Elevator speeches should have a natural flow when verbally delivered. The tone should convey enthusiasm and pride but not be overly boastful. A speech delivered without enthusiasm will not be received with enthusiasm ( Tannahill-Moran, 2016 ). Speaking in short sentences, avoiding pauses (e.g., ahh, hmmm), and excess words, such as "like," are essential as your speaking reflects you. A soft tone or a too-loud tone would not be effective ( Freund, 2023 ). Articulate the words carefully.
Once you have created your elevator speech, invest time in rehearsing. Practice and repeat the practice, so the speech rolls off the tongue ( Tannahill-Moran, 2016 ). After all, you want the message receiver to care about you and what you did. You can record yourself on your phone and playback to listen for the smooth tone and quality of the words selected. Edit as needed.
Your body posture and gestures are equally important as the speaking tone. You must be relaxed when delivering your speech. Remember, you are smiling and maintaining eye contact with the other party ( Peter, 2013 ). Smiles are universally recognized ( Freund, 2023 ). Remain stationary with direct eye contact and avoid the bobbing camera head ( Freund, 2023 ).
Your toolkit will require several elevator speeches ( Tannahill-Moran, 2016 ). As the opportunities and audiences change, so will your speech. Some parts of the original speech may still work but be cognizant of when changing the key message(s) is necessary.
Opportunities abound for NPs to expand their network. Nurse practitioners should embrace these opportunities and be ready with an elevator speech. The elevator speech is just one of the professional tools at the NP's disposal. The speech quickly identifies who, what, why, and the implications. The tone, posture, and enthusiasm should resonate quickly with the receiver, leaving them to want to know more.
Clapp C. (2011). The elevator speech. Toastmasters International. http://magazines.toastmasters.org/publication/?m=15581&i=81016&view=contentsBrow [Context Link]
Freund A. (2023). The elevator pitch checklist. Workalpha. https://workalpha.com/the-elevator-pitch-checklist/ [Context Link]
Hicks R. W., Berg J. A., Roberts M. E. (2020). Business documents of the advanced practice registered nurse: Curriculum vitae, resume, and biosketches. Journal of the American Association of Nurse Practitioners, 32(9), 610-615. https://doi.org/10.1097/JXX.0000000000000453 [Context Link]
Hicks R. W., Roberts M. E. (2016). Curriculum vitae: An important tool for the nurse practitioner. Journal of the American Association of Nurse Practitioners, 28(7), 347-352. https://doi.org/10.1002/2327-6924.12374 [Context Link]
Peters D. (2013, August 27). 6 tips for perfecting your elevator pitch. Entrepreneur. https://www.entrepreneur.com/money-finance/6-tips-for-perfecting-your-elevator-p [Context Link]
Sanfilippo M. (2022, October 22). Tips for perfecting your elevator pitch. Business News Daily. https://www.businessnewsdaily.com/4034-elevator-pitch-tips.html [Context Link]
Tannahill-Moran D. (2016, November 24). 10 tips for a powerful elevator speech. Work it Daily. https://www.workitdaily.com/elevator-speech-tips [Context Link]
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The Elevator Pitch: Communicating Your Expertise, Experience, and Value to Patients, Co-Workers, and Prospective Employers in an Instant
During JADPRO Live Virtual 2020, Andrew S. Guinigundo, MSN, RN, CNP, ANP-BC, provided guidance to advanced practitioners on creating their elevator pitch and communicating their role.
As the saying goes, you only have one chance to make a first impression. Mastering the “elevator pitch” can be an invaluable skill for advanced practitioners. During JADPRO Live Virtual 2020, Andrew S. Guinigundo, MSN, RN, CNP, ANP-BC, defined the concept of an elevator pitch and its application to advanced practitioners and described strategies for creating a personal brand in health care.
Mr. Guinigundo explained that the term “elevator pitch” originates from the idea of having to impress a senior executive during a brief ride up an elevator. Whether a short description of an idea or a company, the pitch should be delivered in the span of an elevator ride (approximately 30 to 120 seconds).
According to Mr. Guinigundo, however, succinct and persuasive sales pitches are not confined to the business world. In health care, advanced practitioners also benefit from learning how to quickly communicate their expertise, experience, and value to patients, co-workers, and prospective employers.
“The elevator ride is both a hazard and opportunity,” Mr. Guinigundo cautioned. “In order to have more of the latter and less of the former, you need to prepare.”
PERSONAL BRANDING
According to Mr. Guinigundo, self-awareness is an essential part of personal branding in that the brand must truly reflect the individual behind it.
“We must know ourselves before we can project it to others,” he explained. “If the persona is not really you, then it will not stand up under stress.”
With that in mind, Mr. Guinigundo shared 10 rules of personal branding created by Goldie Chan, a social media strategy leader and personal branding expert.
Have a Focus: “By attempting to be (or please) everyone, you will spread yourself too thin, and what different people want from you may contradict,” said Mr. Guinigundo, who noted that one’s focus may change along with experience and jobs. “When you’re new, your ‘brand’ may be young, ambitious, and fresh. As you are around longer, however, the brand could evolve to one of wisdom and experience.”
Be Genuine: “In other words, be yourself,” said Mr. Guinigundo. “If you have an interest, immerse yourself in it and become the expert in that thing.”
Tell a Story: “People relate to stories, so if you can tell a unique and authentic story, you can win them over as an audience,” he said.
Be Consistent: “You can’t change who you are on a daily basis in terms of how you practice,” he said. “It’s about being consistent, but still using what’s needed.”
Be Ready to Fail: “You learn from your mistakes,” said Mr. Guinigundo. “You’ll achieve the best branding once you’ve failed several times by pushing beyond your comfort zone. The world is full of examples of famous failures who learned from their mistakes and used them to energize their success.”
Create a Positive Impact: “There are two ways to grow your established brand: hop over others and burn bridges or steadily grow community around your brand,” said Mr. Guinigundo. “Obviously, I’m in favor of the latter. Keeping a positive attitude and helping others grows your brand in the long run.”
