target audience. We'll use social media platforms to share tips on sustainable living and promote our eco-friendly services. Collaborations with local environmental organizations and participation in community events will further enhance our visibility.

Lease and facility setup: $40,000

Energy-efficient machines: $60,000

Renovation for eco-friendly features: $15,000

Marketing materials: $3,000

Initial operating expenses: $7,000

Personal savings: $30,000

Green business grant: $50,000

Year 1: $120,000

Year 2: $150,000

Year 3: $180,000

Why should you create a laundromat business plan? Top benefits to keep in mind

A business plan  can take shape in many different ways, but a well-structured plan can offer the following benefits.

Raising money for your business :  Your laundromat business plan can help you gain the trust of potential investors, partners or lenders specifically interested in the world of laundry. It shows you've done your research, know the ins and outs of the laundry game, and have a clear plan for making a clean profit.

Mapping out your resources:  Your plan helps you sort out all the laundry-specific essentials you need to launch and operate your laundromat successfully. From washers and dryers to detergents, seating, signage and even coin exchange machines, it's all there. This detailed resource plan ensures you don't miss a single sock and allows you to create an accurate budget tailored to the laundromat business.

Staffing:  Your laundromat business plan covers your staffing needs. Whether you're hiring attendants, maintenance experts or front desk staff, defining these roles helps estimate labor costs, ensuring the efficient operation of your laundromat.

Mastering the market:  Your plan dives deep into the laundromat market—understanding your competition, pinpointing your target customers and staying ahead of laundry trends. This insight is essential to find your unique selling points within the laundry world and tailor your offerings to meet the specific demands of laundry enthusiasts.

Operating smoothly:  Your business plan spells out the nuts and bolts of how your laundromat operates, from customer entry to equipment use and payment methods unique to the laundry industry. This meticulous level of detail ensures smooth operations and happy customers, specifically within the laundromat setting.

Anticipating any challenges:  By conducting a SWOT (strengths, weaknesses, opportunities, threats) analysis within the laundry context, your plan helps you spot potential wrinkles in the laundry cycle.

Painting the big picture:  Your plan pushes you to set long-term goals and dreams within the laundromat business. This vision guides your decisions, growth plans, and investments, ensuring your laundromat stays on the path to becoming a reputable and successful laundry hub within your community.

Read more about how to start a service business .

Laundromat business plan FAQ

What types of equipment are needed for a laundromat.

The most essential equipment for a laundromat includes washing machines, dryers, detergent dispensers, seating, and coin exchange machines. Depending on your target market and services offered, you may also need additional equipment such as ironing stations or garment steamers.

How much does it cost to open a laundromat?

Do i need any special permits or licenses to open a laundromat, how can i make my laundromat more eco-friendly, how do i choose the best location for my laundromat, what legal considerations should i keep in mind when opening a laundromat business, how can i effectively market my laundromat, what operational challenges can i expect in running a laundromat, how do i determine the pricing strategy for my laundromat services, how often should i review and update my laundromat business plan, is it better to buy an existing laundromat or start one from scratch, how can technology enhance the customer experience in a laundromat, other service business ideas you might be interested in pursuing.

Got another type of business in mind? Check out these guides as well as other service business examples .

How to start an online business

How to start a consulting business

How to start a fitness business

How to start a fitness clothing line

How to start a makeup line

How to start a candle business

How to start a clothing business

How to start an online boutique

How to start a T-shirt business

How to start a jewelry business

How to start a subscription box business

How to start a beauty business

How to start a trucking business

How to start a construction business

How to start a landscaping business

How to start a food business

How to start a vending machine business

How to start a contractor business

How to start a coaching business

How to start an eCommerce business

How to start a dropshipping business

How to start a farming business

How to start a plumbing business

How to start a food prep business

How to start a rental property business

Want to create another type of business plan?

How to create a real estate business plan

How to create a flower business plan

How to create a medical supply business plan

How to create a car wash business plan

How to create a contractor business plan

How to create a DJ business plan

How to create a dog walking business plan

How to create a clothing line business plan

How to create a construction business plan

How to create a painting business plan

How to create a plumbing business plan

How to create a rental property business plan

How to create an eCommerce business plan

How to create a bar business plan

How to create a photographer business plan

How to create a cleaning business plan

How to create a restaurant business plan

How to create a coffee shop business plan

Related Posts

How to start a laundromat business in 7 steps

Laundromat marketing to press out profits

31 laundromat slogans to soak up brand loyalty

Was this article helpful?

Laundromat business plan template + PDF

This guide presents the sophisticated AI Business Plan Generator template, meticulously tailored for entrepreneurs eager to kickstart or enhance their laundromat business endeavors. It's worth noting that the names and financial projections mentioned herein are purely for illustrative purposes, serving as educational aids to steer your business planning journey. These examples are thoughtfully chosen to showcase how you can personalize your own AI-generated Laundromat Business Plan, empowering you to tackle obstacles and seize opportunities within the laundromat industry.

For those in pursuit of a tailored solution, we provide a downloadable 'Laundromat Business Plan PDF' . This document is indispensable for entrepreneurs committed to crafting a compelling and strategic roadmap for launching or expanding their laundromat services. The 'AI Business Plan Generator' acts as an exhaustive guide, offering profound insights into the laundromat landscape. Equipped with this tool, you'll adeptly navigate and elevate your laundromat business, harnessing the prowess of AI for unparalleled strategic planning.

How to create a laundromat business plan

Crafting your customized laundromat business plan is effortless with our AI Business Plan Generator. Simply click 'Generate your business plan' and respond to a series of tailored inquiries regarding your laundromat venture. Our cutting-edge AI technology will analyze your responses to produce a business plan that seamlessly aligns with the goals and requirements of your laundromat enterprise. This efficient and user-friendly approach takes just 5-10 minutes, delivering a thorough and organized plan. Our platform offers the flexibility to adjust and refine your plan, ensuring it accurately reflects your distinct vision for your laundromat business. Once completed, your plan is available for download, serving as a precise and comprehensive roadmap for launching and expanding your laundromat venture. Harness the power of our AI business plan generator, specifically designed for laundromat businesses, to elevate your strategic planning endeavors.

Laundromat business plan sample

Executive summary, business description, market research and analysis, swot analysis.

• Organizational Structure and Management Team

Products or Services

Marketing and sales strategy, operations plan, financial projections, risk analysis.

Otters Laundromat emerges as a pioneering force within the laundromat industry, strategically positioned in the bustling urban landscape of New York. With an unwavering commitment to offering high-quality, convenient, and eco-friendly laundry solutions, our business caters to the diverse needs of busy professionals, college students, and families seeking efficient laundry services. At the core of our offerings are our state-of-the-art self-service washing and drying facilities, professional drop-off laundry services, an innovative monthly laundry subscription model, and the sale of environmentally friendly detergents. These services are carefully designed to meet the dynamic demands of our target market, embodying our mission to revolutionize the traditional laundry experience while emphasizing sustainability and customer satisfaction.

Founded in 2023 by Alex Martin, a visionary entrepreneur with over a decade of experience in the laundromat sector, Otters Laundromat has quickly distinguished itself as a market leader, adept at blending convenience with environmental conscientiousness. Under Alex's leadership, our management team, which boasts extensive expertise in operations, marketing, and financial management, drives our strategic direction, ensuring operational excellence and superior service delivery. Together, we are dedicated to establishing Otters Laundromat as the premier choice for laundry services in New York, fostering strong community ties and building lasting customer relationships.

Our financial projections for the next five years demonstrate robust growth, with anticipated revenues increasing from $250,000 in the first year to $560,000 by year five. This growth is underpinned by strategic investments in marketing, technological innovations, and operational efficiencies, aimed at expanding our customer base and enhancing profitability. We project net profits to rise steadily, from $50,000 in the first year to $168,000 by the fifth year, reflecting our focus on scaling the business, controlling costs, and maximizing revenue potential. These projections are supported by a comprehensive marketing and sales strategy that leverages digital and traditional channels to engage our target audience, alongside a competitive pricing model that balances affordability with value.

In alignment with our commitment to sustainability and customer convenience, we continuously explore opportunities to introduce new services, such as mobile laundry pickups and deliveries, and to integrate advanced technologies that streamline service booking and management. Branded as Otters Laundromat, we seek to protect and amplify our unique identity through trademarking efforts, ensuring our brand's integrity and market positioning.

Our operational plan details meticulous attention to service delivery processes, quality control, and inventory management, ensuring seamless daily operations and high standards of customer service. Strategic supply chain relationships and rigorous facility and equipment maintenance protocols underpin our operational efficiency, enabling us to meet and exceed customer expectations consistently.

Mindful of the challenges inherent in our industry, our risk analysis identifies potential market, operational, and financial risks while outlining effective mitigation and contingency strategies. Comprehensive insurance coverage, adherence to legal and regulatory requirements, and proactive financial management further reinforce our resilience and strategic preparedness.

In summary, Otters Laundromat stands at the forefront of the laundromat industry, distinguished by our innovative service model, commitment to sustainability, and unwavering focus on customer satisfaction. With solid financial foundations, a strategic growth plan, and a dedicated team, we are poised to capitalize on market opportunities, navigate potential challenges, and achieve sustained success. Our business represents a compelling investment opportunity for stakeholders looking to be part of a forward-thinking, eco-friendly, and customer-centric enterprise set to redefine the laundry service landscape.

Laundromat business plan template

Otters Laundromat, located in the heart of New York, is a state-of-the-art laundromat service that caters to a wide array of customers, including busy professionals, college students, and families of nearby communities. We pride ourselves on offering top-tier laundry services, ranging from self-service washing and drying to convenient drop-off laundry services, along with a monthly subscription for unlimited laundry. Otters Laundromat is housed in a strategically chosen location that maximizes accessibility for our target market, ensuring we are a cornerstone in the daily lives of our customers.

The laundromat industry, characterized by its essential service to the urban population, has evolved over the years from mere utility to a community-centric service provider that values eco-friendliness, convenience, and quality. Otters Laundromat sits at the intersection of these values, setting itself apart in a crowded market space. As the trend towards eco-conscious living continues to gain momentum, our emphasis on using energy-efficient machines and selling eco-friendly detergents places us at the forefront of this industry shift.

Established in 2023 by Alex Martin, a seasoned entrepreneur with over a decade of experience in the laundromat business, Otters Laundromat was born out of a vision to revamp the traditional laundromat experience, merging convenience with quality and eco-consciousness. The inception of Otters Laundromat was driven by the realization that the local market was underserved in terms of high-quality, sustainable laundry services. Our background in understanding the intricate dynamics of the laundromat sector, coupled with an acute awareness of customer needs, has positioned us as a vanguard in the industry.

Our mission statement, "To provide the community with an eco-friendly, convenient, and top-quality laundry experience," encapsulates our business ethos and guides our operational framework. Otters Laundromat is committed to enhancing the quality of life of our customers by offering services tailored to their busy lifestyles, while also contributing positively to environmental sustainability.

Legally structured as a Limited Liability Company, Otters Laundromat combines the benefits of partnership’s flexibility and the corporation’s limited liability. This legal form was chosen to optimize operational flexibility, promote growth, and protect the personal assets of the owner, Alex Martin, and the key management team involved in the day-to-day operations.

The long-term potential of Otters Laundromat is vast, with the laundromat industry showing continual growth, especially in metropolitan areas like New York. As the city's population continues to rise, along with a growing trend towards renting without in-unit laundry facilities, the demand for high-quality laundromat services is expected to increase. Our strategic focus on combining technology, environmental sustainability, and customer service excellence positions Otters Laundromat not just as a business that meets an existing need but as an essential community service with the potential for significant growth and expansion. With plans to incorporate advancements such as online booking for drop-off services and potentially mobile laundry services, Otters Laundromat is poised for success.

Sustainable practices, community engagement, and continuous innovation are at the core of Otters Laundromat’s long-term strategy. By adhering to these principles, we aim to not only achieve financial success but also to foster a sense of community, contribute to the environmental sustainability of our operations, and redefine the laundromat experience for our customers. Born out of a deep understanding of our industry and a clear vision for the future, Otters Laundromat stands ready to navigate the challenges and opportunities that lie ahead, making us a promising venture for investors and an invaluable asset to the community we serve.

The laundromat industry is a robust and essential sector within the urban fabric, offering significant growth potential and resilience in the face of economic fluctuations. As per the latest data, the U.S. laundromat market generates approximately $5 billion in annual revenue, with a projected growth rate of 1.5% annually over the next five years. This growth is supported by historical data indicating a steady increase in demand for laundromat services, driven by urbanization, increased rental living, and the rising need for convenient and efficient laundry solutions.

Otters Laundromat operates within this thriving industry, targeting a specific market segment in New York, where the population density and high percentage of rental properties create a conducive environment for laundromat services. Our target market includes busy professionals, college students, and families in the locality, which we estimate to encompass over 50,000 potential customers within a 5-mile radius of our location. Given the total sales volume of laundromats in similar urban areas, we project a revenue potential of up to $2 million annually in this segment, aiming to capture a market share of 5% within our first three years of operation.

Customer demographics within our target market primarily include individuals aged 18-45, with a nearly equal distribution between males and females. Approximately 60% of this demographic are college-educated, with an average annual income level ranging from $45,000 to $75,000, predominantly residing in rental properties without in-unit laundry facilities. These characteristics underscore the demand for affordable, efficient, and high-quality laundry services.

The average price point for laundromat services in New York ranges from $2.50 to $5.00 per load for washing and from $1.50 to $2.50 for drying. Otters Laundromat intends to adopt a competitive pricing strategy that offers value through superior service quality, environmentally friendly options, and convenient service features such as our drop-off and subscription services, positioning our average price point at approximately $3.75 for washing and $2.00 for drying.

Considering our main competitors, "Suds and Bubbles Laundrette" and "Clean Wave Laundromat," annual revenues are estimated at $300,000 and $250,000, respectively, indicating a market share of approximately 2% for each within our targeted segment. Otters Laundromat aims to exceed these figures by leveraging advanced technology, superior customer service, and marketing strategies focused on engaging our target demographic effectively.