Follow a Successful Example: “This speaks to mentorship, and there are a lot of different opportunities for mentorship at JADPRO,” said Mr. Guinigundo.
Live Your Brand: “This is not about being a persona or a personality,” he said.
Let Other People Tell Your Story: “I find no bigger compliment than when a patient comes in and says, ‘You take care of my best friend, and she says that you’re awesome,’ “ said Mr. Guinigundo. “Those are the things that warm your heart and make you want to do well.”
Leave a Legacy: “Hopefully, you’re building something that lasts well beyond your time in health care,” said Mr. Guinigundo.
KNOW YOUR AUDIENCE
Both the content and delivery of speech should depend on the audience, said Mr. Guinigundo, as individuals within these groups all come from different places. Understanding the concept of emotional intelligence can thus help providers better understand where someone is coming from.
“When you communicate, your purpose is not what you want to do,” Mr. Guinigundo emphasized. “Instead, it is what you want your audience to do as a result of reading what you wrote or listening to what you said.”
“To communicate effectively, you must adapt to your audience,” he continued. “Therefore, you must know your audience. The words we use and how we use them will differ depending on if you are speaking to a patient, co-worker, manager, practice president or CEO, or prospective employer.”
EMOTIONAL INTELLIGENCE
Otherwise known as emotional quotient (or EQ), emotional intelligence is the ability to understand, use, and manage one’s own emotions in positive ways to relieve stress, communicate effectively, empathize with others, overcome challenges, and defuse conflict. Mr. Guinigundo noted the following four attributes of emotional intelligence: self-management, self-awareness, social awareness, and relationship management.
According to Mr. Guinigundo, there are three factors that govern how humans behave and think: intelligence quotient (IQ), personality, and emotional intelligence. Of these three factors, only emotional intelligence is flexible enough to be improved.
“While we can definitely acquire more knowledge, for example, our ability to process that knowledge doesn’t necessarily change,” he said. “Similarly, we may have changes of heart, but rarely do we undergo concrete changes in personality.”
Emotional intelligence, on the other hand, can change over time.
“With practice,” said Mr. Guinigundo, “we can learn to read people better, we can understand ourselves better, and we use that awareness to communicate with people more effectively.”
Strategies for improving social awareness include paying attention to nonverbal body language, mastering timing, clearing away the clutter, practicing the art of listening, testing for accuracy, and stepping into another’s shoes.
DELIVERING THE PITCH
According to Mr. Guinigundo, the components of the elevator pitch seek to answer the following questions: Who are you? What do you do? What do you want, and what is your call to action?
Mr. Guinigundo outlined several scenarios. A patient may ask, “When will you finish? When do you become a doctor?”
A response could be, “I am already finished! I received my Masters in 2000! (Who are you?)
I am not becoming a physician. When I chose this path, the NP role offered everything I wanted in a timeframe that fit my life. (What do you do?)
Anyway, how did that chemotherapy go last week? (What do you want?)
Here are some things you can do to help with some of the side effects you encountered last time.” (Call to action.)
A patient may say, “You’re not Dr. Jones! Where is Dr. Jones? Dr. Jones said she would see me back in 1 week. Who are you?”
A possible response is “Hi, Ms. Smith, my name is Andy Guinigundo and I am a nurse practitioner. Dr. Jones has asked that I see you today. (Who are you?)
We utilize a team approach here. Sometimes you will see your physician, and sometimes you will see an advanced practitioner like myself. Who you will see for the next appointment is usually decided at the time of your last appointment. I apologize that you were unaware that you were seeing me today. Often, the scheduler will tell you when making an appointment and/or write it on your appointment card. (What do you do?)
Now, I understand you received your first dose of chemotherapy with doxorubicin and cyclophosphamide last week. How did it go?” (What do you want?/Call to action.)
Another scenario Mr. Guinigundo outlined is if you hear a fellow advanced practitioner referring to advanced practitioners as “mid-level providers” or “MLPs.”
A response could be, “Did you just refer to us as ‘MLPs’? I don’t know about you but I am NOT a mid-level provider. (Who are you?)
I only provide ‘advanced’ care. (What do you do?)
I want patients, administrators, physicians, and others to treat us like the experienced, well-educated, and well-trained practitioners we are. (What do you want?)
Maybe it sounds like a pet peeve, but I prefer that you call us advanced practitioners.” (Call to action.)
Finally, Mr. Guinigundo emphasized advice from his 7th grade teacher: proper prior planning prevents poor performance.
“Unless we’ve carefully considered how we perceive ourselves and how we want to project ourselves to our audience, we’ll just be winging it,” he concluded. “And under stress, winging it just doesn’t work.”
Mr. Guinigundo had no conflicts of interest to disclose.
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Ride to the top with a good elevator speech
The elevator door opens and you step in to find yourself face to face with the important person you’ve wanted to meet to discuss your promising idea. It’s the chance you wouldn’t want to miss. But that chance lasts only as long as the elevator ride. You have less than a minute to make an impression. Do you have an elevator speech ready?
What’s an elevator speech?
An elevator speech is any short speech that sells an idea, promotes a business, or markets an individual. It’s a short summary, or pitch, that quickly describes the value of a service, product, or organization. The term is a metaphor for unexpected access to someone to whom you’d like to sell an idea or proposal. It derives from the early days of the Internet boom when web development companies needed venture capital. Firms were swamped with applications for funding, and in many cases, the companies that won the cash were those whose reps had a simple pitch and could explain a business proposal in an elevator in the time it took to ride to their floor.
A great elevator speech describes and sells an idea in less than a minute. Of course, it’s not restricted to elevators. It comes in handy any time and anywhere you need to give a concise presentation to capture someone’s interest so you can move to the next step—a follow-up call, a referral, a meeting, or a partnership.
Why nurses need an elevator speech
You need to be able to describe what you do, what you’re interested in doing, and how you can be a resource to someone. The ability to sum up a unique aspect of your service or expertise in a way that excites others is a fundamental skill. Doing this in a brief, persuasive manner is an asset for any professional. A good elevator speech should grab one’s attention in a few words and make that person want to know more about you. Here are examples where a good elevator speech would be helpful:
Thomas goes to a recruitment fair hoping to get an interview at a certain hospital.