Consumer behavior trends have shifted significantly in recent years, with an increasing preference for subscription-based services, eco-friendly products, and high-quality, convenient service experiences. These trends align with our service offerings, which are designed to meet these evolving customer needs, thereby presenting an opportunity for capturing a greater market share.

Economic indicators relevant to our market include an average disposable income level of $60,000 in our target demographic, a relatively low unemployment rate of 4% within the area, and a consumer confidence index that has remained stable over the past year. These indicators suggest a favorable economic environment for the laundromat industry, with sufficient disposable income to support discretionary spending on services such as those offered by Otters Laundromat.

Regulatory costs and compliance expenses are estimated to amount to approximately $10,000 annually, covering licensing, environmental compliance, and operational standards specific to New York. Barriers to entry in this industry are moderate, primarily encompassing the initial capital expenditure required for state-of-the-art equipment, estimated at $80,000, and marketing expenses to establish brand presence, projected at $20,000 for the first year. Operational costs, including rent, utilities, and payroll, are estimated at $150,000 annually, highlighting the financial considerations necessary for sustaining and growing a laundromat business in this competitive landscape.

In conclusion, Otters Laundromat is positioned to enter and expand within the laundromat industry by leveraging detailed market research and analysis, addressing the specific needs of our target market, and navigating the operational and regulatory environment effectively.

Organizational Structure and Management

Otters Laundromat is structured to ensure efficiency, agility, and quality of service, adopting a flat organizational hierarchy conducive to swift decision-making and a collaborative work environment. Our organizational chart delineates clear roles and responsibilities, facilitating efficient operations and a customer-centric approach.

At the top of our organizational structure is the Owner and Manager, Alex Martin, who oversees all strategic and operational facets of Otters Laundromat. Reporting directly to Alex are three key positions: Operations Manager, Marketing Manager, and Financial Manager. This core management team is supported by a staff of customer service associates, maintenance technicians, and a cleaning crew, ensuring the smooth daily operation of our facilities.

Management Team

- Alex Martin (Owner and Manager): Alex brings over a decade of industry experience, having previously managed multiple laundromat operations. With a Bachelor’s Degree in Business Administration, Alex's leadership underpins the strategic direction, operational efficiency, and customer service ethos of Otters Laundromat.

- Jordan Lee (Operations Manager): Jordan oversees the day-to-day operations, machine maintenance, and staff management. With five years of experience at Otters Laundromat and a certification in Laundry and Dry Cleaning Operations, Jordan ensures that our services run smoothly and effectively.

- Sam Rivera (Marketing Manager): Sam, holding a Master’s Degree in Marketing, spearheads our marketing initiatives, focusing on digital campaigns, community engagement, and customer loyalty programs. Sam’s innovative strategies have significantly increased our local market presence.

- Casey Kim (Financial Manager): With a Bachelor's Degree in Finance and a CPA certification, Casey oversees all financial aspects, including budgeting, financial planning, and analysis. Casey’s expertise ensures the financial health and strategic growth planning of Otters Laundromat.

Staffing Needs

Currently, Otters Laundromat employs a team of 10 customer service associates, responsible for assisting customers, handling transactions, and ensuring a welcoming environment. Additionally, we have two maintenance technicians who maintain and repair equipment and a three-person cleaning crew who manage the cleanliness of the facility. As we plan to expand our services, including the introduction of a mobile laundry service, we anticipate the need for additional staff, including delivery drivers and mobile app developers, over the next two years.

Human Resources Policies and Practices

Our human resources policies are designed to create a supportive, inclusive, and productive workplace. We offer competitive salaries, health benefits, and opportunities for professional development. Recognizing the importance of work-life balance, we provide flexible working hours and prioritize employee well-being. We are committed to equal employment opportunities, fostering a diverse and discrimination-free workplace. Regular training sessions ensure that our staff is up-to-date with the latest industry standards and practices.

External Advisors and Consultants

To complement our in-house expertise, we engage with external advisors and consultants, including a legal advisor to oversee compliance and regulatory matters, an environmental consultant to ensure our operations are eco-friendly and sustainable, and a technology consultant to assist in the development of our mobile app and IT infrastructure. These partnerships enable us to navigate complex legal landscapes, adhere to environmental best practices, and leverage technology to enhance our service offerings.

In conclusion, Otters Laundromat’s organizational structure and management team are the backbone of our operation. With a clear hierarchy, dedicated professionals, and supportive human resources policies, we are well-positioned to achieve our strategic objectives and serve the community with exceptional laundry services. As we look to the future, our focus on staff expansion, continuous training, and external advisory will be integral to sustaining growth and ensuring operational excellence.

Otters Laundromat offers a comprehensive range of laundry services designed to meet the demands of our target market, including busy professionals, college students, and families residing in New York. Our primary offerings include self-service washing and drying, drop-off laundry service, laundry subscription service, and the sale of eco-friendly detergents. Each service is crafted to provide maximum convenience, affordability, and quality, leveraging the latest technology in laundry equipment and environmentally friendly practices.

Self-Service Washing and Drying: Our facility houses state-of-the-art, eco-friendly washing and drying machines available in various sizes to accommodate a wide range of needs, from single-person loads to large families' laundry. Customers can use these machines 24/7, ensuring convenience regardless of their schedule. Our machines are equipped with the latest technology to save water and electricity, thereby supporting our commitment to sustainability.

Drop-Off Laundry Service: Recognizing the fast-paced lifestyle of our customers, we offer a drop-off service where customers can leave their laundry with us and have it professionally cleaned, dried, and folded, ready for pick-up within 24 hours. This service is ideal for those who prioritize time and convenience.

Laundry Subscription Service: For our regular customers, we offer a monthly subscription service that allows unlimited laundry washing and drying at a flat rate. This service is designed to provide affordability and convenience, especially appealing to families and students who require regular laundry services.

Eco-Friendly Detergents: In line with our commitment to environmental sustainability, we sell eco-friendly, hypoallergenic laundry detergents. These products are gentle on clothes and the environment, catering to health-conscious customers who are sensitive to traditional detergents.

Unique Selling Points or Competitive Advantages: What sets Otters Laundromat apart is our focus on eco-friendliness and technology. Our machines are among the most energy and water-efficient on the market, and our detergents are specially selected for their low environmental impact. Additionally, our services are designed with the utmost convenience in mind, from 24/7 availability to quick turnaround times, all at competitive price points.

Development Stage: Currently, Otters Laundromat is fully operational with all the aforementioned services available to our customers. Looking forward, we plan to expand our offerings to include a mobile laundry service that will pick up and deliver laundry directly to our customers' homes, further enhancing our value proposition. Digital integration through a bespoke app is also in the pipeline, which will streamline booking, payments, and service tracking.

Intellectual Property Status: While the nature of our business does not lend itself to patents, we are in the process of trademarking the Otters Laundromat brand, including our unique logo and service marks. This will protect our brand identity and ensure that our market position is secured against potential imitators.

Production Process: Our production process involves several key steps to ensure the highest quality of service. For our drop-off service, laundry is sorted by color and fabric type, washed with our eco-friendly detergents in the appropriate machines, dried, folded, and finally packaged for pick-up. Maintenance routines for our machines are scheduled regularly to ensure they operate at peak efficiency, reducing downtime and ensuring a seamless customer experience.

Supplier Information: Our eco-friendly detergents are sourced from reputable suppliers known for their sustainability practices and product quality. These relationships are vital to our commitment to environmental responsibility, and we work closely with our suppliers to ensure a constant supply of these products, enabling us to meet our customers' needs consistently and effectively.

In summary, Otters Laundromat is positioned as a modern, eco-conscious, and customer-friendly service provider in the laundromat industry. Our current services and planned future expansions are designed to solidify our market position and meet our customers' evolving needs.

Laundry business marketing plan

Otters Laundromat's marketing and sales strategies are crafted to ensure we effectively reach our target market of busy professionals, college students, and families in New York, promoting our unique value proposition of convenience, quality, and eco-friendliness. Our comprehensive approach encompasses a mix of digital and traditional marketing, a customer-centric sales strategy, competitive pricing, strategic distribution channels, robust promotion and advertising planning, and exemplary customer service policies.

Marketing Strategy: Our marketing strategy focuses on digital channels to reach our tech-savvy target audience, supplemented by traditional methods for broader community engagement. We will leverage social media platforms like Instagram, Facebook, and Twitter to showcase our services, highlight customer testimonials, and share eco-friendly laundry tips. Our website will serve as a central hub, offering detailed service information, pricing, and a blog with valuable content on sustainable living practices. Email marketing campaigns will keep our customers informed about promotions, new services, and loyalty rewards. To engage the local community and build brand awareness, we will participate in local events, sponsor college activities, and collaborate with apartment complexes, offering exclusive deals to their residents.

Sales Strategy: Our sales strategy is rooted in providing exceptional customer experiences that encourage repeat business and word-of-mouth referrals, the most potent sales drivers in our industry. Our frontline staff, trained in customer service excellence and product knowledge, will act as our primary sales team. They will be incentivized to upsell services like our subscription plans or eco-friendly detergents by highlighting long-term savings and environmental benefits. Strategic partnerships with local businesses and campuses will also serve as a sales channel, enabling bulk service deals and fostering a referral network.

Pricing Strategy: Otters Laundromat employs a competitive pricing strategy balanced with premium service offerings. Our self-service rates will be competitive within the local market, with added value from our state-of-the-art, eco-friendly machines and amenities. The drop-off service and subscription plans will be priced to offer convenience and value, encouraging recurring revenue. Our eco-friendly detergents will be competitively priced, appealing to environmentally conscious consumers willing to invest in sustainable products. Seasonal promotions and loyalty discounts will also be implemented to reward regular customers and attract new ones.

Distribution Channels: Our primary distribution channel is our strategically located Laundromat facility, accessible 24/7 to cater to our customers' varying schedules. The introduction of a mobile app and online booking system will open up a new distribution channel, allowing customers to access our services digitally, schedule pickups, drop-offs, and manage their subscriptions. This digital extension aims to enhance convenience and accessibility, aligning with modern consumer expectations.

Promotion and Advertising Plans: Our promotion plan includes targeted online ads to reach our demographic segments, leveraging data analytics to ensure efficiency and effectiveness. Special introductory offers for new customers, referral bonuses for existing customers, and seasonal promotions will drive initial trials and encourage loyalty. Local radio spots, community bulletin board ads, and participation in community events will raise awareness in the broader local area. Cross-promotions with local businesses will also extend our reach.

Customer Service Policies: Customer satisfaction is paramount. Our policies focus on providing a seamless, friendly, and helpful service experience. Transparent pricing, clear communication of service features, and a no-quibble re-clean policy for any service not meeting customer expectations underline our commitment to quality. Feedback channels via our website, app, and in-store will ensure customers' voices are heard and acted upon, fostering a culture of continuous improvement and customer-centricity.

In conclusion, Otters Laundromat's marketing and sales strategy is designed to build a strong brand presence in New York, attract and retain a loyal customer base, and establish the laundromat as a leading provider of eco-friendly laundry services. Through targeted marketing efforts, strategic pricing, comprehensive distribution channels, aggressive promotion, and a focus on exceptional customer service, we aim to achieve our business objectives and drive sustainable growth.

The Operations Plan for Otters Laundromat details the systematic approach to our daily operations, ensuring efficiency, quality, and customer satisfaction in the delivery of our laundry services. This plan encompasses our operational workflow, service delivery processes, quality control measures, inventory management, supply chain strategies, and facilities and equipment requirements.

Operational Workflow: Otters Laundromat operates on a 24/7 basis to accommodate the schedules of our diverse clientele, including busy professionals, college students, and families. Our daily operations are structured around three primary services: self-service washing and drying, drop-off laundry service, and the sale of eco-friendly detergents. The self-service area is equipped with user-friendly, coin-operated machines, allowing customers to manage their laundry independently. Attention is paid to maintain cleanliness and orderliness for optimal customer experience. The drop-off service is managed by our trained staff, who ensure that each customer’s laundry is washed, dried, folded, and packaged meticulously for pickup. Sales of eco-friendly detergents are handled at the front desk, where staff can also provide product information and recommendations.

Service Delivery Processes: For our drop-off service, a streamlined process is in place to manage the inflow and outflow of laundry efficiently. Upon receiving laundry from customers, items are tagged, inventoried, and sorted according to color and fabric type. Laundry is then washed using our eco-friendly detergents and settings appropriate for each load. After washing and drying, clothes are folded, packaged, and stored for customer pickup. Each step is documented in our system, enabling us to track progress and notify customers when their laundry is ready.

Quality Control Measures: Quality control is integral to our operations. We conduct regular maintenance checks on all machines to ensure they are working efficiently and effectively. Random spot checks are also performed on processed laundry to ensure washing, drying, and folding meet our high standards. Staff are trained in customer service and laundry handling techniques that emphasize garment care and satisfaction. Feedback from customers is regularly solicited and reviewed to identify areas for improvement.

Inventory Management: Inventory management focuses on maintaining optimal levels of laundry detergents, fabric softeners, and packaging materials. We employ a just-in-time (JIT) inventory system to minimize storage needs and reduce waste. Automated inventory tracking is utilized to monitor supplies and trigger reorders when levels approach pre-set thresholds. This system helps us avoid overstocking and understocking, ensuring that we always have necessary supplies on hand without excessive expenditure on storage.

Supply Chain Management: Our supply chain is streamlined to ensure consistent and timely delivery of high-quality, eco-friendly detergents and operational supplies. We have established relationships with multiple reputable suppliers to mitigate risks of stockouts and ensure competitive pricing. Regular reviews of supplier performance and negotiations ensure we maintain cost efficiency without compromising on quality.

Facilities and Equipment Needs: Otters Laundromat is equipped with industrial-grade, energy-efficient washers and dryers, which are essential to our operations. Our facility includes well-organized laundry areas, comfortable waiting lounges with Wi-Fi, and a service desk for drop-off and detergent sales. Regular investment in the maintenance and upgrade of our equipment is prioritized to keep pace with technological advancements and ensure operational efficiency. Security systems, including surveillance cameras and secure access, protect our facilities, employees, and customers' belongings.

In conclusion, our Operations Plan is designed to ensure that Otters Laundromat operates smoothly and efficiently, providing high-quality laundry services to our customers. Through meticulous attention to service delivery processes, quality control, inventory and supply chain management, and the maintenance of our facilities and equipment, we are committed to excellence in every aspect of our operations.

starting a laundromat business plan

Our financial projections for Otters Laundromat over the next five years are designed to provide investors and stakeholders with a comprehensive view of our financial health and business trajectory. These projections, grounded in thoughtful analysis and realistic assumptions, illustrate a path of steady growth in revenue, profitability, and asset accumulation, while simultaneously managing liabilities responsibly.

Starting with our sales forecasts, we anticipate consistent growth across all our services, reflecting increased market penetration and enhanced brand recognition. Our profit and loss projections indicate an escalating net profit margin, a testament to our operational efficiency and effective cost management strategies. Specifically, we expect our revenue to grow significantly, with corresponding increases in cost of goods sold and operating expenses that are proportionately lower than revenue growth, evidencing our scale economies and operational optimizations.

The cash flow projections underscore our robust financial planning, showcasing positive cash inflows and a healthy balance of cash outflows that support business growth while maintaining sufficient liquidity. This financial stability is critical for sustaining operations and funding future expansion efforts.

Our balance sheet forecast reflects a well-structured financial position, with total assets increasing over the years, underpinned by strategic reinvestments fueled by our growing equity and prudent management of liabilities. This balance sheet growth not only strengthens our financial foundations but also positions us to seize future opportunities.

Key financial assumptions underpinning these projections include stable market conditions, moderate inflation rates affecting operational costs, and our ability to maintain competitive price points that attract and retain customers. We've also assumed continued advancements in laundry technology that enhance operational efficiencies, and stable supplier relationships that ensure consistent inventory levels at competitive prices.

Additionally, our financial considerations account for potential market fluctuations, regulatory changes affecting operational costs, strategic investments in marketing to build brand equity, and the allocation of resources towards technological innovations to improve customer service and operational efficiency.

In sum, Otters Laundromat's financial projections reflect a well-considered approach to achieving sustainable growth, profitability, and financial health over the next five years, supported by sound business strategies, operational excellence, and a commitment to quality and customer satisfaction.

Sales Forecast

Profit and Loss Forecast

Cash flow Forecast

Laundromat profit and loss statement

In navigating the complexities of the laundromat industry, Otters Laundromat acknowledges the array of risks that could potentially impact our business. Our risk analysis encompasses market, operational, and financial risks, among others, and outlines the strategies and contingency plans we have developed to mitigate these risks, as well as our approach to insurance and legal considerations.

Market Risks: The primary market risks include fluctuations in demand due to economic downturns, increased competition, and changes in consumer behavior. To mitigate these risks, Otters Laundromat is committed to continuously analyzing market trends and customer feedback to adapt our services accordingly. Our diverse service offerings, including self-service facilities, drop-off services, and eco-friendly product sales, are designed to cater to a broad customer base, thereby reducing our dependency on a single market segment. Furthermore, our marketing strategy is built on a strong online presence and community engagement, ensuring brand visibility and loyalty even amidst changing market dynamics.

Operational Risks: Operational risks stem from potential disruptions in service due to equipment malfunction, supply chain issues, or unforeseen events such as natural disasters. To address these concerns, we conduct regular maintenance of our laundry equipment and have established relationships with multiple suppliers to ensure the continuous availability of detergents and other necessary materials. Additionally, we've developed a comprehensive emergency plan, including backup power sources and an alternative operational site to maintain service continuity in the event of significant disruptions. Training staff in emergency response and maintaining clear communication channels further enhances our preparedness.

Financial Risks: Financial risks include currency fluctuation risks, increased operational costs, and unexpected capital needs. Otters Laundromat's approach to mitigating financial risks involves maintaining a prudent financial management strategy, with careful budgeting, regular financial reviews, and the establishment of a reserve fund to manage unexpected expenses. Our pricing strategy is also designed to provide flexibility, allowing us to adjust service prices in response to significant shifts in operational costs or market conditions. Regularly monitoring economic indicators enables us to anticipate and react to potential financial challenges proactively.

Insurance and Legal Considerations: To safeguard against liability risks, property damages, and other unforeseen events, Otters Laundromat has secured comprehensive insurance coverage, including general liability, property insurance, and business interruption insurance. We also ensure that our operations comply with all relevant local, state, and federal regulations, particularly those related to health, safety, and environmental standards. Retaining a legal advisor ensures that we stay informed about legal and regulatory changes affecting our business and assists in navigating legal matters, contract negotiations, and intellectual property protection.

Contingency Plans: Our contingency plans are designed to address various unforeseen circumstances, ensuring the resilience and sustainability of our operations. These plans include strategies for rapid response to equipment failures, alternative sourcing strategies for supplies, and financial contingencies for managing unexpected drops in revenues or increases in costs. Regular drills and reviews of these plans ensure that our team is well-prepared to execute them efficiently if needed.

In conclusion, while Otters Laundromat operates in an industry susceptible to various risks, our comprehensive risk analysis and mitigation strategies demonstrate our commitment to proactive planning and adaptability. By recognizing potential risks and preparing effectively, we enhance our capacity to navigate challenges, ensuring the long-term success and stability of our business.

Coin operated laundromat business plan

More business plan templates.

Personal trainer business plan

Hostel business plan

Hotel business plan

How to Start a Laundromat Business

The laundromat is a classic business model that’s maintained its popularity for many decades. Laundromats represent a time-tested, low-maintenance business with a near-guaranteed demand and opportunity for expansion. In this article, we’re evaluating this opportunity in full, and walking you through the main steps in pursuing this business model yourself.

What is a Laundromat Business?

You’re surely familiar with what a laundromat is, but you might not know exactly what goes into running a laundry business yourself. A laundromat charges customers to do their laundry. It generally either operates via self-serve coin-operated machines (the most popular model, and also the focus of this article), or through a service desk, in which customers drop off their clothing and it is washed for them.

A laundromat is popular because it is a relatively low-maintenance service business with a consistent demand – provided that it is accessible and that competition does not eat into too much business. Laundromats generally have very high start-up costs, due to the need for land and laundry equipment, such as coin laundry machines (i.e. a dryer and a washer), as well as ongoing operational costs. A successful laundry service is able to offset these costs with a consistent stream of customers.

Below, we’ll examine these variables in more detail, and show you how to set up your laundromat business for success.

Step 1: Research & Plan

Your first step in starting a laundromat business is extensive research, on which you will base a comprehensive business plan . Luckily, laundromats are a highly standardized business with a well-established formula for success. As such, you can access many resources for successfully starting and running a laundromat, but you’ll still want to be aware of key variables, including the following:

• Up-front Costs: Up-front costs to start a laundromat generally total hundreds of thousands (or millions) of dollars, depending on where you are planning to open and how big your laundromat business will be. You’ll need to secure land, purchase new laundromat equipment, and pay to have these machines installed, amongst other cosmetic improvements to the property. On average, the startup cost for a small-medium-sized laundromat business will total between $100,000-300,000 USD.
• Operational Costs: In order to properly budget your plans, you also need to consider the ongoing costs for running your laundromat business. An average small-to-mid-sized (about 2000 sq. ft.) laundry business can expect about $4,000-$8,000 per month in operating expenses, which include utilities (especially water), leasing, insurance, ongoing maintenance, payroll, and miscellaneous expenses.
• Margins: On average, successful laundromats net about 30% gross profit, but it depends on how much gross revenue it generates and how efficiently it is run.

Based on this information, you’ll want to make a comprehensive business plan for how you want to operate your laundromat business. This includes the size, location, number of machines, and how you want to organize your daily operations.

Step 2: Reaching Your Target Market

Once you’re aware of the expenditures and investments that go into starting a laundry business, you need to start planning how your laundromat will differentiate itself for success. In general, a successful laundromat is a combination of two factors: efficient operations and effective business generation.

Generating business is mostly about picking the right location . Often, people simply choose the most accessible laundromat to their location. This also means it’s necessary to set up shop in an area where people require a laundromat, such as near property developments that don’t have on-site laundry or in low-income/student neighborhoods. You also want to be sure that you are accessible within their schedule, which is a major reason why many laundromats stay open 24 hours.

Additionally, you must price competitively . An average laundromat will charge roughly $3 for a complete wash/dry cycle. Some laundromats also sell additional goods , including snacks from vending machines, laundry supplies, etc. You can further improve the customer experience by providing them with entertainment while they wait (showing movies, providing or selling magazines/books, etc.)

Basically, you want to give customers a reason to choose your location over competitors. Your marketing efforts will be directed toward this goal of developing a loyal customer base.

Step 3: Form Your Business

Once you’ve done comprehensive research and planning regarding your business idea, and you’re confident in the feasibility of your laundry business venture, then it’s time to start putting your plan into action. The first step is to form your business as a legal entity. The specifics of this process will change depending on your location, which is why you may want to contact a business lawyer. Generally, laundromats are operated as corporations or limited liability companies (LLC) .

You’ll also want to register your laundry business for taxes and open a business bank account to manage your finances.

Step 4: Licenses, Permits, and Insurance

Next, you’ll want to secure the necessary licenses and permits to operate your business. Once again, this depends on your area, and you’ll likely want to retain the help of the same professional.

Specific licenses and permits might apply to your region, and you’ll need to be sure you’re in compliance with these regulations. Typically, these are related to Occupational Health and Safety. If you don’t want to hire someone to help you, see if your municipality has a small business help desk or online resource.

You’ll also want to be sure to get your business insured. A laundromat typically needs general liability insurance , which protects it against unforeseen events in the course of business. There are many other types of insurance available to small businesses, and it will likely be worthwhile to retain the help of a professional to help you navigate this area.

Step 5: Finalize Location

Once your laundry business is registered, licensed, and insured, it’s time to start finalizing the physical aspects of your laundromat. Realistically, finding a location for your business is an ongoing step, rather than one step in the process. You can start surveying locations as soon as you decide to open a laundromat.

In accordance with our advice above, you want a location that will allow you to remain competitive. This means it should be convenient for enough people who require this service. It also should be big enough to efficiently run as a laundromat. Also, keep in mind that laundromats in denser urban areas will tend to be more expensive, as is the case with most property.

Step 6: Secure Equipment

Much like finding a location, you can start looking for laundromat equipment as soon as you decide to go forward with your business plan.

As mentioned above, you want to find new machines, or machines that function “like new.” It might be tempting to save money by purchasing used coin laundry machines, but an experienced laundromat owner will tell you these machines often quickly catch up in maintenance costs. When you consider how often your customers will use your laundry equipment, it’s often most economical to spend the money up front for quality machines

Step 7: Funding

As you consider your land and equipment needs, you’ll need to sort out funding at the same time. You can rent your property, and you can sort out your equipment to be paid in monthly installments, but you’ll still likely need capital to get your business off the ground, including any initial renovations and equipment installations.

Many laundromat owners apply for a small business loan for this reason, which is another reason that we started this list with a comprehensive business plan . You can use this plan to secure funding, by showing the lender that you have a feasible, reliable plan for success.

Step 8: Plan Day-to-day

Once everything is set up and ready, it’s time to plan your day-to-day operations. Using all the information you’ve considered above, it’s time to generate procedures for handling the day-to-day operations of your business. This allows you to standardize the way your business is run so that your time is better spent reacting and planning for the future.

These plans include how you will handle payroll (if you hire employees), insurance claims, routine maintenance, customer inquiries, etc. Basically, anything you’d encounter in the routine of daily business. Of course, this is subject to change as you go and as you learn, but starting with a plan will make it much easier to hit the ground running.

You’ll also want to handle any final administrative details, such as setting up a phone line, making a website, registering on Google Maps, etc. Consider everything that makes it easier for customers to find and contact you.

Step 9: Launch

Once everything is in place, it’s time to launch. By following our advice above and making a detailed plan that works for you, you will give yourself the best chance to succeed in this industry. Laundromats are competitive, but there’s a reason they remain a popular business model. With careful planning, effective marketing, and efficient operations, you can take a piece of this lucrative pie.

Thanks for reading our comprehensive guide to starting a laundromat business. For more popular business models, check out our guide to starting a sticker business .

Chris Ventura

M1 finance vs. robinhood, how to start a sticker business.

• Starting a Business
• Growing a Business
• Small Business Guide
• Business News
• Science & Technology
• Money & Finance
• For Subscribers
• Write for Entrepreneur
• Tips White Papers
• Entrepreneur Store
• United States
• Asia Pacific
• Middle East
• South Africa

Copyright © 2024 Entrepreneur Media, LLC All rights reserved. Entrepreneur® and its related marks are registered trademarks of Entrepreneur Media LLC

How To Start a Laundromat: Costs and Pro Tips If you're an entrepreneur looking to start your own laundromat business, then read on for costs, pro tips, and how-to's on the process.

Feb 15, 2019

Entering into the laundry business can be challenging because there are so many factors to consider — you will need to analyze your target demographic, develop a financial plan, and choose a prime location.

To help alleviate some of your stressors, follow along for a guide on everything you need to know about starting your own laundromat.

Why starting a laundromat could be right for you

People everywhere need clean clothes, so starting a laundromat seems foolproof. Laundromats are self-service facilities (generally coin-operated) where patrons have the space and equipment to wash and dry their clothes without the help of a professional.

Related: How to Start a Coin-Operated Laundry

Laundromats and dry cleaners are not the same, as laundromats are self-service, and dry cleaning is maintained by professionals who complete the task of cleaning special-care clothes for their patrons.

The self-service nature of the business might sound attractive because laundromats can be low maintenance to run. However, before entering any new industry, getting a feel for the lay of the land is essential. To do that, you must weigh the pros and cons of your potential endeavor.

Pros of owning a laundromat

Ready for the perks of owning your own laundromat ? They may include:

• Steady revenue stream
• High return on investment (ROI) potential
• Recession-proof business
• Simplicity of operation
• Work hour flexibility
• Zero eCommerce competition
• Potential for multiple locations
• Low management maintenance

Cons of owning a laundromat

When looking at the downside of owning a laundromat, you may find:

• Capital intensive business
• Barrier to entry
• High utility expenses
• Possible costly repairs

How to purchase and open a laundromat

Now that you've considered both sides of the coin, it's time to get into how to start a laundromat business.