Mary is finishing her master of science in nursing degree and is interested in the new position that’s being developed on the joint replacement unit.
Caroline has written a book on grant writing and would like to present her ideas at a conference.
Sarah has just obtained her certification as a massage therapist and wants to promote her services to the nursing department.
Brian is interested in research and would like to join the research team.
Mindy is trying to expand her home infusion services.
You can use an elevator speech when you want to grab someone’s attention at a meeting, convention, or other social situation. In such situations, people typically ask, “What do you do?” A well-planned elevator speech can make the listener’s ears perk up and want to know more.
How to prepare an elevator speech
Before you can write an elevator speech, you need to know yourself, what you can offer, what problems you can solve, and what benefits you can bring to the prospective contact. For example, you may be an expert in professional communication and know strategies you can teach staff nurses to promote a better workplace environment.
You also need to know your audience. Will you direct your pitch to a nursing administrator, a unit manager, or staff nurses? You’re more likely to succeed if your elevator speech is targeted to a specific audience and you adjust it to that audience. Try to prepare different pitches for different audiences; a generic pitch is almost certain to fail. (See Key elements of a good elevator speech by clicking the PDf icon above.)
In today’s busy world, nurses must be able to communicate in a succinct, persuasive manner. Your elevator speech is your introduction to others. It has to be good. Keep practicing it and perfecting it so you can speak with poise and polish. The more often you give it, the better it will become. It’s a great way to put your best foot forward when you have only a small window of opportunity to make a good impression.
Selected references
King C. How to craft an effective elevator speech. Powerful Presentations Web site. www.creativekeys.net/powerfulpresentations/article1024.html . Accessed January 7, 2013.
Pagliarini R. How to write an elevator speech. BusinessKnowHow Web site. www.businessknowhow.com/money/elevator.htm . Accessed January 7, 2013.
Pincus A. The perfect (elevator) pitch. BloombergBusinessweek Web site. www.businessweek.com/stories/2007-06-18/the-perfect-elevator-pitchbusinessweek-business-news-stock-market-and-financial-advice . June 18, 2007. Accessed January 7, 2013.
Sjodin T. Small Message, Big Impact: The Elevator Speech . Rev ed. New York, NY: Portfolio; 2012.
Sprung S, Giang V. 6 keys to delivering a powerful elevator pitch. Business Insider Web site. www.businessinsider.com/terri-sjodin-how-to-deliver-an-elevator-speech-2012-10 . October 26, 2012. Accessed October 26, 2012.
Kathleen D. Pagana is a keynote speaker and professor emeritus at Lycoming College in Williamsport, Pennsylvania. She is the author of The Nurse’s Communication Advantage and The Nurse’s Etiquette Advantage . She is also the coauthor of Mosby’s Diagnostic and Laboratory Test Reference , 11th ed. To contact her, visit www.KathleenPagana.com .
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By Keith Carlson, via Multibriefs
If you've never heard of an elevator pitch, it's prudent to understand what they are and how to use them in the interest of your nursing career. Every nurse should be able to distill his or her career and professional mission down to a 30-second blurb that gets the point across concisely and effectively.
If you're chatting with a nursing bigwig in the elevator at a nursing conference, could you give her the crystallized version of your professional desires and motivations in 30 seconds or less? It's a skill worth learning.
An elevator pitch is especially useful for job hunting and networking. If you've ever been at a loss for words when someone asks you what you do or what you want, get your elevator pitch down pat so you're always ready.
Develop your pitch
In developing your pitch, consider these questions: Who are you? What do you do? What skills do you want to highlight? What is your offer and/or request? Do you have a unique selling proposition — even if what you're selling is you?
Here are some examples:
Paul's pitch begins with a question and ends with a call to action; Susan and Snow White use a more standard structure, saying who they are, what they do and what they're seeking.
Make sure your pitch sounds natural, especially if you've written it down (which is recommended). You don't want your pitch to sound rehearsed or robotic, and you want to use words that are normal in conversational speech. Contractions (I'm, you're, we're, they're) sound less formal in spoken speech — even though they may look less professional in written form — so be aware of that as you write and practice.
Speaking of practice, your job is to practice your pitch until it sounds completely natural. This is the irony of an elevator pitch: It has to be so fully rehearsed that it sounds unrehearsed.
Pitching your pitch
New professional connections want to know who you are and what you're all about. If you find yourself with a spur of the moment opportunity to "sell" yourself to a potential employer or person of influence, you have a brief window to capture their imagination, especially at a busy conference or event.
Use body language, eye contact and your most powerful social skills to deliver your pitch as effectively as possible. Coupled with curiosity and an authentic desire to connect and form new professional bonds, your elevator pitch may open doors for new opportunities and professional horizons.
Keith Carlson, RN, BSN, NC-BC, has been a nurse since 1996. He is the blogger behind the award-winning blog, Digital Doorway and a widely read freelance nurse writer. Keith is also the co-host of RNFM Radio, a popular Internet radio station devoted to the nursing profession. Under the auspices of Nurse Keith Coaching, Keith's passion is helping nurses and healthcare professionals create ultimate satisfaction in both their personal and professional lives.
NursesUSA® PO Box 882196 Port St. Lucie, FL 34988 Tel: 614-497-4088
Competing interests: The author reports no conflicts of interest.
Disclaimer: Viewpoints shared are those of the writer and not the editorial team, the AANP or JAANP.
One of the overlooked professional networking tools is the elevator speech. Nurse practitioners (NPs) should consider the elevator speech as equally important as their current curriculum vitae and professional biosketch. With advanced planning and practice, NPs can convey the who, what, why, and findings in less than 150 words to expand their network.
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What Is a Nursing Elevator Speech? Definition and Examples
Elevator speeches are a powerful tool for nurses to introduce themselves and communicate their professional skills and qualifications. In a brief, concise manner, an elevator speech enables a nurse to give a concise summary of who they are and why they are a great asset to the field of nursing. Elevator speeches are especially important for nurses looking for a new position, as they can make a great first impression with potential employers by highlighting their unique professional background and qualifications. For those looking for guidance on how to craft an effective elevator speech for themselves, this blog post will provide some nursing elevator speech examples that can be used as inspiration. By exploring these examples, nurses can gain insight into what components make a great elevator speech and create one that is both unique and professional.