1. Initial research

Before you create a business plan, you'll need to complete some initial research to better understand what ballpark you're in. This step can help guide your business plan and its parameters.

There is no real way to give an exact number on cost because there are so many factors. However, a broad range for how much it may cost to open a laundromat is $200,000 to $500,000.

Factors that can influence cost include:

• New business vs. existing business
• Independent or franchise
• Marketing and advertising
• Employee wages

Related: Start a WaveMax Laundry Franchise

2. Business plan

Once you've completed preliminary research, you'll have a better idea of how much this process will cost and the steps needed. Now that you've got some more information, it's time to create a business plan.

Your business plan should include the following:

• Executive summary
• Business description
• Market strategies
• Competitive analysis
• Design and development plan
• Operations and management plan
• Financial factors

Related: How to Write a Business Plan

3. Secure financing

Starting a new business is no cheap feat, so you will likely need some type of financing. There are many avenues to take regarding this topic, but the Small Business Administration (SBA) is the best place to start. The SBA offers countless resources and guides but can also connect entrepreneurs with interested investors and financiers .

The Small Business Administration can help you to:

• Determine the amount of funding you'll need
• Complete the self-funding process
• Connect with venture capital investors
• Fund your business with crowdsources
• Obtain a small business loan
• Use Lender Match to find SBA-guaranteed loans with verified lenders
• Research SBA investment programs

4. Secure location

Ready to scope out real estate? One of the most significant assets a laundromat business can have is its location. You may need to complete market research to determine whether or not it will succeed in that prospective community.

Ask yourself:

• Are there apartment buildings in the area?
• Do those apartment buildings have washer and dryer units?
• Is there real estate within walking distance of the apartment complex?
• Are there competitor businesses in the area?

Other factors to consider about your location are the potential for:

• Optimal lighting
• Layout with adequate space for equipment, seating, and customers
• Welcoming interior design
• Space for interior and exterior signage
• Accessibility for all customers

5. Choose the type of business structure

As you finalize your business plan, you should also consider what type of business entity you want your laundromat to be. Check out the different types below.

Related: Choose Your Business Structure

Limited Liability Company

A Limited Liability Company (LLC) is a flexible business structure that combines a corporation, partnership, and sole proprietorship.

With this structure, the business owner is legally separate from the business, which dictates tax filing, operations, and management. LLCs are generally safer and more easily manageable than other small business entities.

An S corp is a small business entity that files for federal corporate income tax exemption. Because of the structure of this business, the shareholders are responsible for income, loss, and tax return credits.

Sole proprietorship

A sole proprietorship is a common type of business structure that is a common but riskier choice. It is risky because the business owner is not separated from the business and assumes all financial risks.

Licensing and taxes are simple with this choice, but the weight of the business is all on the owner and their personal finances.

Partnership

If you plan to team up with another entrepreneur in this venture, you may consider a partnership. A partnership is two or more people that share ownership, control, profits, and losses of a business.

In a partnership, the business and the person are the same, much like in a sole proprietorship. This means that the company's legal responsibilities fall upon you and your partners.

6. Choose business name, register the business, obtain IDs, licenses, and permits

At this stage of the process, things are beginning to take shape. It's time to name your business and tackle some legal paperwork.

Choose business name

When registering your business, you will likely need to create a name for your new laundromat. Your business should be named something that reflects the nature of your business and aligns with your brand identity.

Register business

After you've chosen your name, you must register your business . There are four different ways you can do so, which include:

• Entity : State-level protection
• Trademark : Federal-level protection
• Doing Business As (DBA ): No legal protection, but some states require
• Domain name : Online presence shown through website and URL

Obtain IDs, licenses, and permits

You must obtain a federal tax ID to legally open a business bank account, employ a team, and apply for licenses and permits.

Federal and state governments have different requirements for licenses and permits based on your industry. It is always best to stay up-to-date with the latest requirements through information from the SBA .

7. Open a bank account

Having a business bank account that is separate from your personal bank account offers you protection in your business life and balance in your personal life.

The benefits of opening a business bank account include the following:

• Protection and professionalism
• Purchasing power (credit limits)
• Special introductory offers, interest rates, and fees

Choosing a bank is personal to each business owner. Make sure you complete your due diligence and create a pros and cons list for at least three different banks and what they can offer.

8. Secure equipment

Equipment costs can depend on buying an existing laundromat or starting from scratch. If you are buying an operating store, you should check on all the laundry machines' condition.

If you are starting fresh, you may need to research commercial laundry equipment like:

• Industrial washing machines: $700 - $3,000+ depending on size, and top-load versus front-load
• Industrial dryers: $900 - $4,000 depending on size, and top-load versus front-load
• Card system (if you are going to offer credit card payments): Wide range , averaging around $15k if you're adding card readers to all of your laundry machines
• Bill-to-coin change machine: $800 - $7,000
• Water heater system: $10,000+
• Laundry detergent
• Fabric softener
• Laundry carts

There are also comfort items to consider to make your patrons comfortable while they wait for their laundry:

• Vending machines
• Office supplies
• TVs and cable

9. Employees

The next step is assembling a team for your new business. Once your business is up and running, it is relatively low maintenance. However, that does not mean that you will want to be the sole employee.

When it comes time to hire employees, it's vital to business operations that you find a team that is reliable, positive, and full of integrity.

A few ways to get the word out about open positions are:

• Utilize multiple job boards (LinkedIn, Craigslist, Indeed, and flyers)
• Include descriptive job postings with transparent wages and role responsibilities
• Require references and letters of recommendation
• Conduct a thorough interview process

Related: 15 Tips for Improving Your Skills Interviewing Job Candidates

At this stage, everything has started to come together. Before you open, create a marketing plan to promote the grand opening event.

Marketing for the opening can help raise awareness and promote engagement. There are many ways you can market that are low-cost and effective.

Cost-effective marketing tools include:

• Social media posts
• Local business networking
• Word-of-mouth
• Flyers and posters
• Local business collaborations (especially with apartment complexes)
• Offer discounts

In addition to a solid marketing plan, you should also create a Google Business profile.

Google Business profiles make it easy to:

• Display your business hours online
• Communicate with customers
• Maintain general updates
• Read customer reviews to stay in-the-know

Finally, when it comes to the actual grand opening, put a fun spin on your event. Allocate a bit of your budget and make it a neighborhood event.

Splurging on simple things like coffee and donuts, a randomizer wheel of prizes, and other fun promotional items can go a long way if it broadens your customer base and spreads the word about your new business.

Related: No Money? No Problem. 30 Low Budget Marketing Ideas for Your Busines

Pro tips for opening a laundromat business

As an entrepreneur, it's essential to stay as on top of your game as possible. While you continue your journey of being a successful laundromat owner, there are a few critical pieces of advice to remember.

Pro tips for small business owners include:

• Conduct regular SWOT analysis — examining and reflecting on your business is never a bad idea.
• Make customer loyalty a priority and stay involved in your community.
• Maintain a watchful eye on your cash flow.
• Stay creative, adaptive, and passionate.

Related: 4 Tips for Small Business Owners as They Navigate an Economic Downtur

Is starting a laundromat right for you?

Laundromats might sound like a lot of work, but so is any business. The greater truth is that laundromats can be an excellent investment for a business owner because they are generally steady and straightforward businesses. While they might require a hefty startup cost, the profit margins can be worth it in the long run.

No matter the weather (literally and metaphorically), people always need to do laundry. No matter the economy, people need clean clothes. And no matter how much trends change, fresh clothing will never be out of style.

Looking for more guidance? Explore Entrepreneur for advice on starting your own business, managing business finances, and more

Want to be an Entrepreneur Leadership Network contributor? Apply now to join.

Editor's Pick Red Arrow

• Exclusive: Kevin O'Leary Is Launching a New Agency With the Founder of Shazam — Here's Why He Says It's a Game Changer
• Lock Younger Generations Want to Retire By 60. Their Strategy Is a Win-Win for Everyone.
• These Are the AI Skills You Should Learn Right Now, According to the World's Youngest Self-Made Billionaire
• Lock I Worked at Google for 14 Years — Here's What I Had to Unlearn When I Started My Own Company
• Lock New Research Reveals How Much Money Most Side Hustles Make in 1 Month — and the Number Might Surprise You
• Celebrities Are Collaborating on Iconic Meals With Popular Fast-Food Chains — Did Your Favorite Make the Cut?

Most Popular Red Arrow

Cash app will pay $15 million to settle a class action lawsuit — here's how to claim up to $2500.

Eligible users have until November 18 to claim a part of the cash.

This Fast Casual Deli Franchise Averages Nearly 2MM in Net Sales!

McAlister's Deli® offers guests more than hearty sandwiches piled high and sides worth sharing. Through genuine Southern hospitality and friendly conversation, McAlister's Deli aims to make every guest feel special.

Disney's Latest Innovation Is a HoloTile Floor That Seems to Have a Mind of Its Own

Disney demoed the floor this weekend.

63 Small Business Ideas to Start in 2024

We put together a list of the best, most profitable small business ideas for entrepreneurs to pursue in 2024.

Silicon Valley Pioneer and Former YouTube CEO Susan Wojcicki Dies at 56 — Here's How She Transformed the Tech Industry

Wojcicki was Google's 16th employee.

This 32-Year-Old Started a Side Hustle With $3,000 — Now It Makes Over $100,000 a Month: 'I Can't Get Enough'

Sean Hall needed a solution for his health struggles — so he came up with his own.

Successfully copied link

Free Download

Laundromat Business Plan Template

Download this free laundromat business plan template, with pre-filled examples, to create your own plan..

Or plan with professional support in LivePlan. Save 50% today

Available formats:

What you get with this template

A complete business plan.

Text and financials are already filled out and ready for you to update.

• SBA-lender approved format

Your plan is formatted the way lenders and investors expect.

Edit to your needs

Download as a Word document and edit your business plan right away.

• Detailed instructions

Features clear and simple instructions from expert business plan writers.

All 100% free. We're here to help you succeed in business, no strings attached.

Get the most out of your business plan example

Follow these tips to quickly develop a working business plan from this sample.

1. Don't worry about finding an exact match

We have over 550 sample business plan templates . So, make sure the plan is a close match, but don't get hung up on the details.

Your business is unique and will differ from any example or template you come across. So, use this example as a starting point and customize it to your needs.

2. Remember it's just an example

Our sample business plans are examples of what one business owner did. That doesn't make them perfect or require you to cram your business idea to fit the plan structure.

Use the information, financials, and formatting for inspiration. It will speed up and guide the plan writing process.

3. Know why you're writing a business plan

To create a plan that fits your needs , you need to know what you intend to do with it.

Are you planning to use your plan to apply for a loan or pitch to investors? Then it's worth following the format from your chosen sample plan to ensure you cover all necessary information.

But, if you don't plan to share your plan with anyone outside of your business—you likely don't need everything.

More business planning resources

Industry Business Planning Guides

How to Start a Business With No Money

Business Plan Template

Simple Business Plan Outline

How to Write a Business Plan

How to Write a Laundromat Business Plan

How to Write a Business Plan for Investors

10 Qualities of a Good Business Plan

Download your template now

Need to validate your idea, secure funding, or grow your business this template is for you..

• Fill-in-the-blank simplicity
• Expert tips & tricks

We care about your privacy. See our privacy policy .

Not ready to download right now? We'll email you the link so you can download it whenever you're ready.

Download as Docx

Download as PDF

Finish your business plan with confidence

Step-by-step guidance and world-class support from the #1 business planning software

The quickest way to turn a business idea into a business plan

Fill-in-the-blanks and automatic financials make it easy.

No thanks, I prefer writing 40-page documents.

Discover the world’s #1 plan building software

Laundromat Business Plan [Template + Example in 2024]

Whether starting a new business or already running one, you need a business plan if you still need one, including a laundromat business. These plans are usually used for obtaining funding or attracting new partners. Furthermore, it will make it easier for you to attract investors. Lastly, creating a business plan enhances credibility and encourages others to join you.

If you're launching a laundromat business, have a solid business plan. Of course, each business plan is different, so make yours the best you can. To help you with this concern, we will provide an example and template of a laundromat business plan.

With this template and example, you can create your business plan and ensure every necessary element is included. We'll also cover the common concerns and questions you may also have regarding a laundromat business plan.

Without further ado, let's get into it!

How to Write a Laundromat Business Plan?

Every laundromat business plan must have the following sections:

• Executive Summary
• Business Overview
• Products and Services
• Market Analysis
• Marketing Strategy
• Financial Planning
• Operations Plan
• Management Team

Now, let's discuss each section in detail together with examples.

1. Executive Summary

The Executive Summary is the first thing to include in your Laundromat Business Plan. Simply put, this section explains what you want to accomplish as a business and emphasizes what you plan on discussing with the rest of your business plan.

For this reason, it's best to make this section once you're done with the others. It is essential to write a compelling executive summary. Along with its mission statement, this section describes what the company offers. Furthermore, you should describe your experiences in the field you are entering and the reasons for starting your own business.

We all need clean clothes, but not all families can afford washers and dryers. Scrub, and Spin Laundromat provides complete laundry services, including washing, drying, and folding.

By providing retail products, we will meet the demand for easy access to the neighborhood and quality products for easy washing.

With Scrub and Spin Laundromat, you'll get professional service, friendly service, prompt service, and convenience at its finest.

Word of mouth is the most effective advertising method. So there will be no significant newspaper ads. But we'll run specials every week.

Additionally, we will have an incentive program. Referral rewards include two free washes for the customer and a free wash for the referee. Further, we provide clean environments, reliable machines, and prompt service.

Unlike other laundromats, Scrub and Spin Laundromat offers more than one service. Therefore, we want to offer our clients convenience by combining our washing and drying service with these other services.

Among those services are folding, pick-up/delivery, and online reservations. Overall, the convenience we offer makes us stand out.

With our full-service coin-op laundry (washing, drying, and folding), Scrub and Spin Laundromat consistently provide high customer service by providing reliable machines and a clean, enjoyable atmosphere at competitive prices.

2. Business Overview

In a Laundromat Business Plan, you'll find a Business Overview section, which essentially describes your business. Here, you need to include essential information such as the structure of your business, its values, mission, and services or products.

With this information, you will demonstrate how competitive your business is and will be. The business overview section goes by many terms. Some call it the Company Description, Company Summary, or Company Profile.

It is owned and operated by the proprietor, who possesses leadership, management skills, and creativity.

A maintenance/cashier will oversee store- and equipment-related maintenance and retail sales at Scrub and Spin Laundromat.

We will rigorously evaluate each Maintenance/Cashier employee on courtesy, competence, reliability, and sincerity.

The compensation for Mr. John Doe will be lower than it would be if this were his only source of income.

3. Products and Services

From the name itself, the Products and Services Section refers to the part where you will state every product or service (or both) that your business offers. Besides stating such things, you'll also mention how you can manufacture, sell, or deliver these products and services. As such, the next step involves evaluating your product's suppliers, costs, and market position.

The Scrub and Spin Laundromat strives to stand out from other laundromats that might only offer one or two services.

The main focus of Scrub and Spin Laundromat is washing and drying, but we also offer other services to make our customers' lives easier.

These services include prospective pick-ups and deliveries, online memberships, and reservations. We distinguish ourselves from our competitors by being convenient.

4. Market Analysis

The Market Analysis section of your Laundromat Business Plan is the part in which you provide an overview of the market that you will be targeting. The purpose of this section of your business plan is to provide a better understanding of your potential customers and competitors.

The following information should be included in this section:

• Competitive Analysis: Identifying your market's potential competitors
• Customer Analysis: Identifying and quantifying potential customers
• Industry Analysis: Analyzing your industry's general environment

Competitive Analysis : The Scrub and Spin Laundromat strives to stand out from other laundromats that might only offer one or two services.

The services include folding, future pick-up/delivery, online membership and reservations, and the folding and pick-up/delivery. We distinguish ourselves from our competitors by being convenient.

Customer Analysis : The most effective advertising strategy is word-of-mouth. There will be no extensive newspaper advertising campaign. However, we will offer weekly promotions. Referral bonuses will also be offered.

As a welcome gift, customers who recommend another person will also receive two free washes in return. In addition, we provide dependable equipment, helpful services, and a tidy setting.

Industry Analysis : With a competitive price/value ratio, Scrub and Spin Laundromat offers full-service coin-operated laundry (washing, drying, and optional folding) in a pleasant environment.

5. Marketing Strategy

The marketing strategy in a business plan is your business strategy for reaching potential customers. Generally, marketing strategies describe a company's key messages and value propositions to its customers. This part provides information about the target market, where the product can be purchased, and what drives them to buy it.

A study has shown that word-of-mouth advertising is among the most effective business advertising methods.

Regarding newspaper advertising, there are no plans for an extensive campaign. However, we will provide promotions every week for our customers.

We will also offer a referral bonus scheme to encourage you to refer your friends. Those who recommend another person to our business will receive two free washes. In addition, the referee will also get a free wash to welcome them to our business.

It is also our responsibility to ensure that the setting is kept tidy, the equipment is reliable, and the staff is helpful and efficient.

6. Financial Planning

Financial Planning is the process of deciding your financial goals for your business and how you will achieve them based on your current financial situation in the business plan. The financial plan aims to help a business or individual achieve financial success due to their efforts.

Clean clothes are essential to people, and they appreciate them. However, people will likely pay 20 dollars to have someone help wash and fold their clothes. The cost of a washer and dryer may be outside everyone's reach.

Even if they cannot afford them, those who can still need somewhere to do their clothes still need to find them.

Use of Funds : We will spend $30K on start-up expenses. These costs include location fix-up, signage, and legal fees.

Approximately $40,000 is estimated to be spent on purchasing appliances, furniture, and fixtures.

Sources of Funds : Mr. Doe will invest $80,000 of his savings. He will also have $8,000 in accounts payable from some assets purchased. In addition, the plan includes a 10-year SBA-guaranteed loan for $75,000.

If all goes according to plan, he can pay off the SBA loan early, in the third year. However, that detail should be included in the plan.

7. Operations Plan

The Operations Plan outlines how your team will realize your strategic plan by implementing actionable steps. The purpose of this section is to outline each department's or employee's daily, weekly, and monthly responsibilities.

The laundry is located on Long Island, in New York. There will be 1,500 square feet of space that will be devoted to the project. It is ideally situated on one of the neighborhood's main streets, making it a prime location.

Since the store is strategically located in a modest, charming shopping area close to residences of the lower middle class and the needy (after a meticulous inspection of the neighborhood), there are no potential competitors.

Furthermore, the two residential buildings are located close to each other. Locals get most of their services and necessities in a Hispanic neighborhood around the laundry.

8. Management Team

The Management Team is the business plan's section that outlines your entire staff and everyone involved in your business. For your Laundromat Business to succeed, you need an effective management team. Your key players' skills and experiences should be highlighted to prove their ability to grow your business.

You and your team members must have direct industry experience. This experience and expertise should therefore be highlighted. Additionally, you can include any experience you think will be helpful in your business in this section.

Founder and CEO John Doe is driven, diligent, and philosophical. With experience in retail sales, services, and the online world, he offers a wealth of business expertise. Over the years, he has launched several modest enterprises, from physical retail stores to internet hosting companies.

He led five different organizations in high school, so he has a strong sense of leadership. While at NYU, John started two groups. Additionally, he served as President and Vice-President of three large organizations with more than 500 members each.

He was lucky enough to be elected as a senator by the university's student body. His Finance Committee distributed over $500,000 in student funds during his tenure. He also chaired the Student Affairs Committee and the Computer Facilities Committee.

His colleagues and senators appointed him to serve on the NYU Student Foundation board due to his dedication and effectiveness. He was responsible for selecting funding for minority high school students nationwide.

As an entrepreneur, John owns a permanent Flea Market Power Tools Store at the San Diego Flea Market and is President/CEO of a small start-up Internet firm. The business is being conducted at his college with five friends.

Laundromat Business Plan PDF

Do you want to download a laundromat business plan example in PDF?

Here is the download link.

Let us know if you have any questions!

Laundromat Business Plan FAQs

Below are some of the frequently asked questions you may have about Laundromat Business Plans:

What Is a Laundromat Business Plan?

A Laundromat Business Plan is similar to any other type of business plan. It provides detailed information about your business, which makes it a valuable tool for attracting investors, obtaining funding, and working with other companies.

Detailed business information, such as structure and flow, is outlined in a laundromat business plan. In addition, this report contains information about the operation's finances, marketing, and management. Among these are start-up costs, market research, a mission statement, and succession planning for a new business.

Why Is a Laundromat Business Plan Important?

Creating a laundromat business plan is essential before starting your business. With a business plan, you will have a written goal and structure. You will also have a flow you can follow or change as necessary.

Your laundromat business plan is required whenever you take any step, from finding investors to adjusting your pricing strategy to hiring and training employees.

Is Owning a Laundromat Profitable?

Due to its constant demand and the fact that people need assistance with laundry, a Laundromat Business Plan can always be profitable.

Providing superior customer service, either by yourself or through a service provider, will yield profits. Managing your laundromat business will have a great deal of impact on how profitable it is.

You must create a business plan before opening or running a laundromat. With this plan, you will be able to outline your strengths, your competitors, your goals, and your workflow. Further, if you need funding, a great business plan can earn you grants or even attract investors.

You can use this template to create your Laundromat Business Plan with all the necessary details and elements. The examples we made are meant to guide you as you develop a business plan for your company.

Download the report and join our email newsletter packed with business ideas and money-making opportunities, backed by real-life case studies.

I'm Pat Walls and I created Starter Story - a website dedicated to helping people start businesses. We interview entrepreneurs from around the world about how they started and grew their businesses.

Join our free newsletter to get unlimited access to all startup data. We just need your email:

Check your email

If there's a Starter Story account associated with that email you'll get an email with a link to automatically log in. The link will expire in 15 minutes.

Your existing password still works, should you want to log in with it later.

With Starter Story, you can see exactly how online businesses get to millions in revenue.

Dive into our database of 4,418 case studies & join our community of thousands of successful founders.

Join our free newsletter to get access now. We just need your email:

How to Start a Profitable Laundromat Business [11 Steps]

By Nick Cotter Updated Feb 02, 2024

Business Steps:

1. perform market analysis., 2. draft a laundromat business plan., 3. develop a laundromat brand., 4. formalize your business registration., 5. acquire necessary licenses and permits for laundromat., 6. open a business bank account and secure funding as needed., 7. set pricing for laundromat services., 8. acquire laundromat equipment and supplies., 9. obtain business insurance for laundromat, if required., 10. begin marketing your laundromat services., 11. expand your laundromat business..

Before diving into the laundromat industry, it's crucial to understand the market landscape. A comprehensive market analysis will help you identify potential customers, understand competitor strategies, and determine the best location for your business. Here's how to perform a market analysis:

• Research the demographics of your targeted area to determine the demand for laundromat services. Look at factors like income levels, age distribution, and the percentage of renters versus homeowners.
• Analyze the competition by visiting local laundromats. Take note of their services, pricing, equipment, and customer volume. Identify any gaps in the market you could fill.
• Examine the foot traffic and accessibility of various locations. Locations near apartments, college dorms, or busy urban areas often see higher demand for laundry services.
• Investigate local regulations and zoning laws to ensure you can legally operate a laundromat in your desired location.
• Consider the potential for partnerships with nearby businesses or housing complexes, which could provide a steady stream of customers.

Why do laundromats fail?

Laundromats (and similar businesses, like dry cleaners) tend to fail because they are commodity businesses. It means that there's nothing special about them so that people will go to the cheapest one in town. Laundromats also tend to be dirty and smelly, which doesn't make them very inviting.

A laundromat needs to find a way to differentiate itself from its competitors to be successful. It could mean having better customer service, offering more services (like laundry folding), or finding a unique location. If it can't find a way to stand out, it's likely to fail.

Creating a comprehensive business plan is a crucial step in launching a successful laundromat. It should outline your business goals, strategies, and financial projections. Key elements to include are:

• Market Analysis: Research local demographics and competition to identify your target market.
• Location Selection: Choose a convenient and accessible location with high foot traffic.
• Services Offered: Detail the range of services, such as self-service, full-service washing, drying, and folding.
• Financial Projections: Include startup costs, operational expenses, and revenue forecasts.
• Marketing Plan: Outline strategies to attract and retain customers.
• Management Plan: Describe the operational structure and staffing requirements.

How does a Laundromat business make money?

Laundromat businesses make money by charging customers a fee to wash and dry their clothes. Customers usually pay for each machine they use, or for each load of laundry. Additionally, many laundromats also offer additional services such as dry cleaning, folding, and ironing for an extra fee. A typical target audience for a laundromat business is busy individuals who do not have a washer and dryer at home, such as college students, travelers, and people who live in apartments or small houses.

Creating a strong brand for your laundromat is crucial in differentiating your business from the competition and attracting loyal customers. Your brand should reflect the unique value proposition of your laundromat and resonate with your target audience. Here are some key points to consider when developing your laundromat brand:

• Identify your target market and tailor your brand to meet their preferences and needs—this could be families, young professionals, or college students.
• Choose a memorable and relevant name that conveys the essence of your laundromat and is easy to recall.
• Design a distinctive logo and visual theme that will be consistently used across all your marketing materials, store signage, and website.
• Develop a brand message that communicates your key benefits, such as convenience, cleanliness, affordability, or state-of-the-art facilities.
• Ensure your brand voice and tone are consistent in all communications, whether it's friendly and casual or professional and reassuring.
• Consider the customer experience and how your brand will be reflected in the layout, design, and services offered at your laundromat.
• Implement a social media strategy to engage with customers and build a community around your brand.

What is the startup cost for a laundromat?

The startup cost for a laundromat can vary depending on the size and location of the business. Generally, you can expect to pay between $30,000 and $100,000 for equipment and machinery. Additional costs may include rent or lease payments, permits, signage, and marketing materials.

It's important to consider how much you'll need to charge customers to cover your costs and make a profit. Most laundromats charge around $2 per wash and about $1 for each load of dryer time. 

So, if you're looking to break even, your average customer would need to spend at least $4 per visit. Keep in mind that not everyone will do both the wash and dryer, so you'll likely have some customers who only spend money on one service or the other.

Starting a laundromat business requires not only planning and equipment but also ensuring that your business is formally registered according to local and state regulations. This step legitimizes your business, allowing you to operate legally, hire employees, and pay taxes. Here's how to navigate the process:

• Choose a business name: Make sure the name is unique and check with your state's business registry to ensure it's not already in use.
• Decide on a business structure: Common structures include sole proprietorship, partnership, LLC, and corporation. Each has different legal and tax implications.
• Register your business: File the necessary paperwork with your state's Secretary of State office or business agency. This often includes articles of incorporation or organization, depending on your chosen structure.
• Obtain an Employer Identification Number (EIN): Apply for an EIN through the IRS for tax purposes, even if you don't plan to hire employees immediately.
• Apply for necessary permits and licenses: Depending on your location, you may need a general business license, a health department permit, or a specific laundromat license.
• Understand your obligations: Be aware of ongoing requirements such as annual filings, tax returns, and renewing licenses and permits.

Resources to help get you started:

Explore top resources designed for laundromat entrepreneurs to gain insights on market trends, operational best practices, and strategic advice for business growth:

• American Coin-Op Magazine : Offers articles, news, and resources related to the coin-operated laundry industry. Visit site .
• Planet Laundry : The official publication of the Coin Laundry Association, providing industry news, business tips, and member stories. Visit site .
• Laundrylux Blog : Features business advice, trend insights, and success stories for laundromat operators. Visit site .
• Eastern Funding's Laundry Business Blog : Offers financing advice, operational tips, and market analysis for laundry businesses. Visit site .
• Laundry Ledger : A comprehensive news source covering the latest in laundry and dry cleaning innovations and market trends. Visit site .
• Laundromat Resource : Provides a plethora of tools, podcasts, and guides for starting and growing a profitable laundromat business. Visit site .