What to include in a nursing elevator speech
When writing an elevator speech to deliver during an interview, remember to include the following components:
Greeting and introduction
Your elevator speech should begin with a succinct salutation and introduction. A warm welcome establishes professionalism and can enhance your communication with the listener. Give them your name and a few details about your current job or professional goals after extending a sincere welcome. For instance, if you’ve just graduated, let the listener know when that was and what institution you attended. Describe your area of nursing, such as pediatrics or emergency care, if you work in a specific nursing specialty.
Statement of professional credentials
asasasasasasas of the satas of the sars of the sars of the Briefly summarizing your academic or professional background shows the audience that you are qualified for their position. When describing your credentials, be sure to include information about your nursing specialization and the number of years you’ve worked in the field. If you’re a recent graduate, concentrate on discussing your educational background and any opportunities you’ve had to gain practical experience. Tell them, for instance, about your nursing internship or volunteer experience.
Detail of accomplishments, goals and skills
Next, include a few pertinent details that highlight your professional achievements, best skills, or objectives. These specifics demonstrate the benefits you can offer the listeners’ organization and let them know how you might fit into their current work group. Take your current level of industry experience, for instance, and describe to the listener your areas of specialization and the number of years you’ve spent working in the industry. Additionally, you can highlight particular abilities you have that might fit well with their team, like your communication skills or commitment to continuing your professional development.
You might not have enough time in short elevator speeches to mention specific examples of your achievements. Instead, focus on providing an outline of your skills and abilities that make you qualified for the position These specifics enable the reader to assess whether your abilities align with their requirements, and they can then inquire further about the specifics of your accomplishments by looking over your resume, reading your cover letter, or setting up an interview.
Explanation of what makes you unique or valuable
You have a fantastic opportunity to highlight what sets you apart from other job candidates in your elevator speech. Sharing your distinctive viewpoint or skill set demonstrates what makes you stand out from the crowd. Consider your greatest professional strengths and how they contribute to your professional philosophy when creating your elevator speech. These attributes could be specific abilities or experiences that demonstrate your commitment to and expertise in the area. Mention, for instance, any unique certifications you possess, your experience working with specific clinical populations, or how your practice aligns with your professional values.
Expression of interest in the listeners facility
Make sure to demonstrate your interest in the speaker and their business. Try to research the facility where you’re interviewing or what businesses might have representatives at the networking event if you’re preparing an elevator speech before an interview or networking event. You can write an elevator speech that appeals to the specific needs and interests of the listener by being aware of what qualities they are seeking in a candidate. For instance, you might emphasize how your experience can help their team if you’re applying for a job at a hospital where they have a lot of less experienced nurses on staff.
What is a nursing elevator speech?
An introduction to who you are as a nurse in the form of a short statement is known as a nursing elevator speech. During the job search process, nurses frequently use elevator pitches, either to introduce themselves to potential employers or during a job interview. The purpose of the elevator speech is to give the audience a brief overview of your professional background and the reasons why they should consider hiring you for their organization. A typical elevator speech takes 30 seconds to deliver.
Nursing elevator speech examples
Examples of elevator speeches for nurses with various levels of experience are provided below:
Recent graduate
Hello, my name is Molly Macintosh, and I recently completed the Nursing University of North Carolina’s nursing program. Despite the fact that I am only beginning my professional career, I am a driven nurse who is constantly seeking out new opportunities to advance her knowledge and skills. I hope to use my empathy and teamwork as a member of your nursing staff to assist ER patients seeking treatment at your hospital.
I finished an internship in the emergency room at the Metropolitan Hospital of Charlotte before applying for this position. Working in the hurried setting with an experienced team of nurses taught me a lot, and I’m eager to start my career as a nurse at your hospital. I’m a new nurse, and I want to improve my abilities while bringing passion and enthusiasm to the job. “.
Moderate experience
“Hello, my name is James Brown, and I’ve been a psychiatric nurse for Good Health Hospital for seven years.” I enjoy providing assistance to others, and my work enables me to do so every day. Currently, Im pursuing my masters degree in nursing administration. I’m trying to get a job as a nurse manager at your hospital so I can use my leadership abilities and hone my administrative abilities in order to finish my degree.
I want to work in your psychiatric department as an administrator after I graduate. By developing policies that support the care and transitional needs of our patients, I intend to use my experience and education to lead the department. My objective as a nurse manager is to serve as a role model and a source of strength for the members of my team as I foster their development and growth. “.
Experienced nurse
My name is Elanor Baskin, and I’m a senior pediatric nurse with more than 15 years of experience in the field. I have a master’s degree in pediatric nursing and have spent the last ten years working for Children’s Hospital of the South, helping kids and their families through some of the most trying times in life. I believe I’d be a great addition to your pediatric team because of my empathy, knowledge of the field, and commitment to continuing my professional development.
I’ve worked in this field for a long time, so I am aware of the difficulties that my patients, their families, and the medical care team encounter on a daily basis. I try to be a support to those around me. I’ve developed my leadership and communication abilities through my years of experience. ugi verre verreoilea căt cătlângă peripheral căt cablu peripheral Braşov căt căt căt căt peripheral căt căt peripheral căt peripheral peripheral căt peripheral căt căt căt peripheral căt căt căt peripheral căt peripheral căt căt verre furozitateschuss hail căt In my capacity as a senior leader and care provider at your pediatric facility, my objective is to advance professional excellence. “.
Nursing Elevator Speech
What is an elevator speech example?
Explain Who You Are.
Share What You Do.
Highlight Your Skills.
Display Your Passion.
Make Your End Goal Clear.
What is a good elevator speech?
I’m looking for work that will let me put the abilities I’ve developed as a worker and a student to good use. I have experience working on numerous large projects in the field, and I would bring that knowledge to your business.