Starting a laundromat business requires compliance with various local, state, and federal regulations. Ensuring you have all the necessary licenses and permits is crucial to operate legally and avoid any potential fines or business interruptions. Follow these steps to acquire the necessary documents:

• Business License: Check with your city or county clerk's office for requirements on obtaining a general business license to operate within the local jurisdiction.
• Zoning Permits: Verify with local zoning authorities that your chosen location is zoned for a laundromat, and secure any necessary permits.
• Health and Safety Permits: Depending on your location, you may need health department permits, especially if you plan to serve food or beverages.
• Environmental Permits: Because laundromats use chemicals and large volumes of water, check with your state's environmental protection agency regarding any required permits.
• Sign Permit: If you plan to install signage, you may need to obtain a sign permit from your local government.
• Fire Department Permit: You might need a fire department permit, especially if you will have a large capacity of machines or an on-site fluff and fold service.
• Special State-Issued Permits: Some states require special permits for laundromats due to the water usage and waste produced; ensure you understand and comply with these requirements.

Opening a business bank account and securing funding are critical steps when starting a laundromat business. A dedicated business account will help you manage finances effectively, while proper funding ensures you have the capital necessary for equipment, renovations, and operations. Follow these guidelines to get started:

• Research various banks to find one that offers business accounts with favorable terms and low fees. Consider banks that provide additional support services for small businesses.
• Gather required documentation such as your business formation papers, EIN (Employer Identification Number), and personal identification to open your business bank account.
• Estimate your initial startup costs, including machines, renovations, permits, and working capital, to determine how much funding you need.
• Explore different funding options such as small business loans, SBA loans, private investors, crowdfunding, or personal savings to finance your laundromat business.
• Prepare a solid business plan that outlines your business model, market analysis, and financial projections to present to potential lenders or investors.
• Consider equipment financing if you need to purchase a large number of washers and dryers; this can alleviate the upfront financial burden.
• Ensure you understand the terms and conditions of any financing or loan you accept, including interest rates, repayment schedules, and any potential penalties.

Setting the right price for laundromat services is crucial to attract customers while ensuring profitability. Consider local competition, operating costs, and the value you provide to determine competitive yet sustainable pricing. Here are some key points to consider:

• Research local market rates by visiting nearby laundromats to understand the standard pricing for washing and drying services.
• Calculate your operating costs including utilities, maintenance, lease or mortgage, insurance, supplies, and labor to ensure your prices cover these expenses and yield a profit.
• Consider offering different pricing tiers based on load size or machine type, such as standard, high-capacity, or high-efficiency machines.
• Provide value-added services such as wash-and-fold or dry-cleaning at a premium to increase revenue streams.
• Implement a loyalty program with discounts or rewards to encourage repeat business and foster customer loyalty.
• Adjust pricing periodically based on changes in operating costs, customer demand, and market trends, but always communicate changes clearly to your customers.
• Ensure prices are clearly displayed in your laundromat to avoid confusion and maintain transparency with customers.

Are Laundromats A Dying Business?

Initiating a laundromat business can involve substantial financial commitment, the scale of which is significantly influenced by factors such as geographical location, market dynamics, and operational expenses, among others. Nonetheless, our extensive research and hands-on experience have revealed an estimated starting cost of approximately $114000 for launching such a laundromatbusiness. Please note, not all of these costs may be necessary to start up your laundromat business.

When starting a laundromat business, selecting the right equipment and supplies is critical to ensure efficiency, reliability, and customer satisfaction. To ensure that your laundromat is adequately equipped, it's important to research and invest in high-quality machines and necessary supplies. Here's a guide to help you with this crucial step:

• Commercial Washers and Dryers: Choose durable commercial-grade washing machines and dryers, preferably from a reputable manufacturer known for longevity and ease of maintenance.
• Payment Systems: Decide whether to use coin-operated machines, card systems, or digital payment options. Consider a mix for customer convenience.
• Change Machines: If opting for coin-operated machines, install change machines that are easy to use and reliable.
• Laundry Carts: Provide sturdy laundry carts for customers to transport their clothes easily within the facility.
• Seating and Tables: Ensure you have enough seating for customers waiting for their laundry, as well as folding tables for convenience.
• Vending Machines: Stock vending machines with laundry supplies like detergent, fabric softener, and bleach, as well as snacks and drinks for customer comfort.
• Signage: Invest in clear signage to guide customers on operating machines and laundromat policies.
• Security System: Install a reliable security system including cameras and proper lighting to ensure the safety of your customers and your investment.
• Maintenance Supplies: Have on hand essential maintenance tools and supplies for regular upkeep and quick repairs.

Is owning a laundromat profitable?

There are a lot of factors to consider when answering this question. For example, what part of the country are you looking at? What's the cost of utilities and rent in your area? How much does it cost to purchase and maintain machines?

Generally speaking, owning a laundromat is very profitable if you're strategic about it. For example, try to find a spot with high foot traffic but low competition. Make sure your machines are well-maintained and offer customers a discount for bulk washings. Promote your business through word-of-mouth and social media. And most importantly, be passionate about running your laundromat!

Getting the right business insurance is crucial for protecting your laundromat against potential risks and liabilities. It can cover everything from damage to machines to customer injuries on your premises. Consider the following steps to ensure you have the appropriate coverage for your business:

• Assess Your Risks: Understand the specific risks associated with running a laundromat, such as water damage, theft, or machinery breakdown.
• Shop Around: Contact multiple insurance agents and compare quotes and coverage. Look for an insurer with experience in commercial policies for laundromats.
• Choose the Right Policy: Typical policies for a laundromat might include general liability, property insurance, equipment breakdown, and business interruption insurance.
• Consider Additional Coverage: Depending on your location and services, you may need flood insurance, vandalism coverage, or workers' compensation if you have employees.
• Review and Update Regularly: Reassess your insurance coverage annually or whenever there are significant changes to your operations or assets to ensure you're adequately protected.

Marketing your laundromat effectively is crucial for attracting customers and building a loyal client base. Start by identifying your target market and tailor your marketing strategies to meet their needs. Here are some key steps to get the word out about your new business:

• Develop a Brand Identity: Create a memorable logo and color scheme for your laundromat. Use this branding consistently across all promotional materials.
• Online Presence: Build a professional website with your laundromat's information, services, and pricing. Utilize social media platforms to engage with the community and offer promotions.
• Local Advertising: Place ads in local newspapers, magazines, and community bulletin boards. Consider direct mail campaigns with coupons to attract first-time customers.
• Customer Referral Program: Encourage existing customers to refer friends and family by offering them a free or discounted service.
• Partnerships: Collaborate with local businesses to offer joint promotions or loyalty discounts.
• Grand Opening Event: Host a grand opening event with special offers to create buzz and draw in a crowd.
• Signage and Visibility: Ensure your laundromat is easily visible with clear signage and consider investing in an eye-catching storefront.

Once your laundromat is running smoothly and profitably, it's time to consider expansion. This can be a strategic way to increase your market presence and revenue. Here are some practical steps to take when you're ready to grow your laundromat business:

• Open New Locations: Research demographics and find underserved areas that can benefit from a laundromat. Ensure the new location has ample parking and is easily accessible.
• Upgrade Equipment: Invest in high-efficiency machines and technology to improve service quality and attract more customers.
• Offer Additional Services: Consider adding wash-and-fold, dry-cleaning, or delivery services to increase your offerings and revenue.
• Franchise Your Model: If you have a successful business model, franchising can be an effective way to expand with less direct management on your part.
• Marketing and Promotions: Increase your marketing efforts to attract customers to both existing and new locations, utilizing social media, local advertising, and loyalty programs.
• Partnerships and Collaboration: Collaborate with local businesses or residential complexes to offer exclusive services or deals, expanding your customer base.

Laundry Service Business Plan [Sample Template]

By: Author Tony Martins Ajaero

Home » Business ideas » Service Industry » Laundry Business

Are you about starting a laundry & dry cleaning business ? If YES, here is a complete sample laundromat business plan template & feasibility report you can use for FREE.

Hygiene is one important thing that must not be practiced with less seriousness; as a matter of fact, it has to be a frequent practice. One must take it really seriously, so as to avert bad odor and sickness; it is for this reason that one must keep things really clean.

This is also the reason why people love to wash their clothes. However, there are times when one might not have the luxury of time to the laundry. That is where the Laundromat business comes in. This is one business that people all over the world are beginning to key into because of the level of profitability which it promises.

If you are thinking to start in this line of trade, then that is a good idea. Good news is that you can choose to start on a small or large scale. This all depends on the capital which you have got to start the business Below is a sample Laundry business plan.

A Sample Laundry Service Business Plan Template

1. industry overview.

In the united states of America and in most developed countries of the world, self-service laundry business which is popularly called Laundromat in the United States is rapidly an essential part of the urban life. This is so because in this age and time, 24 hours seems not to be enough, especially for people that work in the corporate world or even those who run their own businesses.

As the name implies, a self-service laundry or coin wash / laundry or Laundromat is a laundry facility where people come in to personally wash and dry their clothes; technically, customers provide their own labor and still pay the price for making use of the laundry equipment made available.

Customers have the option of paying with coins which is the popular payment option and they can also pay via swipe cards that subtract the cost of the wash or dry or even via mobile money. Despite the fact that customers provide their own labor, some Laundromat owners still employ people to man or provide assistance to customers.

It is normal to find Laundromats where operators are employed to man the day to day operations, as well as provide value added services like; helping customers iron their clothes, starch their clothes, and fold their clothes et al.

Usually when Laundromat hire employees, the core responsibility assigned to them is to man the counter, give directions to customers, sell washing powder, sell laundry bags, provide change and watch over the washing machines and other equipment in the Laundromat to guide against theft of the machines or even customer’s clothes.

Although the laundry industry can be said to be a competitive trade, but it does not in any way stop entrepreneurs who are creative to still make headway in the trade.

It is indeed a profitable industry especially when the business is well located. No doubt busy cities with growing population might just be highly suitable for Laundromat. There are loads of people that patronize Laundromats; and they include; busy corporate executives, students, and even senior citizens.

In the bid to stay afloat in the highly competitive Laundromat business, owners of Laundromats now go the extra mile to ensure that they make their facilities welcoming and conducive for customers. As a result, Laundromats now have coffee bars, snack bars, cigar lounge, video games, children’s playground and free Wi-Fi connection, amongst others.

Over and above, any aspiring entrepreneur can comfortably start his or her own Laundromat business by acquiring an existing Laundromat and then refurbish it to meet the expected standard, or start the business from the scratch by constructing a new one and then equip it with the needed equipment and accessories.

The average startup cost for a standard Laundromat business is around $250,000 to $500,000. When starting your own Laundromat business, ensure that you choose a location where you can easily attract the kind of people that patronize Laundromat services.

2. Executive Summary

Las Vegas City Laundromat is a registered Laundromat facility that was built to serve the people of Las Vegas- especially the busy corporate executives and students. Our Laundromat will be located in the heart of the city of Las Vegas which is less than 30 minute drive from McCarran International Airport in Las Vegas, and 10 minutes minute drive from Mandalay Bay Event Center.

We are strategically positioned in the world’s headquarter for casinos and games; a commercial center and we are set to services the whole of the community as well as visitors and travelers alike. Las Vegas City Laundromat is a standard Laundromat in a 6,000 square feet facility; we have one of the biggest Laundromats with the latest and easy to use washing machines and dryers.

Aside from welcoming customers to do their laundry chores at an affordable fee in our Laundromat, we have a conducive environment that will encourage them to always choose us as their number one choice. We have a coffee bar in our facility, we cigar lounge, we have children’s fun center and video games and snacks bar et al.

Our Laundromat will be open from 6 a.m. and close 10 p.m. from Mondays to Thursdays and will run a 24 hours service from Friday to Sunday. We decided to operate in this format because from our market survey and feasibility studies, we realized that customers usually do most of their laundry during weekends.

Las Vegas City Laundromat is a proud member of the Coin Laundry Association of America and we are well positioned to become one of the leading Laundromat facilities in the whole of Nevada. We will be providing our esteemed customers the right environment and equipment for them to comfortably do their laundry.

We will also provide additional services such as ironing, folding and packaging of clothes for our customers. Our attendants will always be available to change money, sell detergents and softeners et al. We are quite aware that in order to become the number one Laundromat in Nevada, we must continue to make our facility welcoming and relaxing and that is exactly what we will do.

We are open to the use of latest technology in the industry. No doubt our excellent customer service and the range of additional complementary services we offer will position us to become one of the leading Laundromats in Las Vegas, Nevada.

Las Vegas City Laundromat is owned and managed by Anthony Miller and family. The business will be financed by Mr. Miller and he will be actively involved in the day to day operation of the Laundromat. Mr. Anthony Miller has a B.Sc. in Business Administration and Management and he has well over 5 years of experience in the service industry.

3. Our Products and Services

Las Vegas City Laundromat is a standard Laundromat with state of the art facility specifically positioned to become the market leader in the industry. Our major purpose of starting this business is to provide a suitable and comfortable facility where people can easily do their laundries with little stress at an affordable fee.

Much more than providing a facility where people can do their laundries, we also offer complementary services; services that will get our customers hook to us. Bottom line is that we will go all the way to help our customers maximize their time when they patronize our Laundromat. These are the services and amenities that will be made available to our customers;

• Self – service washing
• Dry cleaning services
• Folding and packaging of clothes
• Home delivery services
• Cigar lounge
• Children playground
• Video games
• Big screen movies

4. Our Mission and Vision Statement

• Our Vision is to operate one of the most successfully Laundromat in Las Vegas, Nevada.
• Our mission is to develop a highly successful and profitable Laundromat business with state of the art facility in the heart of Las Vegas, Nevada; a business that will not only meet the needs of her clients but also supersede their expectations.

Our Business Structure

Las Vegas City Laundromat is set to become one of the leading Laundromat businesses in the whole of Nevada, hence the need for us to build a solid business foundation and business structure that will enable us achieve our aims and objectives.

Excellent customer service and efficiency are top priority for us which is why we will ensure that we look for applicants that match the picture of the business who want to build before hiring them. Although we will provide trainings in areas such as excellent customers services et al, but we will ensure that we shortlist applicants that are customer centric.