What are the 4 components of an elevator speech?
A good elevator pitch should only last 20 to 30 seconds in the elevator, hence the name. It should be interesting, memorable and succinct. It must also detail what makes you, your business, your idea, or any of those things special.
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APRN Elevator Speech
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This resource provides faculty with an assignment that teaches students how to create an elevator speech. It also helps students develop strategies to advocate the advanced practice nurse role among the public, healthcare professionals, policymakers, and others.
APRN students will develop a video elevator speech to a target audience demonstrating the impact of APRNs in health care. Allow your students to be creative in their approach. See the assignment below.
Integrative Learning Strategies
Assignment: Students prepare and record a video elevator speech aimed at a target audience (patients, potential employers, public). The video should be approximately 2-5 minutes in length, and the student should speak to the value of their APRN role and make a clear and logical case for their APRN specialty role.
1. Develop a concise and clear elevator speech that promotes your role as an APRN to a professional or lay audience.
2. Choose your audience - for the lay public, speak to the value of your APRN provider; for a potential employer, use statistics about the value of your role and address what you can contribute to the practice.
3. Deliver your speech as if you have already graduated and passed your certifying exams (e.g., Nancy Nurse, MS, RN, CNS).
4. Be creative and persuasive. Use a hook or an opening line that engages your audience.
5. Make a request at your conclusion - what do you want to happen
6. Make it personal.
7. Explain why you include statistics that support your profession - value-added.
For how to develop an elevator speech, see additional resources listed below.
Assessment Strategies
Download Elevator Speech Rubric [PDF ]
Possible Courses
Graduate Level Theory or Clinical Course
Could be used in multiple classes as students matriculate through the curriculum.
Additional Resources/Publications
Crafting an Elevator Pitch: http://mindtools.com/pages/article/elevator-pitch.htm
How to Give an Elevator Speech: https://www.indeed.com/career-advice/interviewing/how-to-give-an-elevator-pitch-examples
DeNisco, S.M. (2021). Advanced practice nursing: essential knowledge for the profession. (4th.ed.). Jones & Bartlett Learning.
Sub-competencies for advanced-level professional nursing education:
9.5 Demonstrate the professional identity of nursing.
9.5f Articulate nursingâs unique professional identity to other interprofessional team members and the public.
Posted: October 12, 2022
Submitted by:.
Domain 9 Tool Kit Working Group
Nelda Godfrey, PhD, The University of Kansas Darlene Del Prato, PhD, SUNY Polytechnic Institute Amy Hite, DNP, Pittsburg State University Rosario Medina, PhD, University of Colorado Anschutz Medical Campus Kathy Shaw, DNP, University of Colorado Anschutz Medical Campus Susan Strouse, PhD, Grand Valley State University
Domain 9: Professionalism
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Tell your public health story: Tips for giving a powerful elevator pitch
An elevator pitch (or elevator speech) is a concise, compelling summary of your public health story that can be delivered in the time it takes to ride an elevator. It’s your chance to make the case for why your work can usher in a better, healthier world for us all. This tipsheet includes the tools and strategies public health leaders need to create an attention-grabbing pitch.
Constructing your elevator pitch: 8 tips
Tell them who you are. Keep it crisp and relevant; just a sentence will do.
Use a compelling hook. Grab your audience’s attention right away. Try a surprising fact , a thought-provoking question or a compelling one-sentence description of your problem .
Focus on the why. Once you’ve hooked the audience tell them about the major question or problem you are studying—and why it matters.
Pick a pattern. Try for example, the problem-solution pattern, in which you define the problem, diagnose it, then offer your solution.
But think like a highlight reel. In a short talk you can’t drill down deep into your methods or share every single new detail. Share only your 1 or 2 most important or surprising findings, depending on the length of your elevator pitch.
Stand out. In a pitch >60 seconds, articulate how your research is distinct from others’.
Conclude with a vision of the future. Leave them inspired by sharing what your work could (eventually) make possible.
Make it universal. An elevator pitch is typically directed at a broad audience, so tailor your language accordingly: Speak conversationally. Use short sentences. Get rid of the acronyms. And delete the jargon —it’s a barrier to understanding and to action, no matter who your audience is.
Don’t forget to practice
Try it out on a nonexpert. Practice with your neighbor, a friend—someone outside of your discipline. Ask them to write down what they heard. Use that feedback to revise your pitch so that it meets your communication goals.
Maintain eye contact. It helps you make a connection with your audience and keeps them invested in what you are saying.
Don’t forget tone and body language. They can help you tell your story .
Show enthusiasm. If you don’t seem excited by your work, why would anyone else be?
If you use slides….
One slide = one point. No slide should support more than one point.
Write slide titles with purpose. Your audience should be able to follow the logic of your talk merely by reading the slide titles. Think of each slide title as the headline on your slide’s story. So ditch the label (“Results”) and turn it into a memorable assertion (“Integrated mental health care dramatically curbs medication use”).
More visuals, less text. If people are reading, they aren’t listening. Look for ways to replace text with images — photos, big numbers, charts, schematics, etc.
Take time to make your data compelling. Distill figures down to only what’s required to understand your conclusion. Take time to think about what kind of chart is right for the job . You can use a tool like Flourish to try out different options.
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Why You Need an Elevator Speech
Sometimes an opportunity comes your way, maybe an introduction to someone who could help you land the job you want. Not being prepared with an elevator speech can mean a lost opportunity. Here's how to be ready. Nurses Career Support Knowledge
Job Interview
Updated: Mar 1, 2023
We all could use an elevator speech. And if you ever plan to look for a job, or network, then you need an elevator speech. An elevator speech is a short persuasive speech to tell others about you, and to pique their interest in you. You should have your elevator speech polished and ready when the opportunity presents.
Today I was chatting with Laura, a senior year nursing student who is graduating in two weeks and hopes to work in our hospital. We were standing in the hall on the third floor outside the elevators when who should step off the elevator but my good friend and Versant Residency Director, Ashley.
Me to Ashley: "Hi, Ashley! Hey, let me introduce you to Laura. Laura has just submitted her Versant application."