In essence, we want to build a team, a dedicated workforce that will work together to help the organization achieve its set targets.

We will not only hire attendants that will help supervise our Laundromat and attend to customers need when they patronize our services, but we will also hire employees that will manage our coffee café, cigar lounge, snacks bar, and our children’s playgrounds et al. Las Vegas City Laundromat will employ customer centric and skilled people to occupy the following position;

• Manager (Owner)
• Accountant / Cashier
• Marketing Officer
• Laundromat Attendant
• Coffee Café and Snacks Bar Manager

Cigar Lounge Manager

• Children’s Playground Manager
• Security Guard

5. Job Roles and Responsibilities

Manager (Owner):

• Responsible for providing direction for the business
• Creates, communicates, and implements the organization’s vision, mission, and overall direction – i.e. leading the development and implementation of the overall organization’s strategy.
• Responsible for fixing prices and signing business deals
• Responsible for recruitment
• Responsible for payment of salaries
• Responsible for signing checks and documents on behalf of the company
• Evaluates the success of the organization
• Responsible for managing the daily activities at the Laundromat
• Ensures that the facility is in tip top shape and conducive enough to welcome customers
• Interfaces with vendors
• Prepares budget and reports for the organization
• Responsible for Training and Development in the organization
• Handles procurement
• Defines job positions for recruitment and managing interviewing process
• Carries out staff induction for new team hires

Marketing Officer (2)

• Develops, executes and evaluates new plans for expanding increase sales
• Documents all customer contact and information.
• Represents the company in strategic meetings
• Helps increase sales and growth for the company
• Manages the company’s CRM system
• Identifies, prioritizes, and reaches out to new partners, and business opportunities et al

Coffee Café and Snacks Bar Manager:

• Interacts with customers, take orders for coffee and snacks.
• Responsible for preparing different flavor and style of coffee for customers
• Makes lists of supplies in conjunction with the bar manager
• Ensures that each cup of coffee that leaves the kitchen is tailor made and meet the request of each customer
• Responsible for quality control
• Assesses customers’ needs and preferences and make recommendations
• Makes lists of supplies in conjunction with the management
• Prepares inventory or purchase requisitions as needed to replenish supplies.
• Ensures that the assigned bar area is fully equipped with tools and products needed for Mixing beverages and serving guests.
• Responsible for managing the cigar lounge
• Prepares inventory or purchase requisitions as needed to re – stock the lounge.
• Clears ashtrays regularly
• Ensures that the assigned lounge area is fully equipped with tools and products needed to by our clients

Accountant / Cashier:

• Moves round the machines to collect payment after each working shift
• Prepares financial report at the end of every working week
• Handles all financial transaction on behalf of the company
• Interfaces with our bankers
• Responsible for payment of tax, levies and utility bills
• Handles any other duty as assigned by the manager

Laundromat Attendants

• Mans the various washing machines and dryers
• Assists customers as required by them especially on how to operate our machines
• Provides change for customers
• Sells detergent and softener to customers
• Ensures that the Laundromat is clean and ready to welcome customers at all times
• Responsible for ironing and folding of clothes based on demand
• Maintains a clean working area by sweeping, vacuuming, dusting, cleaning of glass doors and windows et al.
• Ensures that toiletries and supplies don’t run out of stock
• Handles and move objects, such as waste baskets, clothe rack and hand dryer et al
• Handles special request like pick up and home delivery
• Handle any other duty as assigned by the manager

Children’s Play Ground Manager

• Responsible for managing children’s play ground
• Ensures that the children are safe and happy
• Makes recommendation for purchase of children’s toys and video games
• Mops the floors
• Wipes down the machines
• Cleans the soap dispensers in your front-load washers
• Washes off the folding tables
• Cleans the bathroom
• Empties the trash
• Washes the windows
• Cleans the vending machines, change machines and video game screens

Security Guards

• Ensures that the facility is secured at all time
• Controls traffic and organize parking
• Gives security tips to staff members from time to time
• Patrols around the building on a 24 hours basis
• Submits security reports weekly
• Handles any other duty as assigned by the restaurant manager

6. SWOT Analysis

No doubt starting a Laundromat is indeed capital intensive, especially for aspiring entrepreneurs who may not have huge sum of money saved up in a bank. We are aware that it will require loads of cash to set up a standard Laundromat business in Las Vegas, which is why we decided to do all that is required to build a profitable business

We don’t intend to invest our hard earned money in a business that we know we are not truly cut out for. One of the tools that is required to position us in building a successful Laundromat business is SWOT Analysis.

We hired the services of Mr. Coleman Carrington, an HR and Business consultant who is based in Las Vegas, Nevada, to help us conduct SWOT analysis and draft a laundromat marketing plan for our company and he did a pretty good job for us.

Here is a of the result we got from the SWOT analysis that was conducted on behalf of Las Vegas City Laundromat, Las Vegas, Nevada;

Las Vegas City Laundromat is centrally located in a densely populated area in Las Vegas; our location is in fact one of our major strengths. Aside from the basic service that we offer, we also offer complimentary services that most of our competitors do not offer.

Our Laundromat facility is located inside a very big facility. We have the latest washing machines, dryers and equipment and our attendants are well groomed to handle various classes of customers.

The weakness of Las Vegas City Laundromat could be the fact that it is a new business, which is owned by an individual (a small family), and we may not have the financial capacity to sustain the kind of publicity that can give us leverage.

• Opportunities:

We are centrally located in one of the busiest areas in Las Vegas and we are open to all the available opportunities that the city has to offer.

Our business concept has also positioned us to attract people who like doing their laundries and catching some fun at the same time. Las Vegas is one of the densely populated cities in the United States, and indeed the population translates to opportunities.

One of the major threats that confronts businesses all over the world is economic downturn; when the economy is bad it affects consumers spending which in turn impacts businesses negatively. Another threat that we are likely going to face to confront us is the emergence of a new Laundromat within the same location where Las Vegas City Laundromat is located.

7. MARKET ANALYSIS

• Market Trends

The ability for business owners to continue to re – invent itself is key to the success of the business. In the laundry industry especially in the U.S., it is trendy to see laundry companies and Laundromats that add additional complementary services to their business offerings.

Once a Laundromat is conducive and relaxing, it sure attracts customers. This is the strategy that helps Laundromat attract customers. This is why Laundromats are now building kids’ fun centers, holding music concerts, karaoke, selling coffee, snacks, and tobacco and hiring attendants who are friendly and helpful.

As a matter of fact, loads of Laundromat owners now realize that they can increase business by providing a play area for children to play. It is encouraging for parents to bring their kids and get them hooked with fun in the playground under the care of a competent employee, whilst they do their laundries.

It is important to state that despite the fact that the trends mentioned above are favorable to Laundromat owners, this does not in any way suggest that the business is booming. The Laundromat industry is what experts describe as a “mature market.

“ Except for areas where that are highly populated; it is easier to find one or more laundry businesses/ Laundromats in same area in most cities in the U.S.

8. Our Target Market

Before choosing a location for our Laundromat business, we conducted our feasibility studies and market survey and we were able to identify those who will benefit greatly from our service offerings which is why we deiced to settle for Las Vegas.

Essentially, those who will benefit from our service offering are busy corporate executives, business owners, households, students and travelers / visitors. These are the category of people that we intend marketing our Laundromat business to;

• Busy Corporate Executives
• Business Owners
• Visitors / Travelers
• Sport clubs

Our Competitive Advantage

From our recently concluded feasibility studies and market survey, we observed that there are several laundry businesses scattered all over the city of Las Vegas, as a matter of fact, there are two or more laundry / Laundromats in same locations in some areas. This goes to show that there are stiffer competition in the industry.

Before launching our Laundromats, we have critically studied the market and we know that we have some form of competitive edge. Our competitive advantage is that we have a standard Laundromat facility that offers additional complementary services that will definitely help us attract and retain customers.

Las Vegas City Laundromat can boast of having state of the art Laundromat facility with latest and easy to use laundry machines (washing machines, dryers, industrial irons et al). We specifically, we leased a big facility, so as to enable us achieve our aim of building a well – equipped children’s playground, coffee and snacks café, cigar lounge amongst others.

9. SALES AND MARKETING STRATEGY

• Sources of Income

Las Vegas City Laundromats will generate income from the following service offerings;

• Self – service laundry jobs
• Ironing, folding and packaging of clothes
• Sale of detergents, laundry bags and other useful laundry products
• Sale of Coffee
• Sales of Snacks
• Pickup and Home delivery
• Cigar Lounge

10. Sales Forecast

It is important to state that our sales forecast is based on the data gathered during our feasibility studies and also some of the assumptions readily available on the field with reference to similar business in Las Vegas.

We know that we are well positioned and we will definitely attract clients that will not only patronize our Laundromat but clients that will patronize our coffee care and snacks bar, and cigar lounge et al meaning that we will generate additional income from these sources.

Below is the sales projection for Las Vegas City Laundromat, it is based on the location of our Laundromat and the type of services and products that we will be offering;

• First Year-:  $80,000
• Second Year-: $120,000
• Third Year-: $180,000

N.B: This projection is done based on what is obtainable in the industry and with the assumption that there won’t be any Laundromat offering same additional services like us within 4.5 miles radius from our Laundromat facility.

• Marketing Strategy and Sales Strategy

The marketing strategy for Las Vegas City Laundromat is going to be driven basically by making available standard and safe Laundromat facility, excellent customer service and provision of complementary services. We will work hard to build a loyal customer base; customers that will always patronize us over and over again and as well help us use word of mouth publicity to get their friends and acquaintance to patronize us.

We want to drive sales via making available easy to use washing machines, dryers and industrial irons et al. We are quite aware of how satisfied customers drive business growth especially businesses like Laundromat which is why we will always ensure that our customer service and facility are top notch.

Over and above, our unique selling proposition is that we have various complementary service offerings such as coffee café, snacks bar, cigar lounge; children playground, ironing, folding and packaging, pickup and home delivery, and sale of detergents, laundry bags and other useful laundry products.

In view of that, we are going to adopt the following strategies to ensure that we do not only attract customers but ensure that they become loyal customer; Part of the marketing and sales strategies that we will adopt are;

• Open our Laundromat business with a party and free trial for all our visitors for the first three days of launching the business.
• Advertise our Laundromat business on national dailies, local TV stations and local radio station
• Promote our Laundromat business online via our official website and all available social media platforms
• Continuously Improving the performance of our brands
• Hire the services of experts to make our brands the first choice for in Las Vegas
• Delivering consistent customer experiences to all our guest; making our first impression count positively
• Make use of attractive handbills to create awareness and also to give direction to our Laundromat.
• Adopt direct mailing coupon marketing approach
• Position our signage / flexi banners at strategic places
• Create a loyalty plan that will enable us reward our regular customers
• Engage on road shows within our neighborhood to create awareness for our Laundromat business.

11. Publicity and Advertising Strategy

We are aware of the power of publicity and advertisement for new businesses like ours which is why we created a budget that will help us access various publicity and advertising platforms that will enable us reach out to our potential market.

At Las Vegas City Laundromat, will ensure that we leverage on all conventional and non – conventional publicity and advertising technique to promote our Laundromat business. Here are the platforms we intend leveraging on to promote and advertise Las Vegas City Laundromat;

• Encourage our loyal customers to help us use Word of Mouth mode of advertisement (referrals)
• Advertise our Laundromat business in relevant magazines (America Coin – Op, and Journal Coin Laundry News et al), local newspaper, local TV stations and local radio station.
• Promote our Laundromat business online via our official website
• List our Laundromat business on local directories (yellow pages)
• Sponsor relevant community programs
• Leverage on the internet and social media platforms like; Instagram, Facebook , twitter, et al to promote our brand
• Install our Bill Boards on strategic locations
• Direct coupon mailing approach
• Engage in road show from time to time
• Distribute our fliers and handbills in target areas all around Las, Vegas.

12. Our Pricing Strategy

At Las Vegas City Laundromat, our pricing system is going to be based on what is obtainable in the industry, we don’t intend to charge more (except for premium and customized services) and we don’t intend to charge less than our competitors are offering in Las Vegas.

Be that as it may, the management of Las Vegas City Laundromat have put plans in place to offer discount services once in a while and also to reward our loyal customers especially when they refer clients to us. The prices of our products (snacks, cup of coffee, cigar, detergents et al) will be same as what is obtainable in any part of the United States of America.

• Payment Options

Basically, we have made provisions for our washing machines and dryers to accept coins , but that does not in any way restrict us from receiving payments from other options especially for our complimentary service offerings. In other words, our payment policy is going to be all inclusive because we are quite aware that different people prefer different payment options as it suits them. Here are the payment options that will be available in every of our pub;

• Payment by cash /coins
• Payment via Point of Sale (POS) Machine
• Payment via online bank transfer (online payment portal)
• Payment via Mobile money

In view of the above, we have chosen banking platforms that will help us achieve our payment plans without any difficulty.

13. Startup Expenditure (Budget)

This is the key areas where we will spend our start – up capital on;

• The Total Fee for Registering the Business in Las Vegas, Nevada – $750 .
• Legal expenses for obtaining licenses (Health department license and business license) and permits (Fire department permit, Air and water pollution control permit, and Sign permit et al) – $4,500.
• Marketing promotion expenses (2,000 flyers at $0.04 per copy) for the total amount of $3,580 .
• Cost for hiring Consultant – $2,000 .
• Insurance (general liability, theft, workers’ compensation and property casualty) coverage at a total premium – $30,800 .
• Cost of accounting software, CRM software and Payroll Software – $3,000
• Cost for leasing facility for the Laundromat – $70,000 .
• Cost for facility remodeling – $50,000 .
• Other start-up expenses including stationery – $1000
• Phone and Utilities (gas, sewer, water and electric) deposits – ( $3,500 ).
• Operational cost for the first 3 months (salaries of employees, payments of bills et al) – $40,000
• The cost for Start-up inventory – $15,000
• Storage hardware (bins, utensil rack, shelves, glasses case) – $2,720
• The cost for Washer hook-up fees (sewer connection) – $800
• Cost for serving area equipment for coffee café and snacks bar ( glasses, flatware) – $5,000
• Cost for laundry machines and equipment (washing machines, dryers, industrial irons, ironing board et al ) – $100,000
• The cost for the purchase of furniture and gadgets (, Printers, Telephone, TVs, Sound System, video games, toys, vacuum cleaner, tables and chairs et al) – $30,000 .
• The cost of Launching a Website – $600
• The cost for our grand opening party – $5,500
• Miscellaneous supplies (cleaning supplies, soap, invoices for wash-and-fold, bathroom supplies, etc.) – $10,000

We would need an estimate of $1 million to successfully launch our Laundromat business in Las Vegas Nevada. Please note that the startup cost is higher than the average startup cost for a Laundromat business simply because we intend adding coffee café, snacks bar, cigar lounge and children’s playground.