Me to Laura: "Laura, meet Ashley! She's our Versant Residency Director. You want to remember her name! LOL It's Ashley"
Laura extends hand: "Hi"
Missed Opportunity
Laura missed a golden opportunity to make a lasting impression. Here she was, face-to-face with the person who is going to put her application in either the REJECT pile or the KEEP pile....and she missed the moment to make herself memorable.
What could Laura have done differently?
"Hi, Ashley. I'm so glad to meet you. I've heard such nice things about you from my Clinical Instructors. I've applied to your Versant program, and I want you to know I am passionate about Pediatrics. I want to work here because of the way your Pediatrics Program is growing. My son's pediatrician is Dr. Pal, and he practices here. He's told me several times how he prefers the nursing practice here at Happy Hospital.
My name is Laura Lee. I hope you'll take a second look at my application. Ashley, would it be OK if I call you later in the week to touch base?"
An Elevator Speech Should:
Be short. Sixty seconds tops, thirty is better. Succinct but impactful.
Be memorable (personal example helps).
Be energetic and enthusiastic
Be goal-oriented (networking, job seeking).
Tell them what you're passionate about.
End with a Call to Action if appropriate for the situation.
An elevator speech can be modified for use at a Meet and Greet, any networking function, a conference, or a job fair.
Here's an example of a very short job fair elevator speech. The goal here is to engage the recruiter in conversation and to spark their interest.
" I'm Laura Lee, nice to meet you. I'm a newly graduated nurse. I've been in school forever, and can't wait to start my nursing career. I am passionate about Pediatric nursing. Can you tell me more about what your hospital is looking for?"
Practice, Practice
The more you practice, the better you will become. You have to practice out loud, and not just in your head. Without practice, you will tend to ramble and repeat yourself.
Again today, I talked with another 4th-semester student who started out very focused.
" Hi, I love it here, it feels like family. I want to work in L&D. I've loved it ever since I cared for my sister when she had a long recovery following a C-section...."
She continued at length after that, but I confess I soon tuned her out for two reasons.
One, she is a soft-talker and her voice ebbed and flowed. We were in a noisy crowd of people and it became too hard to keep asking " What?, sorry? " Keep a strong, even pitch.
Two, I sensed there was no structure, and I could hear enough to realize she was circling round and round and repeating herself effusively.
Have a beginning. Have an ending.
Try using an elevator speech the next time someone asks "What do you do?" and gauge their reaction. Build on their response and refine your speech. Use it with the next person, and repeat.
Practice does make perfect!
Delivery is everything. You need to be poised and confident.
Don't be rushed, too intense, or overly effusive. Practice so that you sound casual and conversational.
Make eye contact and offer a firm handshake along with a genuine, warm smile.
Good luck! Having an elevator speech ready will help you be confident and ready when the opportunity presents.
About Nurse Beth, MSN
Hi! Nice to meet you! I especially love helping new nurses. I am currently a nurse writer with a background in Staff Development, Telemetry and ICU.
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Indeed. I may not have a set one, but I do have a couple of blurbs
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Interesting!
In today's employment milieu anything that helps a prospective job seeker gain an edge is POSITIVE. Have never thought about this and I'm a talker. This wouldn't be too diff for me - I always found composing for 'the written word' easy.
I always liked a handshake. To me, handshakes were always a typical MAN-THING the guys were comfortable with. Took me a while to get used to giving a handshake that I was relaxed with. I found if I initiated the handshake, it felt good. I found extending a hand to visiting families was positive.
lavie_est_belle
This is so relevant for students. I recently landed myself on an elevator with the CNO and DON at a hospital I was doing clinicals at. They introduced themselves and asked me how I was enjoying clinicals at their hospital. I tried to give my best answer but I left the elevator feeling like I should have said more. The truth is I had already applied to their residency program and was not selected but you never know who can help you if you make a good impression!
OCNRN63, RN
5,978 Posts
I didn't get my first job due to what I said on an elevator, but rather due to a discussion at a babysitting job.
I was chatting with the childrens' father. He asked me about nursing school and my graduation, which was coming up shortly. He asked me what specialty I wanted to work in. I told him I wanted to work in psych. He asked me if I'd applied to "X Hospital," and I said, "Oh, not, they don't have any jobs for psych nurses." He said he was pretty sure they did, and I again repeated that I didn't think they had any jobs, and that I hadn't even bothered to apply there. Then I said jokingly, "Do you have some kind of insider information?"
With a smile, he said, "Well, I'm the CEO of the hospital, and I know for a fact that we are looking for psych nurses. I think you should apply for a job in the new psych unit we're opening." Talk about wanting the earth to just swallow me up. I had no idea he was the CEO of the hospital; trust me, I wanted to kill the person who referred me for that babysitting job for not telling me he was in charge of "X Hospital." That would have been important information to know.
It gets better...or worse, depending on your perspective. I got an interview, but it was smack in the middle of my night shift rotation. I was unaccustomed to night shift, so of course, during the interview my eyes got heavy, and I struggled to stay awake. In spite of my drowsiness, and in spite of my conversation with the CEO, I got the job...my first job out of nursing school.
nursepenelope
Can I ask what your looking for during the interview process and with the resumes? I have had several Nursing Jobs already, but can't land one I really want or a hospital job. I think I'm horrible at interviewing, and my resume' needs improvement, but I'm not sure how to improve it. I actually had a professional resume writing company write one for me, and was still told it needed improvements. I have asked this question before on this site, but never get a response. Does age make a difference in getting hired?
Thank you for any responses in advance!
BiotoBSNtoFNP
I got my first job offer thanks to my elevator speech as a new grad!
Nurse Beth, MSN
145 Articles; 3,891 Posts
nursepenelope said: Can I ask what your looking for during the interview process and with the resumes? I have had several nursing jobs already, but can't land one I really want or a hospital job. I think I'm horrible at interviewing, and my resume' needs improvement, but I'm not sure how to improve it. I actually had a professional resume writing company write one for me, and was still told it needed improvements. I have asked this question before on this site, but never get a response. Does age make a difference in getting hired? Thank you for any responses in advance!
Resumes must stand out bc it's so competitive. They must be visually appealing (format, use of white space, bullet points are good). You need to modify your resume to each employer to show how you are a good fit for them. Identify keywords in their job description (teamwork, professionalism, respect) and reflect those back in your resume using examples.
Interviewing is your real time chance to show them what a good fit you are for their organization and nursing unit. You want to prepare for questions such as "Tell us about a time you (resolved a conflict with a coworker, went above & beyond in customer, service, etc"). Meaning ahead of time, prepare a couple of examples from your past on conflict skills, patient satisfaction/customer service.
Practice ahead of time answering "Why should we hire you?" and "Tell us about yourself"
Good luck to you, I wish you the best in landing a great nursing job. Soon. ?
Congrats congrats congrats! Happy dance :)
They saw the real you through the grogginess and the caught-off-guardness. Congrats. I love those kind of stories.
Jensmom7, BSN, RN
1,907 Posts
Lol and to think 36 years ago, I walked into Personnel, fresh out of college, with a shiny new BSN, and filled out an application. The Personnel lady looked at it, asked if I had time to talk to the Head Nurse of the about to be opened Pediatric unit. Of course I said "Yes", my dream job was Pediatrics. Never mind that I was in jeans and a t-shirt, since I was just planning on filling out applications at area hospitals. Up to the unit we went. Thirty minutes later I walked out with my first job. I don't envy new grads nowadays.
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How To Create A Strong Elevator Speech
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PDF Elevator Speech Examples For Nurse Practitioner
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The elevator pitch: A 60-second advocacy tool for nurses
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Mastering the "elevator pitch" can be an invaluable skill for advanced practitioners. During JADPRO Live Virtual 2020, Andrew S. Guinigundo, MSN, RN, CNP, ANP-BC, defined the concept of an elevator pitch and its application to advanced practitioners and described strategies for creating a personal brand in health care.
PDF The elevator pitch: A 60-second advocacy tool for nurses
Volume 16, Number 1. ride an elevator—about 60 seconds) are de-signed to sell yourself to a potential boss. However, you also can use them to advocate for your cause or idea. To be ready when the moment presents itself, craft a brief, cogent case for your idea. In nursing terms, you can think of the elevator pitch as a "teachable mo-ment ...
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Elevator Speech memorized is very helpful because it will flow naturally when needed. Imagine meeting some well-known person, the Governor, a legislator, or even ... one example of such a "speech": "A nurse practitioner is an advanced practice nurse - a registered nurse with advanced education and preparation, and holds either a master's or ...
PDF Elevator Speech Examples For Nurse Practitioner Donna Diers Copy ugarc
Elevator Speech Examples For Nurse Practitioner Donna Diers The NP Guide: Essential Knowledge for Nurse Practitioner Practice Kevin Letz,2017-05-04 The NP Guide: ... Essential Knowledge for Nurse Practitioner Practice 3rd Edition Transitioning Into Hospital Based Practice Mona N. Bahouth,Kay Blum,Shari Simone,2012-11-20 Print+CourseSmart
Ride to the top with a good elevator speech
Ride to the top with a good elevator speech. March 11, 2013. The elevator door opens and you step in to find yourself face to face with the important person you've wanted to meet to discuss your promising idea. It's the chance you wouldn't want to miss. But that chance lasts only as long as the elevator ride. You have less than a minute ...
PDF Essentials Domain 9
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Perfecting Your Nursing Elevator Pitch
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Learn How to Develop Your Elevator Speech
Oncology Nurse Navigator. Northern Light AR Gould Hospital. Your elevator speech is a 30- to 90-second showcase that explains who you are, what you do, and what you can offer. Learn how to successfully craft your own elevator speech with these tips from Kaitlyn Umphrey, RN, BSN, OCN, ONN-CG, of Northern Light AR Gould Hospital.
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For more information, visit the American Academy or Nurse Practitioners website to learn more about the FNP.
What Is a Nursing Elevator Speech? Definition and Examples
Definition and Examples. January 17, 2023 Robby. Elevator speeches are a powerful tool for nurses to introduce themselves and communicate their professional skills and qualifications. In a brief, concise manner, an elevator speech enables a nurse to give a concise summary of who they are and why they are a great asset to the field of nursing.
APRN Elevator Speech
1. Develop a concise and clear elevator speech that promotes your role as an APRN to a professional or lay audience. 2. Choose your audience - for the lay public, speak to the value of your APRN provider; for a potential employer, use statistics about the value of your role and address what you can contribute to the practice. 3.
PDF Time and NP Practice: Naming, Claiming Practitioner
Objectives. At the end of this activity, the participant will be able to: Explain the uniqueness of the NP using the AANP statement. Identify skills and actions of the NP that may take time, yet yield cost savings. Create a well-honed, clear, concise "elevator speech" to explain the unique role of the NP.
Tell your public health story: Tips for giving a powerful elevator
An elevator pitch (or elevator speech) is a concise, compelling summary of your public health story that can be delivered in the time it takes to ride an elevator. It's your chance to make the case for why your work can usher in a better, healthier world for us all. This tipsheet includes the tools and strategies public health leaders need to ...
Elevator Nurse Practitioner Speech
Elevator Nurse Practitioner SpeechSources:"Advanced Registered Nurse Practitioner - Role & Scope." Advanced Registered Nurse Practitioner - Role & Sc...
Time and NP Practice: Naming, Claiming, and Explaining the Role of
This is a new era in primary health care with models of care focused less on number of patients seen per hour to one grounded in both patient satisfaction and outcome-based care. Nurse practitioners (NPs) are well positioned to achieve high marks under such criteria provided they can make the case for what they actually do. Nursing's profession-based philosophy of care underpins NP practice ...
Why You Need an Elevator Speech
An Elevator Speech Should: Be short. Sixty seconds tops, thirty is better. Succinct but impactful. Be memorable (personal example helps). Be energetic and enthusiastic. Be goal-oriented (networking, job seeking). Tell them what you're passionate about. End with a Call to Action if appropriate for the situation.