Generating Funding / Startup Capital for Las Vegas City Laundromat

Las Vegas City Laundromat is a family business and it will be financed by the owner who is also the Laundromat manager. These are the areas where we intend sourcing for fund for Las Vegas City Laundromat;

• Generate part of the start – up capital from personal savings and sale of his stocks
• Generate part of the start – up capital from family members and friends (soft loans)
• Generate a larger chunk of the startup capital from the bank.

14. Sustainability and Expansion Strategy

Las Vegas City Laundromat is set to become the number Laundromat business in the whole of Nevada which is why we took our time to craft out business plan that will help us sustain the business , as well as grow the business. Part of the plans we have in place to sustain our Laundromat is that we will have efficient machines and equipment.

We will also continue to deliver quality services, improvise on how to do things faster and cheaper. We are not going to relent in providing conducive environment for our workers and also the required trainings that will help them deliver excellent services at all times.

We are quite aware that our customers are key component to the growth and survival of our business hence we are going to continuously engage them to give us ideas on how to serve them better. We will not waste time in diversifying our services; expand our products and service offerings once the need arises.

Check List / Milestone

• Business Name Availability Check: Completed
• Business Registration: Completed
• Opening of Corporate Bank Accounts: Completed
• Securing Point of Sales (POS) Machines: Completed
• Opening Mobile Money Accounts: Completed
• Opening Online Payment Platforms: Completed
• Application and Obtaining Tax Payer’s ID: In Progress
• Application for business license and permit licenses (Health department license and business license, Fire department permit, Air and water pollution control permit, and Sign permit et al): Completed
• Purchase of Insurance for the Business: Completed
• Acquiring facility and remodeling the facility: In Progress
• Conducting Feasibility Studies: Completed
• Generating capital from family members: Completed
• Applications for Loan from the bank: In Progress
• writing of business plan: Completed
• Drafting of Employee’s Handbook: Completed
• Drafting of Contract Documents and other relevant Legal Documents: In Progress
• Design of The Company’s Logo: Completed
• Graphic Designs and Printing of Packaging Marketing / Promotional Materials: In Progress
• Recruitment of employees: In Progress
• Purchase of laundry machines and equipment ( washing machines, dryers, industrial irons, ironing board et al ): In Progress
• Purchase of furniture and gadgets (Printers, Telephone, TVs, Sound System, video games, toys, vacuum cleaner, tables and chairs et al): In progress
• Creating Official Website for the Company: Completed
• Creating Awareness for the business both online and in the neighborhood: In Progress
• Health and Safety and Fire Safety Arrangement (License): Secured
• Opening party / launching party planning: In Progress
• Establishing business relationship with vendors – suppliers of all our needed laundry accessories, drinks, and tobacco et al: In Progress

Related Posts:

• Dry Cleaning Home Delivery Business Plan [Sample Template]
• Interior Design Business Plan [Sample Template]
• Personal Grocery Shopper Business Plan [Sample Template]
• Special Needs Daycare Business Plan [Sample Template]
• Shoe Repair Business Plan [Sample Template]

Laundromat Business Plan Template [Updated 2024]

Laundromat Business Plan

If you want to start a new laundromat or expand your current laundry business, you need a business plan.

The following laundromat business plan template gives you the key elements to include in a solid laundromat business plan for a startup or to grow your existing laundry business. In addition to this template, conducting market research on the laundromat industry will help you better understand the business, complete your customer analysis and help you craft your mission statement, marketing plan and strong financial projections.

You can download our Laundromat Business Plan Template (including a full, customizable financial model) to your computer here.

Laundromat Business Plan Example

The sample laundry business plan below provides an outline of the key sections to include in your plan.

I. Executive Summary

You can download our Business Plan Template (including a full, customizable financial model) to your computer here.

Business Overview

[Company Name] is a local laundromat that caters to individuals and businesses in [location]. It features 50 top-of-the-line washing and drying machines, so it can accommodate a large number of customers at a time.

In addition to do-it-yourself laundry services, [Company Name] also offers drop-off services where we will wash, dry and fold your laundry for you.

[Company Name] will be open 24 hours a day and offer complimentary wi-fi, coffee, televisions and vending machines.

The laundromat will also have an attendant on duty to help with any laundry issues.

Products Served

The following are the services that [Company Name] will be able to provide to its clients:

• DIY, coin-operated wash and dry
• Drop-off wash, dry and fold
• Laundry delivery and pick-up

Customer Focus

[Company Name] will primarily serve the residents who live within the city. The demographics of these target customers are as follows:

• 310,431 residents
• 96,025 workers
• Average income of $52,000
• 42.6% married
• 39% in Mgt./Professional occupations
• Median age: 35 years

Management Team

[Company Name] is headed by its founder, [Founder’s Name] who is a business consultant. She graduated from [University] with a degree in Business Administration. Her experience with small businesses ensures that she is able to handle the laundromat successfully and her local connections help her build a solid client base.

Her partner is an experienced operations director who will help manage [Company Name].

Success Factors

[Company Name] is uniquely qualified to succeed for the following reasons:

• [Company Name] will fill a specific market niche in the growing community we are entering.
• In addition, we have surveyed the local population and received extremely positive feedback saying that they explicitly want to make use of our services when launched.
• Laundromat businesses are a proven, successful business in the United States.
• The management team has a track record of success in service-related businesses.

Financial Highlights

[Company Name] is seeking a total funding of $250,000 of debt capital to open its laundromat business. The capital will be used for funding capital expenditures and location build-out, hiring initial employees, marketing expenses and working capital.

Specifically, these funds will be used as follows:

• Laundromat design/build: $90,000
• Working capital: $160,000 to pay for marketing, salaries, and lease costs until [Company Name] reaches break-even

II. Company Overview

Who is [company name].

[Company Name] is a local laundromat that caters to individuals and businesses in [location]. It features 50 top-of-the-line washing machines and dryers, so it can accommodate a large number of customers at a time.

In addition to self service laundromat services, [Company Name] also offers drop-off services where we will wash, dry and fold your laundry for you.

[Company Name]’s History

In [year], [Company Name] was founded by business consultant [Founder’s Name]. After years of spending her days off doing laundry and not having enough quality time with her family, she decided to start a business that would address her needs. She later found out that other working moms without helpers are struggling with juggling their time with work and chores. Having a laundromat handle loads of laundry for a reasonable cost is a huge help not just to busy moms, but also to college students and young professionals.

[Company Name]’s Products/Services

• Drop-off wash, dry and fold service
• Laundry pickup and delivery services

III. Industry Analysis

The laundromat industry has grown over the past five years. Rentals represent a core target market for the industry, and many consumers have opted to rent apartments rather than purchase homes over the past five years. Due to a combination of urban population growth, increased multifamily housing construction and rising urbanization, rental vacancy rates are anticipated to decline at an annualized rate of 0.8%. Low rental vacancy rates lead to an increase in industry demand. Consumers who rent residential homes or purchase homes are more likely to use an existing washer and dryer or purchase their own, rather than go to a laundromat.

The laundry industry is highly competitive because there is little differentiation between laundry businesses in terms of quality of service and price. As a result, industry operator success is largely dependent on location. Establishments operating in regions with high consumer volume can benefit from decreased competition. In turn, laundromat businesses predominantly operate in populous urban areas throughout the country.

Over the next five years, industry revenue is expected to continue to increase as more consumers rent vs. buy homes. Additionally, rising disposable income and falling unemployment will spur rising demand for industry services. Colleges and universities that offer coin- and card-operated washers and dryers for students are another prominent market for the laundry industry. Rising disposable incomes will make college education more affordable, causing an increase in the number of college students.

IV. Customer Analysis

Demographic profile of target market.

[Company Name] will serve the residents within [location] and the immediately surrounding areas.

Customer Segmentation

Our target customers can be segmented into three main groups:

• Working moms: [Location] currently has a growing population of working moms who need more time with their family and can afford the cost of laundromats.
• Young professionals: These are individuals who are residing on their own and are working full-time jobs with the disposable income to pay for laundromat services.
• Hotels, restaurants, and other businesses: These are local establishments that use a variety of linens in their daily operations and thus need a reliable commercial laundry service provider that can deliver their needs on time and do it efficiently.

V. Competitive Analysis

Direct & indirect competitors.

Cascade Laundromat Cascade Laundromat provides coin operated machines, as well as wash and fold service, laundry service, and free drying with wash. The facility houses 66 washers and dryers, with large capacity machines (60 lb washers and 45 lb dryers). Amenities include: Free Parking, Free Wi-Fi, Flat Panel TVs, Folding Stations and laundry attendant.

All American Laundry Business All American Laundry Business offers coin-operated laundry services. Its services include: Coin-operated washers & dryers, dry cleaning and wash and fold services. Their main clientele includes multifamily housing, colleges and universities, and hotels. They have three locations in the area.

Super Laundromat Super Laundromat’s amenities include plenty of seating; snack, drink, and game machines, as well as lotto machines. Super Laundromat offers large capacity washers – including 80, 100, and 125 lb capacity machines – and free drying. In addition, it provides Wash & Fold service, and professional dry cleaning. It maintains an ample supply of laundry carts and tables, and stocks a large selection of laundry soaps, bags, softeners, etc.

Competitive Advantage

[Company Name] enjoys several advantages over its competitors. These advantages include:

• Location: [Company Name]’s business is surrounded by apartments and condominiums and near the center of the city where many local businesses are located.
• Convenient Offerings: [Company Name] will be the only laundry business in [location] that offers drop-off and pick-up laundry services
• Management: [Founder’s Name] has been extremely successful working as a business consultant and will be able to use her previous experience to provide the best sales and customer service experience. Her qualifications will serve customers in a much more sophisticated manner than [Company Name]’s competitors.
• Relationships: [Founder’s Name] knows many of the local leaders and business owners within [location]. With her [x] years of experience and good relationships with business leaders in the area, she will be able to develop an initial client base.

VI. Marketing Plan

The [company name] brand.

The [Company Name] brand will focus on the Company’s unique value proposition:

• Our unique service offering that are not offered elsewhere, will give us advantage over the competition
• Well-trained staff that prioritizes customer satisfaction
• Service built on long-term relationships
• High quality, well-maintained laundry equipment
• Thorough knowledge of the industry

Promotions Strategy

[The Company’s] promotions strategy to reach these individuals includes:

Local Publications [Company name] will announce its opening several weeks in advance through publicity pieces in multiple local newspapers and publications. Regular advertisements will run to maintain exposure to relevant markets.

Community Events/Organizations [Company name] will promote itself by distributing marketing materials and participating in local community events, such as school fairs, local festivals, or sporting events.

Commuter Advertising We will drive attention to [Company name] by hiring workers to hand out flyers alongside [route or highway]. Advertising on heavily traveled commute routes is an opportunity to alert large numbers of working individuals with disposable income of our opening.

Loyalty Program [Company name] will create a client loyalty program that rewards customers for repeat business.

Direct Mail [Company Name] will blanket businesses and homes within the city with direct mail pieces. These pieces will provide general information on [Company Name], offer discounts and/or provide other inducements for people to use our services.

Online Marketing Online Marketing [Company Name] will maintain social media accounts and publish updates on on-going promotions and discounts. Additionally, it will use highly-focused, specific keywords to draw traffic to its website through search engine optimization, where potential customers will find a content-rich site that presents [Company Name] as the trustworthy, well-qualified laundry business in [location].

VII. Operations Plan

Functional roles.

[Founder] will initially manage the business and eventually employ an assistant manager to oversee the day-to-day business operations.

In addition, the Company intends to hire [x] admin staff, [x] washing staff, [x] delivery personnel and [x] maintenance staff.

In order to execute on [Company Name]’s business model, the Company’s employees include the following roles:

Service Functions

• Assistant Manager
• Laundry staff
• Delivery personnel
• Maintenance personnel

Administrative Functions

• General & administrative functions including marketing, bookkeeping, etc.
• Delivery scheduling

[Company name]’s long term goal is to become the most reliable and affordable laundry service provider in [location]. It seeks to be the standard by which other providers are judged.

The following are a series of steps that lead to our vision of long-term success. [Company Name] expects to achieve the following milestones in the following [xyz] months:

VIII. Management Team

Management team members.

[Company Name] is headed by its founder, [Founder’s Name] who is a business consultant. She graduated from [University] with a degree in Business Administration. Her experience with small businesses ensures that she is able to handle the laundry business successfully and her local connections help her build a solid client base.

Hiring Plan

[Founder] will serve as the Manager of [Company Name]. In order to launch, it needs to hire the following personnel:

• Assistant Manager: 1 full-time employee to manage the day-to-day business operations
• Laundry staff: 3 full-time employees who will divide the 24-hr shifts
• Delivery personnel: 2 full-time employees to handle all pick-ups and deliveries

IX. Financial Plan

Revenue and cost drivers.

[Company Name]’s revenues will come primarily from laundry services.

The lease of the business space, maintenance of the machines, supplies and operating expenses are the key cost drivers of [Company Name]. The major cost drivers for the company’s operation will consist of:

• Laundry supplies
• Lease on business location

Ongoing marketing expenditures are also notable cost drivers for [Company Name].

Capital Requirements and Use of Funds

Key assumptions & financial statements.

5 Year Annual Income Statement

5 Year Annual Balance Sheet

5 Year Annual Cash Flow Statement

In addition to the free sample laundromat business plan above, you can also click here to get our laundromat business plan sample pdf .

Comments are closed.