IMAGES
VIDEO
COMMENTS
The elevator speech, also known as an elevator pitch, is a brief statement summarizing what you do and how it benefits others. Typically, it's no longer than the time it takes to ride an elevator; usually around 30 seconds. The original elevator speech comes from the world of business. The idea was this; prepare a short, concise, and ...
A nursing elevator speech is a brief statement that introduces who you are as a nurse to generate interest and engagement from another person. Nurses often use elevator pitches during the job search process, either when introducing themselves to a prospective employer or during a job interview. The goal of the elevator speech is to provide the ...
Role Development for the Nurse Practitioner Stewart,Susan M. DeNisco,2018-01-26 Role Development for the Nurse Practitioner, Second Edition is an integral text that guides students in their transition from the role of registered nurse to nurse practitioner. Fast Facts for Making the Most of Your Career in Nursing Rhoda R. Redulla, DNP, RN-BC ...
Traditionally, elevator pitches (short speeches that can be completed in the time it takes to ride an elevator—about 60 seconds) are designed to sell yourself to a potential boss. However, you also can use them to advocate for your cause or idea. To be ready when the moment presents itself, craft a brief, cogent case for your idea.
ABSTRACT: One of the overlooked professional networking tools is the elevator speech. Nurse practitioners (NPs) should consider the elevator speech as equally important as their current curriculum vitae and professional biosketch. With advanced planning and practice, NPs can convey the who, what, why, and findings in less than 150 words to ...
Mastering the "elevator pitch" can be an invaluable skill for advanced practitioners. During JADPRO Live Virtual 2020, Andrew S. Guinigundo, MSN, RN, CNP, ANP-BC, defined the concept of an elevator pitch and its application to advanced practitioners and described strategies for creating a personal brand in health care.
Volume 16, Number 1. ride an elevator—about 60 seconds) are de-signed to sell yourself to a potential boss. However, you also can use them to advocate for your cause or idea. To be ready when the moment presents itself, craft a brief, cogent case for your idea. In nursing terms, you can think of the elevator pitch as a "teachable mo-ment ...
Elevator Speech memorized is very helpful because it will flow naturally when needed. Imagine meeting some well-known person, the Governor, a legislator, or even ... one example of such a "speech": "A nurse practitioner is an advanced practice nurse - a registered nurse with advanced education and preparation, and holds either a master's or ...
Elevator Speech Examples For Nurse Practitioner Donna Diers The NP Guide: Essential Knowledge for Nurse Practitioner Practice Kevin Letz,2017-05-04 The NP Guide: ... Essential Knowledge for Nurse Practitioner Practice 3rd Edition Transitioning Into Hospital Based Practice Mona N. Bahouth,Kay Blum,Shari Simone,2012-11-20 Print+CourseSmart
Ride to the top with a good elevator speech. March 11, 2013. The elevator door opens and you step in to find yourself face to face with the important person you've wanted to meet to discuss your promising idea. It's the chance you wouldn't want to miss. But that chance lasts only as long as the elevator ride. You have less than a minute ...
Elevator Speech Rubric. Criteria. Ratings. Pts. Introduction. 20 pts Full Marks- passion evident in voice, uses hook or introduction for APRN role and self. 10 pts Monotonous voice, lacks in passion, hook, or intro. 0 pts No Marks. 20 pts.
Use body language, eye contact and your most powerful social skills to deliver your pitch as effectively as possible. Coupled with curiosity and an authentic desire to connect and form new professional bonds, your elevator pitch may open doors for new opportunities and professional horizons. Keith Carlson, RN, BSN, NC-BC, has been a nurse since ...
Oncology Nurse Navigator. Northern Light AR Gould Hospital. Your elevator speech is a 30- to 90-second showcase that explains who you are, what you do, and what you can offer. Learn how to successfully craft your own elevator speech with these tips from Kaitlyn Umphrey, RN, BSN, OCN, ONN-CG, of Northern Light AR Gould Hospital.
One of the overlooked professional networking tools is the elevator speech. Nurse practitioners (NPs) should consider the elevator speech as equally important as their current curriculum vitae and professional biosketch. With advanced planning and practice, NPs can convey the who, what, why, and findings in less than 150 words to expand their ...
For more information, visit the American Academy or Nurse Practitioners website to learn more about the FNP.
Definition and Examples. January 17, 2023 Robby. Elevator speeches are a powerful tool for nurses to introduce themselves and communicate their professional skills and qualifications. In a brief, concise manner, an elevator speech enables a nurse to give a concise summary of who they are and why they are a great asset to the field of nursing.
1. Develop a concise and clear elevator speech that promotes your role as an APRN to a professional or lay audience. 2. Choose your audience - for the lay public, speak to the value of your APRN provider; for a potential employer, use statistics about the value of your role and address what you can contribute to the practice. 3.
Objectives. At the end of this activity, the participant will be able to: Explain the uniqueness of the NP using the AANP statement. Identify skills and actions of the NP that may take time, yet yield cost savings. Create a well-honed, clear, concise "elevator speech" to explain the unique role of the NP.
An elevator pitch (or elevator speech) is a concise, compelling summary of your public health story that can be delivered in the time it takes to ride an elevator. It's your chance to make the case for why your work can usher in a better, healthier world for us all. This tipsheet includes the tools and strategies public health leaders need to ...
Elevator Nurse Practitioner SpeechSources:"Advanced Registered Nurse Practitioner - Role & Scope." Advanced Registered Nurse Practitioner - Role & Sc...
This is a new era in primary health care with models of care focused less on number of patients seen per hour to one grounded in both patient satisfaction and outcome-based care. Nurse practitioners (NPs) are well positioned to achieve high marks under such criteria provided they can make the case for what they actually do. Nursing's profession-based philosophy of care underpins NP practice ...
An Elevator Speech Should: Be short. Sixty seconds tops, thirty is better. Succinct but impactful. Be memorable (personal example helps). Be energetic and enthusiastic. Be goal-oriented (networking, job seeking). Tell them what you're passionate about. End with a Call to Action if appropriate for the situation.